Founding GTM Lead
full-time•on-site•San Francisco•$80k - $130k+ 0.10% - 0.20%
Summary
Location
San Francisco
Salary
$80k - $130k
Equity
0.10% - 0.20%
Type
full-time
Workplace
On-site
Visa
US citizen/visa only
Company links
About this role
About This Role
Founding GTM $80K - $130K • 0.10% - 0.20% • San Francisco, CA, US Job type Full-time Role Sales Experience Any (new grads ok) Visa US citizen/visa only
About the role Founding GTM Lead
We cannot keep up with demand. We grew 285% in January with one person working half-time on GTM. This is a unique moment in time where every company is figuring out its AI marketing strategy and is desperate for a solution.
We’re now looking for a Founding Growth Lead to fully own outbound pipeline creation from zero to scale. This is an individual contributor role focused on building the systems, workflows, and experiments that power outbound.
You will be responsible for expanding our outbound growth efforts along two axes:
Zero to one – Run experiments with new channels, messaging, and performance instrumentation One to one-thousand – Collaborate closely with the founders to translate early traction into a repeatable outbound engine that supports increasing deal size and volume.
Who you are You are a high-agency builder who prefers designing systems over running playbooks. You move quickly, learn from signal, and don’t need structure or oversight to perform.
You are an individual contributor by choice and want to stay close to execution. You think in systems and workflows, not just tactics. You have understand how to generate qualified demand, and ideally have prior outbound or pipeline experience (SDR or AE) You are comfortable operating in ambiguity and creating structure where none exists. You are highly resourceful, experimental, and biased towards action. You can vibe code or are technically fluent enough to automate workflows or prototype tooling (if you don’t have direct experience with this, you are eager to learn as you realize this ability changes everything) You enjoy turning manual work into scalable infrastructure. You are motivated by building something new, not just hitting quota.
What you'll do
- Fully own outbound pipeline creation from zero to scale.
- Build the systems, workflows, and experiments that power outbound.
- Run experiments with new channels, messaging, and performance instrumentation.
- Collaborate closely with the founders to translate early traction into a repeatable outbound engine that supports increasing deal size and volume.
About Unusual
About us:
Our cofounder and CEO Will Jack is a second-time founder who previously started Khosla-and-Greylock-backed Remedy Health. Will has been working in NLP research since 2014 (using attention mechanisms before the Transformer) and is ex-SpaceX, MIT. He was the first person to commercialize AI code generation in 2019 while working on HBO’s Silicon Valley. He gained international recognition as a teenager for building a homemade nuclear fusion reactor. Github: https://github.com/wjack
Our cofounder Keller Maloney has been building in AI applications since 2019, and he was Cum Laude in Econometrics from Princeton University and was a D1 All-American water polo Captain. Github: https://github.com/kellermaloney
Our Head of GTM, Sarah Xu, is a repeat GTM builder with deep empathy for Heads of Growth and agencies. She drove 10X growth at Circle Medical (YC W17), built Ambience Healthcare’s GTM from pre-revenue (led to $350M raised by Oak HC/FT, Kleiner Perkins, OAI, a16z), and designed growth engines at Google for companies and agencies that scaled revenue 5–10X.
Our culture
- Our values Character comes first. We only work with people we deeply trust and respect. We think this makes work more fun, freeing, and effective. We try to remain down to earth and in touch with customers' real pains. Everyone at Unusual works in the customer service department. We do whatever it takes. When we know what we must do, we don't take shortcuts or shy away from huge ugly challenges.
Ready to join Unusual?
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Frequently Asked Questions
What does Unusual pay for a Founding GTM Lead?
Unusual offers a competitive compensation package for the Founding GTM Lead role. The salary range is USD 80k - 130k per year, plus 0.10% - 0.20% equity. Apply through Clera to learn more about the full compensation details.
What does a Founding GTM Lead do at Unusual?
As a Founding GTM Lead at Unusual, you will: fully own outbound pipeline creation from zero to scale.; build the systems, workflows, and experiments that power outbound.; run experiments with new channels, messaging, and performance instrumentation.; and more.
Is the Founding GTM Lead position at Unusual remote?
The Founding GTM Lead position at Unusual is based in San Francisco, United States and is on-site. Contact the company through Clera for specific work arrangement details.
How do I apply for the Founding GTM Lead position at Unusual?
You can apply for the Founding GTM Lead position at Unusual directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process.