Treasury Wine Estates logo
Website Experience Specialist, Global
full-timeMelbourne

Summary

Location

Melbourne

Type

full-time

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About this role

About us  

Treasury Wine Estates (TWE) is one of the world’s largest wine companies. At TWE we are led everyday by our purpose, Boldly Cultivating. We are boldly cultivating value through our brands, wine, people & environment for enriched & joyful communities.  

 

At TWE we cultivate our teams to be their very best. And in turn, our people push us to make bigger and bolder decisions. Our focus on Boldly Cultivating unites us as a global team and fuels our vision to become the world’s most desirable luxury wine company – known for the experiences we create for our consumers, customers, partners, suppliers and our people.  

 

To learn more about our purpose and our renowned portfolio of global brands, click here.   

 

About the role

12-Month Fixed Term Opportunity

We are looking to hire a full time Website Experience Executive on a 12-month contract. This is an exciting opportunity to be part of transforming our current digital store (CellarDoor.co) through fast-moving campaign management. Your day-to-day will consist of: 

 

  • Execute end‑to‑end digital campaigns for CellarDoor.Co.

  • Manage promotions, vouchers, segmentation and landing pages.

  • Develop and implement advanced segmentation strategies using CRM and loyalty platforms
  • Manage and segment customer groups to support targeted marketing activities
  • Coordinate delivery with Marketing, Customer Service and IT teams.

  • Track campaign performance and provide optimisation insights.

  • Support ongoing improvements to the online customer experience.

 

 About you 

Successful applicants will naturally take pride in their work, be motivated to learn new skills, throw themselves into being one of the team, and have a good eye for detail and an overall positive attitude.  

 

  • Strong Salesforce understanding and end-to-end user, understanding of Shopify is favourable.

  • Having a background in Ecommerce is highly preferred.

  • Digitally native, you are strong with most CMS and Microsoft suite programs

  • You’ll have strong stakeholder management.

  • The ability to thrive in fast moving digital campaign management.

  

Why you’ll love it here  

Our culture is built on bringing our whole selves, being courageous and delivering together – it’s our DNA and the heart of who we are at TWE.  

  • We prioritize your growth with access to global career opportunities and structured programs designed to support your health, wellbeing and career development.

  • Flexible work arrangements available

  • Early Injury Intervention Program and Employee Assistance Program

  • TWE for me day

  • A quarterly wine budget to try some of TWE’s most loved brands

 

It takes all varietals!

Just like the wide range and variety of brands in our wine portfolio, TWE embraces diversity and is proud to be an equal opportunity employer.  

 

All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, age, national origin or on the basis of disability.  If you require any assistance to be included in our process, please contact [email protected], quoting the job title and reference number.

 

How to apply

We move fast at Treasury Wine Estates when we find the right fit, so, if this sounds like the role for you, don’t miss out and apply today! 

 

Other facts

Tech stack
Digital Campaigns Execution,Promotion Management,Voucher Management,Segmentation Strategies,CRM Platforms,Loyalty Platforms,Customer Group Management,Stakeholder Management,Campaign Performance Tracking,Online Customer Experience Improvement,Salesforce Understanding,Shopify Understanding,Ecommerce Background,CMS Proficiency,Microsoft Suite Proficiency

About Treasury Wine Estates

At Treasury Wine Estates, passion meets possibility. As one of the world’s leading wine companies, we craft and share exceptional wines and experiences across more than 70 countries, bringing iconic and emerging brands to life.

We’re proud custodians of over 70 brands – including Penfolds, DAOU, Frank Family Vineyards, Beringer, 19 Crimes, Squealing Pig, Matua, and Wynns Coonawarra Estate – backed by more than 10,000 hectares of vineyards and a global team of around 2,500 people.

From our luxury and premium portfolios to our innovation in emerging wine categories, everything we do is about creating memorable wine experiences and shaping the future of the category. We balance deep respect for winemaking heritage with a bold mindset that drives us forward – in how we grow, how we work, and how we show up for our partners, people and communities.

Our purpose, Boldly Cultivating, guides us to lead with intention – in our portfolio-led strategy, our sustainability ambition, and our vision to be the world’s most desirable luxury wine company.

To follow us, you must be of legal drinking age in your country of residence. Enjoy responsibly.

Team size: 1,001-5,000 employees
LinkedIn: Visit
Industry: Beverage Manufacturing

What you'll do

  • The role involves executing end-to-end digital campaigns for CellarDoor.Co, managing promotions, vouchers, segmentation, and landing pages, while coordinating delivery across multiple internal teams. Responsibilities also include tracking campaign performance, providing optimization insights, and supporting ongoing improvements to the online customer experience.

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Frequently Asked Questions

What does a Website Experience Specialist, Global do at Treasury Wine Estates?

As a Website Experience Specialist, Global at Treasury Wine Estates, you will: the role involves executing end-to-end digital campaigns for CellarDoor.Co, managing promotions, vouchers, segmentation, and landing pages, while coordinating delivery across multiple internal teams. Responsibilities also include tracking campaign performance, providing optimization insights, and supporting ongoing improvements to the online customer experience..

Why join Treasury Wine Estates as a Website Experience Specialist, Global?

Treasury Wine Estates is a leading Beverage Manufacturing company.

Is the Website Experience Specialist, Global position at Treasury Wine Estates remote?

The Website Experience Specialist, Global position at Treasury Wine Estates is based in Melbourne, Victoria, Australia. Contact the company through Clera for specific work arrangement details.

How do I apply for the Website Experience Specialist, Global position at Treasury Wine Estates?

You can apply for the Website Experience Specialist, Global position at Treasury Wine Estates directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process. You can also learn more about Treasury Wine Estates on their website.