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Director, Customer Strategic Insights​
full-timeAtlanta, Plano$169k - $200k

Summary

Location

Atlanta, Plano

Salary

$169k - $200k

Type

full-time

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About this role

Location(s):

United States of America

City/Cities:

Atlanta

Travel Required:

26% - 50%

Relocation Provided:

No

Job Posting End Date:

January 30, 2026

Shift:

Job Description Summary:

Come join the Customer Strategic Insights team!  This team is embedded within the Foodservice and On-Premise (FSOP) organization for the Coca-Cola North America Operating Unit.  We are a pivotal team in how our company drives the marketplace with Customer teams through best-in-class insights, strategy, and storytelling.  The Director, Customer Strategic Insights team is responsible for leading category management and guest insights projects working closely with the Customer Marketing and Sales organizations. The Customer Strategic Insights Team is focused on developing strategies and tactics to maximize opportunities for our customers, categories, and Coca-Cola.  This will be done through a variety of vehicles including customer and category reviews, fielding primary research, and creating enabling materials for the broader FSOP organization through the Insights Center of Excellence.  

 

What You’ll Do for Us 

  • Department Subject Matter Experts: Leading by Example with FSOP Analytics/Data Asset Tools and Resources 

  • Insights Generators: Storytelling on State of FSOP Category and Customer Landscape with our Customer teams by Role Modeling Usage of Analytic Assets 

  • Customer Collaborators: Focusing on Strategic and Informed Customer Business Planning, Ongoing Customer Commitment, and Assortment Strategies with Key Portfolio Customers 

  • Network Promoters: Syncing with Human Insights, Retail Category Leadership, Planning & Strategy Departments and our broader Customer Value and Growth department for consistent messaging Internally and Externally 

  • Capability Advocates: Aligning with Platform Services, Retail Category Leadership, and Human Insights to assure NAOU remains at the forefront of Analytic/Data Assets in FSOP 

  • This Director role must leverage their influencing skills to influence across the team, FSOP, and NAOU. The ability to think broadly and strategically is imperative to success within this role. 

 

EXPERIENCE 

  • 5-7+ years of work experience, preferably in CPG. 

  • Bachelor’s degree required – Preferred MBA or other advanced degree. 

  • Regular Customer engagement strongly preferred. 

  • Background of owning and using Primary Research projects and budgets strongly preferred. 

  • A mix of strong analytical, project management and story-telling experiences. 

  • Experience with Foodservice and On Premise preferred. 

  • Experience presenting to senior leaders of own and external organizations. 

  • Prior consulting and category management or sales experience strongly preferred. 

  • Proven track record for delivering sustainable results. 

 

TECHNICAL/FUNCTIONAL SKILLS 

  • Heavy usage with Coca-Cola Foodservice data sources and subscribed platforms (DINE, CBL, Circana, Datassential, Technomic, Mintel, Euromonitor, Placer.AI, MRI Simmons) 

  • Willingness to learn new tools/solutions and become an active ambassador of new programs. 

  • Advanced strategic thinking, including framing of issues, solutions and paths to implementation. 

  • Business planning, inclusive of corporate and customer needs/considerations 

  • Highly analytical, incorporating market and customer research, financials, customer & sales team feedback. 

  • Ability to collaborate with key internal/external cross functionals; effectively influencing a wide variety of stakeholders. 

  • Strong ability to manage multiple deadlines from different stakeholders, and ability to prioritize the highest leverage opportunities. 

  • Effective communication & building relationships at all organizational levels. 

  • Ability to champion initiatives end to end. 

  • Leadership of fielding Primary qualitative and quantitative research; connecting business needs to appropriate research methods, and extracting strategic, actionable value from studies. 

  • Need to communicate complex concepts and information to a wide, varied audience in concise and engaging manner. 

  • Highly proficient in Excel, PowerPoint – with experience in Power BI – as platforms for integrating disparate data sources with compelling visuals and language.

What We Can Do For You 

  • Iconic Brand: Work on the most recognized brand in the world and be part of developing the brands next chapter. 

  • Exposure to World Class Leaders: Availability to global marketing leaders that will expand your network and exposure you to emerging digital platforms and marketing insights.  

  • Creative Team Culture: Be inspired by the best brand leaders and agencies in the world, which creates a creative culture that supports taking risks and innovation. 

The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.

Skills:

Analytical Thinking, Brand Positioning, Brand Storytelling, Channel Management, Channels Strategy, Communication, Competitive Assessments, Consumer Segmentation, Consumer Trends, Decision Making, Digital Media Strategy, Group Problem Solving, Leadership, Market Research, Media Planning, Microsoft Office, Quantitative Research, Retail Marketing Strategy, Social Media Strategies, Syndicated Research, Waterfall Model

Pay Range:

$169,000 - $200,000

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Annual Incentive Reference Value Percentage:

30

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.

Other facts

Tech stack
Analytical Thinking,Brand Positioning,Brand Storytelling,Channel Management,Communication,Market Research,Quantitative Research,Leadership,Consumer Trends,Decision Making,Digital Media Strategy,Retail Marketing Strategy,Syndicated Research,Group Problem Solving,Competitive Assessments,Consumer Segmentation

About The Coca-Cola Company

From our roots at the counter of a local Atlanta pharmacy, to our current portfolio of more than 200 beverages, The Coca-Cola Company is one of the most globally-recognized brands in the world. Today, our lineup features beloved beverage brands, including ​
Coca-Cola, Sprite, Fanta, smartwater, Dasani, Topo Chico, BODYARMOR, Powerade, Costa, Georgia, Goldpeak, Minute Maid, Simply, fairlife and more. ​

The Coca-Cola Company is committed to bringing about real change – to our industry, to our local economies, and to the world around us. Through constant evolution, we continue to reimagine the way we refresh the world and make a difference.​

We're innovating our portfolio with products that give people more varieties that meet our consumers where they are. ​

We're working with global partners to transform our business, and grow it in more sustainable ways. ​

And we're providing jobs and opportunities to the local economies where our people live and work, employing 700,000 people throughout our global system alongside bottling partners.​

If you're a changemaker looking to make a change, come join us in our mission to refresh the world and make a difference.​

Learn more at: www.coca-colacompany.com/careers

Team size: 10,001+ employees
LinkedIn: Visit
Industry: Food and Beverage Services

What you'll do

  • The Director will lead category management and guest insights projects, collaborating closely with Customer Marketing and Sales organizations. They will develop strategies to maximize opportunities for customers and Coca-Cola through various insights and research methods.

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Frequently Asked Questions

What does The Coca-Cola Company pay for a Director, Customer Strategic Insights​?

The Coca-Cola Company offers a competitive compensation package for the Director, Customer Strategic Insights​ role. The salary range is USD 169k - 200k per year. Apply through Clera to learn more about the full compensation details.

What does a Director, Customer Strategic Insights​ do at The Coca-Cola Company?

As a Director, Customer Strategic Insights​ at The Coca-Cola Company, you will: the Director will lead category management and guest insights projects, collaborating closely with Customer Marketing and Sales organizations. They will develop strategies to maximize opportunities for customers and Coca-Cola through various insights and research methods..

Why join The Coca-Cola Company as a Director, Customer Strategic Insights​?

The Coca-Cola Company is a leading Food and Beverage Services company. The Director, Customer Strategic Insights​ role offers competitive compensation.

Is the Director, Customer Strategic Insights​ position at The Coca-Cola Company remote?

The Director, Customer Strategic Insights​ position at The Coca-Cola Company is based in Atlanta, Georgia, United States and Plano, Texas, United States. Contact the company through Clera for specific work arrangement details.

How do I apply for the Director, Customer Strategic Insights​ position at The Coca-Cola Company?

You can apply for the Director, Customer Strategic Insights​ position at The Coca-Cola Company directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process. You can also learn more about The Coca-Cola Company on their website.