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Go-To-Market Insights Specialist APAC
full-timeSingapore

Summary

Location

Singapore

Type

full-time

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About this role

We're building APAC's Go-To-Market(GTM) capability and looking for a Go-To-Market Insights Specialist to help accelerate top-of-funnel growth across the region.

In this role, you will combine internal client data with external research to drive top-of-funnel development—identifying target account universes, quantifying opportunities, and building the narratives that mobilise action. You will work with Sales Operations leaders to activate repeatable growth plays and build the decks that align stakeholders.

This is a hands-on execution role. You will have access to data infrastructure to leverage—your job is to make sense of it, drive outcomes, and continuously improve how we drive top-of-funnel development.

We are at relatively early stages of building this capability. If you want to be part of shaping how GTM works in APAC, learn how research, data, strategy, and execution weave together, and have someone invested in your growth, we'd love to hear from you.

The Role

  • Build GTM plans and plays that drive pipeline and engagement across APAC.

  • Drive top-of-funnel development: combine internal client data with external research (industry trends, company intelligence) to identify and quantify target account universes.

  • Use research and prospecting tools to map decision makers and shape outreach approaches that feed the pipeline.

  • Create compelling PowerPoint decks, briefs, and executive-ready materials that land.

  • Partner with Sales Operations to design practical GTM workflows and measure what works.

  • Run post-initiative reviews and turn learnings into improved plays and processes.

  • Use AI tools to accelerate research, analysis, and content creation—and experiment with new ways to improve GTM workflows

Other facts

Tech stack
Data Analysis,Research,Sales Operations,PowerPoint,GTM Strategy,Prospecting,Account Identification,Opportunity Quantification,Content Creation,AI Tools,Pipeline Development,Stakeholder Alignment,Post-Initiative Reviews,Workflow Design,Industry Trends,Decision Maker Mapping

About WTW

At WTW (NASDAQ: WTW), we provide data-driven, insight-led solutions in the areas of people, risk and capital. Leveraging the global view and local expertise of our colleagues serving 140 countries and markets, we help you sharpen your strategy, enhance organizational resilience, motivate your workforce and maximize performance.

Team size: 10,001+ employees
LinkedIn: Visit
Industry: Financial Services

What you'll do

  • The Go-To-Market Insights Specialist will build GTM plans and drive top-of-funnel development by combining internal client data with external research. They will partner with Sales Operations to design workflows and create materials that align stakeholders.

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Frequently Asked Questions

What does a Go-To-Market Insights Specialist APAC do at WTW?

As a Go-To-Market Insights Specialist APAC at WTW, you will: the Go-To-Market Insights Specialist will build GTM plans and drive top-of-funnel development by combining internal client data with external research. They will partner with Sales Operations to design workflows and create materials that align stakeholders..

Why join WTW as a Go-To-Market Insights Specialist APAC?

WTW is a leading Financial Services company.

Is the Go-To-Market Insights Specialist APAC position at WTW remote?

The Go-To-Market Insights Specialist APAC position at WTW is based in Singapore, Singapore, Singapore. Contact the company through Clera for specific work arrangement details.

How do I apply for the Go-To-Market Insights Specialist APAC position at WTW?

You can apply for the Go-To-Market Insights Specialist APAC position at WTW directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process. You can also learn more about WTW on their website.