Job Description

UPS is the world’s largest logistics company, with a rich 118 year history and over $91 billion in global revenues (2024).  Today UPS is transforming under the leadership of Carol Tomé, the first female CEO of a major transportation company.   Every day, we manage the flow of goods, funds, and information in more than 220 countries and territories worldwide.  UPS has one of the most recognized and admired global brands.   

The breadth and scale of UPS’s global reach requires an exceptional marketing organization to effectively position UPS’s capabilities and communicate the value we can bring to customers. Whether developing our go-to-market approach for key customer segments or setting the strategy to maximize international growth, marketers at UPS are charged with bringing a data-driven approach that unlocks growth and helps UPS achieve its strategic objectives. 

UPS is looking for talented and experienced marketing professionals who can help us build on our existing marketing capabilities and continue to evolve to meet the changing needs of our customers.    

JOB SUMMARY  

Marketing professionals develop an understanding of a market, its competitors, customers and their needs, and UPS strengths to create and implement strategies to drive profitable growth. 

JOB DUTIES/RESPONSIBILITIES & SKILLS 

• Provide insights based on rigorous analysis

• Evaluate, quantify, and prioritize marketing issues, problems, and opportunities  

• Synthesize information, identifying key findings and associated implications for strategy 

• Define problems and key issues to efficiently solve them Identify key data sources, assesses data quality, and understands & communicates limitations; relates & compares data from different sources 

• Manage large amounts of data and selects efficient analytical approaches that fit the situation 

• Make logical and documented assumptions, challenges own findings 

• Establish and maintain comprehensive marketplace assessments of customers and other relevant market factors 

• Conduct market research, clearly defining research objectives, key questions, and the plan for analyzing and applying research results 

• Develop business cases to determine whether a course of action or investment adds value to the business 

• Gain new and unique customer insights through data modeling, market research, frontline personnel interviews and direct customer engagement 

• Analyze issues for root causes and prioritizes key issues to identify greatest opportunities 

STANDARD JOB REQUIREMENTS/COMPETENCIES 

• Problem definition & structuring ability 

• Data analysis & solution generation ability  

• Develops insightful situational assessments

• Performs financial analysis 

• Identifies need and appropriate application of marketing research 

• Excellent time management skills; able to work efficiently while meeting tight deadlines  

• Ability to work both independently and in a team-oriented environment 

• Team player with strong interpersonal skills and the ability to articulate ideas clearly in both oral and written communication 

• Analytical thinker with excellent qualitative and quantitative analysis skills 

• Strong interpersonal skills including, the ability to effectively present insights and provide recommendations persuasively; excellent listening skills

• Confidence in dealing with people at all levels of the organization and strong collaborative and consultative skills 

• Proficient in use of Microsoft Office (PowerPoint, Excel & Access) 

BASIC QUALIFICATIONS: 

• Must be actively pursuing an MBA

• Willingness to travel 

• This position requires working in Atlanta, GA 

OTHER CRITERIA: 

• Relocation may be available for this position 

• Experience with PC based analytical/data visualization tools such as Power BI, Tableau, R, and SQL are a plus