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User Acquisition Manager
full-time•Paris

Summary

Location

Paris

Type

full-time

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About this role

TapNation - Redefining Mobile Gaming Excellence 🎮

TapNation is a French company founded in 2019, specializing in mobile game publishing. In six years, it has released more than 50 games and achieved over a billion downloads, ranking among the top 15 publishers worldwide thanks to a strategy combining creativity and technological optimization.


The company prioritizes creativity, innovation, and a dynamic multicultural environment, while offering its employees a strong impact on performance, sustained personal development, and a good balance between performance and well-being (Great Place to Work and Happy at Work certifications).


To continue our amazing mission, we are seeking an ambitious and results-driven User Acquisition Manager (all types of contracts) to join our UA/Monetizing team 💪 


Role Overview 👀
As User Acquisition Manager, you will manage and execute global user acquisition campaigns across mobile channels (Social, Ad networks, DSPs, and Others) and grow app downloads and revenues for our F2P mobile games. In this role, you will optimize existing channels, improve operational processes and drive new testing initiatives. You will manage cross-functional projects and work closely with internal and external partners to drive a direct impact on the business. 


Your missions:

  • Manage day-to-day collaboration with partners to optimize campaign performance and deliver business KPIs.

  • Deep dive into ongoing performance to identify and execute on improvement opportunities.

  • Monitor, measure, and report on key performance metrics on an ongoing basis.

  • Manage fast-paced and dynamic projects in a highly organized manner on schedule and on target.

  • Collaborate with other team members to share insights and knowledge.

  • Build and document best practices and processes to improve operational efficiency.

  • Manage technical Ad Operations including campaign tracking, measurement, and integration.



Benefits if permanent contract: 

May vary depending on the country (the example below concerns permanent employment contracts in France).

  • Remote policy: this position can be full remote.

  • Morning Pereire offices in Paris 17e (including fitness room).

  • Meal tickets: 15 tickets per month at 10.00€ per ticket with the Swile Card. (This means that when you're on vacation you still earn luncheon vouchers).

  • Health Care Insurance: 50% covered for you with Alan.

  • ClassPass: Sport and well-being subscription.

Benefits if Freelancer:

  • 27 days paid time off per year (the company believes in disconnection in order to allow people to evolve in a healthy environment).

  • Remote policy: full remote.

  • You can find us at Morning Pereire offices in Paris 17e (including fitness room) if you want to say hello.

Profile:

  • You have a passion for games, particularly mobile games and have a good affinity with the mobile game sector.

  • Proven experience in social ads management.

  • Proven experience in gaming industry.

  • Have a creative and analytical mind.

  • Excellent analytical skills and full proficiency in Excel/PowerPoint.

  • Complete fluency in English, both written and oral.


TapNation is an equal-opportunity employer 🫶 Qualified applicants will receive consideration for employment without regard to sex, gender identity, gender expression, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.


If you're intrigued by the job offer, we encourage you to apply without hesitation, even if you don't meet all the criteria!


We receive a high volume of applications for each role, and while we truly value your interest in joining TapNation, we may not be able to respond personally to every candidate. Thank you in advance for your understanding.

Other facts

Tech stack
User Acquisition,Mobile Channels Management,Campaign Optimization,Social Ads Management,Ad Networks,DSPs,F2P Mobile Games,Performance Monitoring,KPI Reporting,Ad Operations,Campaign Tracking,Analytical Skills,Excel Proficiency,PowerPoint Proficiency,English Fluency

About TapNation

TapNation is a Mobile Gaming publisher helping developers take their games to the next level.
Our international and creative team harnesses the power of new technologies to deliver successful and entertaining gaming experiences to players worldwide.
TapNation released 50+ games which generated more than 1 billion downloads! Our ambition is to lead the way in a high-growth market.

Team size: 51-200 employees
LinkedIn: Visit
Industry: Computer Games
Founding Year: 2019

What you'll do

  • The User Acquisition Manager will be responsible for managing and executing global user acquisition campaigns across various mobile channels to increase app downloads and revenue for F2P mobile games. Key duties include optimizing existing channels, improving operational processes, driving new testing initiatives, and managing day-to-day collaboration with partners to meet business KPIs.

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Frequently Asked Questions

What does a User Acquisition Manager do at TapNation?

As a User Acquisition Manager at TapNation, you will: the User Acquisition Manager will be responsible for managing and executing global user acquisition campaigns across various mobile channels to increase app downloads and revenue for F2P mobile games. Key duties include optimizing existing channels, improving operational processes, driving new testing initiatives, and managing day-to-day collaboration with partners to meet business KPIs..

Why join TapNation as a User Acquisition Manager?

TapNation is a leading Computer Games company.

Is the User Acquisition Manager position at TapNation remote?

The User Acquisition Manager position at TapNation is based in Paris, Ile-de-France, France. Contact the company through Clera for specific work arrangement details.

How do I apply for the User Acquisition Manager position at TapNation?

You can apply for the User Acquisition Manager position at TapNation directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process. You can also learn more about TapNation on their website.