About this role
Requisition ID: 68667
About Whirlpool Corporation
Whirlpool Corporation (NYSE: WHR) is a leading home appliance company, in constant pursuit of improving life at home. As the only major U.S.-based manufacturer of kitchen and laundry appliances, the company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, JennAir, Maytag, Amana, Brastemp, Consul, and InSinkErator. In 2024, the company reported approximately $17 billion in annual sales - close to 90% of which were in the Americas - 44,000 employees, and 40 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.
The team you will be a part of
This role in summary
La posición forma parte del equipo de Merchandising de LARN, formando parte de la estructura de México.
La posición cuenta con la responsabilidad de desarrollar estrategias de pricing mediante análisis del consumidor, mercado y competencia. Todo dentro de un marco de colaboración con equipos multidisciplinarios como lo son Ventas, Producto, Promotoria y Marcas para asegurar el buen performance de sus segmentos y cumplir con los KPIs establecidos.
El rol de Senior Analyst Category Management cuenta con la responsabilidad de resolver retos complejos relacionados con la estrategia comercial para asegurar la mejor ecuación de valor para el consumidor así como para la compañía.
Your responsibilities will include
Planeación y ejecución de estrategia de portafolio a lo largo de los Canales de Venta
Planeación estratégica promocional
Monitorear Sell Out y Sell In de sus segmentos
Monitorear y analizar productos de competencia en el mercado
Analizar precios en el mercado
Identificación de oportunidades incrementales en mercado
Accionar ante altas/bajas en demanda vs plan en base a análisis de fundamentales
Colaborar con el equipos multidisciplinarios para determinar volúmenes de venta de acuerdo a los targets, asegurar el mejor lineal para cada Trade Partner, la correcta ejecución de las promociones y los resultados de las mismas
Entendimiento de ciclo de planeación de demanda
Ejecutar nuevos lanzamientos de producto; Evaluar business cases, definir precio, volumen anual, presentar a ventas y Trade Partners y asegurar correcta ejecución de flooring y presencia tanto en canales tradicionales como no tradicionales
Monitoreo constante de los KPIs y metas de sus segmentos y accionar estrategias que permitan cumplirlos
Minimum requirements
Licenciatura en Mercadotecnia, Administración de Empresas, Finanzas o afín
Experiencia de al menos 2.5 años en Merchandising, Marketing o Área comercial
Inglés fluido
Excelente manejo de Excel y Google Sheets
Conocimiento/ manejo de Tableau (preferentemente)
Experiencia en manejo de SAP (preferentemente)
Excelente capacidad de análisis y solución de problemas
Habilidades interpersonales, experiencia de trabajo en equipo.
Habilidades financieras, desarrollo de producto, negociación, liderazgo, manejo del estrés
Connect with us and learn more about Whirlpool Corporation
See what it's like to work at Whirlpool by visiting Whirlpool Careers. Additional information about the company can be found on Facebook, Twitter, LinkedIn, Instagram and YouTube.
Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.
Other facts
About Whirlpool
Life at home has been at the heart of our business for 110+ years - it is why we exist and why we are passionate about what we do. Beginning with our founders to the everyday actions of our people, our values have always kept us grounded -- Integrity, Respect, Inclusion & Diversity, One Whirlpool, Spirit of Winning. What we do at Whirlpool Corporation matters because consumers trust our brands. We never take that for granted and we work every day to earn that trust as we are committed to being the best kitchen and laundry company, in constant pursuit of improving life at home.
ABOUT WHIRLPOOL CORPORATION
Whirlpool Corporation (NYSE: WHR) is a leading home appliance company, in constant pursuit of improving life at home. As the only major U.S.-based manufacturer of kitchen and laundry appliances, the company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, JennAir, Maytag, Amana, Brastemp, Consul, and InSinkErator. In 2024, the company reported approximately $17 billion in annual sales - close to 90% of which were in the Americas - 44,000 employees, and 40 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.
What you'll do
- The Senior Analyst will develop pricing strategies through consumer, market, and competitor analysis while collaborating with multidisciplinary teams. Responsibilities include monitoring sales performance, analyzing market prices, and executing product launches.
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