About this role
<p>We’re Ocushield - the optometrist-led, award-winning eye-care brand helping the world <em>see, feel and perform better</em>.</p><p>2M+ users. 143 countries. 10+ years in the game. And we’re just warming up.</p><p>Eye health is about to have the same moment gut health, sleep and supplements had - and we’re building the brand that’s going to lead that wave.</p><p>If you want to shape the next frontier of wellness… hop in.</p><p><strong>The Role</strong></p><p>We need a creator with ideas, speed and a bias for action - someone who sees a trend and thinks, “give me 20 minutes, I’ve got something.”</p><p>Your mission?<br>Make eye care impossible to ignore.<br>Deliver <strong>1.5M+ impressions in 12 months</strong> across IG, TikTok and YouTube Shorts.<br>Create content that educates, entertains and maybe even breaks the internet (we’ll take a small corner of it).</p><p><strong>What you'll do:</strong></p><ul><li><p>Shoot, edit and launch scroll-stopping short-form video.</p></li><li><p>Spot trends before they peak and jump on them fast.</p></li><li><p>Bring our social strategy to life!</p></li><li><p>Make LinkedIn fun (yes… it <em>can</em> be fun) for our B2B eye-screening brand.</p></li><li><p>Spend a the annual content budget however your creative brain desires.</p></li><li><p>Gift unlimited products to influencers and creators - spread the glow-up</p></li></ul><p><strong>Who you are:</strong></p><ul><li><p>A creator who thrives on ownership.</p></li><li><p>Fast, curious, scrappy - and always experimenting.</p></li><li><p>Skilled behind the camera <em>and</em> confident in front of it.</p></li><li><p>Obsessed with short-form storytelling.</p></li><li><p>A wellness, lifestyle or performance geek (or at least willing to become one).</p></li></ul><p><strong>What success looks like:</strong></p><ul><li><p>Month-on-month growth that compounds like crazy.</p></li><li><p>Content that feels fresh, modern, and unmistakably Ocushield.</p></li><li><p>A library of bangers we can use across organic and paid.</p></li><li><p>LinkedIn posts that make B2B feel human, witty and actually readable.</p></li><li><p>More people caring about the one thing they use every waking second: their eyes.<strong><br></strong></p></li></ul><p>💸 <strong>Salary:</strong> £40,000 - £45,000 DOE<br>🏡 <strong>Logistics:</strong> Remote first, with regular London meet ups for content creation.<br></p><p><strong>Why you'll love working with us:</strong></p><p>This isn’t a “manage the feed” job.<br>This is:<br><strong>Help us build a movement. Shape a rebrand. Influence culture. Bend the algorithm to your will.</strong></p><p>You’ll get:</p><ul><li><p>Big creative freedom.</p></li><li><p>Real ownership (your ideas matter — and get shipped fast).</p></li><li><p>A monthly content budget to play with.</p></li><li><p>Direct access to the founder & leadership.</p></li><li><p>A front-row seat to a category-defining 2026 brand refresh.</p></li></ul><p>We’re not making posts.<br>We’re making eye wellness <em>mainstream</em>.</p>
About Up Collective
At Up Collective we help scale fashion and lifestyle brands on Shopify. We do this through creative design, performance marketing and landing page design.
In short we build your ads, buy the right traffic and make sure it converts. All you have to do is bring us a strong product, stock and a great customer experience. We plug into your existing set up as needed if you already have great solutions for some of these processes in place.
We are experts in Meta advertising, Google Ads and TikTok. Together we have over 25 years of experience in e-commerce performance marketing for US, UK and European brands. Our aim is to add value your entire proposition from creative strategy to media buying to tracking to your website journey.