About this role
Job Title: Product & Packaging Specialist, Marketing Operations
Job Location: HYBRID - Hershey, PA
Position Description:
The Product & Packaging Specialist plays a key role in supporting product and packaging execution efforts, while also providing top tier DME budget management support. This position works in multiple systems (SAP, Accolade, WebCenter, Impact Analysis) and partners with internal commercial teams and cross-functional partners to execute item level setup on new product and packaging projects. This position oversees all DME spending activity for assigned teams, and works directly with Budget Owners, Finance, and the Controller's team to correctly plan, spend, and accrue money according to company policy.
Key Activities / Responsibilities:
- Project Management w/ Internal Teams and External Vendors / Agencies
- Vendor / Agency Engagement
- Marketing Vehicle Setup & Execution
- Budget Entry and Project Financial Tracking
- PR/PO Management
- SOW Management
- System Entry & Update
- Embed KPIs into key processes
- KPI Support / Enablement (Near Term)
Skills / Competencies
- Superior project management skills and ability to drive projects to completion
- Process oriented with strong attention to detail and deadlines. Ability to manage multiple deliverables at a time
- Strong financial acumen to manage budgets, represent financial liabilities, and track expenses
- Proficiency in MS Office Suite and ability to learn new systems such as SAP, Accolade, WebCenter and other cloud based applications
- Ability to collaborate with cross-functional business units, seek common ground and establish alignment on common goals
- Ability to work independently on assigned tasks and be a SME on role responsibilities
- Functional marketing knowledge in product and packaging design / development for CPG
- Experience working with product / packaging vendors / agencies (e.g., tactical design agencies, POS design/production agencies, fulfillment agencies, comp vendors…etc.)
- Overall business knowledge and holistic general management approach
- Strong knowledge of procurement policies and procedures
- Strong communication, negotiating, and organization skills
Key Interactions:
- Reports to: Manager of Marketing Operations
- Internal: Seasons/Occasions Team, Brands, Innovation, Merch COE, PLM, Packaging, Supply Chain, Finance, Sourcing/Procurement
- External: Vendors, agencies
Qualifications
- Education: Bachelor's degree required
- 2-3+ years of related work experience, preferably in CPG on a Commercial Team, Commercial Support function, or graphics/product execution
Other facts
About The Hershey Company
The Hershey Company is headquartered in Hershey, Pa., and is an industry-leading snacks company with a purpose to make more moments of goodness through its iconic brands. Hershey has approximately 20,000 employees around the world who work every day to deliver delicious, quality products.
The company has more than 70 brands around the world that drive more than $11 billion in annual revenues, including such beloved brands like HERSHEY'S, REESE'S, KIT KAT®, JOLLY RANCHER, ICE BREAKERS, SHAQ-A-LICIOUS, SKINNYPOP and DOT'S HOMESTYLE PRETZEL'S.
For more than 130 years, Hershey has been committed to operating responsibly and supporting its people and communities. Hershey founder, Milton Hershey, created Milton Hershey School in 1909, and since then, the company has focused on helping children succeed through access to education.
What you'll do
- The Product & Packaging Specialist supports product and packaging execution efforts and manages DME budget activities. This role involves project management with internal teams and external vendors, ensuring effective execution of marketing initiatives.
Ready to join The Hershey Company?
Take the next step in your career journey