Field Marketing Manager, West/Central
full-time•New York
About this role
Vega is one of the fastest-growing startups in cybersecurity, redefining security analytics and operations with an AI-native platform for the SOC. We are building the next-generation operating system for security teams. Vega is already delivering real impact at some of the world’s largest organizations - improving detection, unlocking the value of their security data, and reducing cost and complexity. With HQs in New York and TLV, we're looking for people who want to be a part of the next rocket-ship in cyber.
Reporting to the Field Marketing Director, we’re looking for a Field Marketing Manager to act as the in-region marketing owner for our go-to-market team.
You’ll align with the RVP Sales in the region to build quarterly territory plans, run high-impact programs that drive pipeline, and help scale repeatable field motions across events, ABM, partners, and community.
This role is available to candidates located in PST or CST time zones, targeting candidates in CA or TX/IL.
WHAT YOU WILL DO
- Own the regional field plan: Build quarterly plans aligned to regional sales priorities (new logos + expansion), target account lists, and pipeline goals.
- Run pipeline-driving programs end-to-end: Executive roundtables, workshops, partner events, third-party conferences, and virtual experiences. You will own everything from concept to execution to follow-up.
- Execute ABM in the field: Partner with Sales to activate account-based plays (1 to few and 1 to many) that expand territory coverage and accelerate deals.
- Co-market with partners: Build and execute joint programs with channel partners, including co-branded events and regional activations.
- Plug into community and alliances: Work to activate local cyber alliances, memberships, advisory boards, and user programs to deepen engagement and create advocates.
- Operational excellence: Own logistics, vendors, timelines, promotion, SDR/AE handoffs, and post-event conversion paths
- Measure what matters: Report weekly/monthly on pipeline sourced/influenced, meeting creation, stage progression, target account engagement, and ROI.
- Own the regional budget: Plan spend, forecast, track, and optimize
Requirements
WHAT YOU WILL BRING
- 2-4 years in B2B field marketing / integrated demand (cybersecurity or technical SaaS strongly preferred).
- Proven success partnering with Sales on territory planning and delivering measurable pipeline impact.
- Strong project management; you can run multiple programs simultaneously without dropping details.
- Experience with Salesforce and Hubspot and comfortable with basic attribution reporting.
- Clear communicator who can collaborate with Sales, SEs, partners, and executive stakeholders.
- Up to 25% travel in region (some international trips may be required)
NICE TO HAVE
- Experience running partner/channel co-marketing motions.
- Experience with ABM tools and field ABM playbooks.
- Familiarity with SOC/SIEM/security analytics audiences.
What you'll do
- The Field Marketing Manager will own the regional field plan and run pipeline-driving programs end-to-end. This includes executing account-based marketing strategies and co-marketing with partners to enhance regional sales efforts.
About Vega
We're redefining the boundaries of Security Operations by eliminating the limits and compromises of the past.
Founded in 2024, Vega is on a mission to help organizations harness the power of all of their data. Wherever it is. Whatever it is. Without any of the taxes that have plagued SIEM and Data Lakes for the past 20 years.
Backed by Cyberstarts, Accel, Redpoint and CRV, Vega offers a lightweight Security Analytics fabric that introduces a new, AI-native, approach to interacting with security data wherever it sits, giving analysts complete visibility and detection coverage, without a single migration, replacement or compromise.
Ready to join Vega?
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Frequently Asked Questions
What does a Field Marketing Manager, West/Central do at Vega?
As a Field Marketing Manager, West/Central at Vega, you will: the Field Marketing Manager will own the regional field plan and run pipeline-driving programs end-to-end. This includes executing account-based marketing strategies and co-marketing with partners to enhance regional sales efforts..
Is the Field Marketing Manager, West/Central position at Vega remote?
The Field Marketing Manager, West/Central position at Vega is based in New York, United States. Contact the company through Clera for specific work arrangement details.
How do I apply for the Field Marketing Manager, West/Central position at Vega?
You can apply for the Field Marketing Manager, West/Central position at Vegadirectly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process.