Marketing Manager
full-time•Lagos
About this role
The Marketing Manager will be responsible for developing and executing Sproxil’s overall marketing strategy to drive lead generation, brand visibility, partnerships, and grant positioning. This role combines strategic leadership with hands-on execution across digital marketing, public relations, and content development.
KEY RESPONSIBILITIES
Marketing Strategy & Brand Positioning
• Develop and implement Sproxil’s overall marketing and communications strategy.
• Strengthen brand positioning to support commercial growth, partnerships, and grant readiness.
• Ensure brand consistency across all marketing channels.
Digital Marketing & Lead Generation
• Plan, execute, and optimize Google Ads and paid digital campaigns for lead generation.
• Track performance metrics and continuously optimize ROI.
• Collaborate with sales and business development teams to align marketing and lead objectives.
Content, Grants & Impact Marketing
• Create and manage content strategies that support grant positioning and donor engagement.
• Develop narratives highlighting Sproxil’s impact, technology, and ESG initiatives.
• Promote grant opportunities through targeted campaigns and thought leadership.
Public Relations & Communications
• Manage media relations, press releases, and brand communications.
• Support executive visibility through media, events, and public engagements.
Protect and enhance Sproxil’s corporate reputation.
Partnerships & Stakeholder Engagement
• Support partnership development through marketing and pitch materials.
• Promote partnerships and collaborations externally.
• Work with internal teams to position Sproxil for strategic alliances.
Reporting & Performance Management
• Track KPIs, budgets, and campaign effectiveness.
• Prepare marketing performance reports for management.
• Continuously improve marketing processes and outcomes.
• Proven experience managing Google Ads and lead generation campaigns.
• Strong background in marketing strategy, content marketing, and PR.
• Experience supporting partnerships or grant-focused initiatives is an advantage.
• Excellent written, verbal, and stakeholder management skills.
• Bachelor’s degree in Marketing, Communications, Business, or related field.
• Strong design skills and use of design tools
KEY RESPONSIBILITIES
Marketing Strategy & Brand Positioning
• Develop and implement Sproxil’s overall marketing and communications strategy.
• Strengthen brand positioning to support commercial growth, partnerships, and grant readiness.
• Ensure brand consistency across all marketing channels.
Digital Marketing & Lead Generation
• Plan, execute, and optimize Google Ads and paid digital campaigns for lead generation.
• Track performance metrics and continuously optimize ROI.
• Collaborate with sales and business development teams to align marketing and lead objectives.
Content, Grants & Impact Marketing
• Create and manage content strategies that support grant positioning and donor engagement.
• Develop narratives highlighting Sproxil’s impact, technology, and ESG initiatives.
• Promote grant opportunities through targeted campaigns and thought leadership.
Public Relations & Communications
• Manage media relations, press releases, and brand communications.
• Support executive visibility through media, events, and public engagements.
Protect and enhance Sproxil’s corporate reputation.
Partnerships & Stakeholder Engagement
• Support partnership development through marketing and pitch materials.
• Promote partnerships and collaborations externally.
• Work with internal teams to position Sproxil for strategic alliances.
Reporting & Performance Management
• Track KPIs, budgets, and campaign effectiveness.
• Prepare marketing performance reports for management.
• Continuously improve marketing processes and outcomes.
Requirements
• Minimum of 7 years’ experience in marketing or digital marketing.• Proven experience managing Google Ads and lead generation campaigns.
• Strong background in marketing strategy, content marketing, and PR.
• Experience supporting partnerships or grant-focused initiatives is an advantage.
• Excellent written, verbal, and stakeholder management skills.
• Bachelor’s degree in Marketing, Communications, Business, or related field.
• Strong design skills and use of design tools
Benefits
- Opportunity to work with a purpose-driven, global-impact organization
- Strategic role with leadership.
- Competitive net salary.
- Work-life balance (Hybrid)
- Health & Wellness (HMO)
- Recognition and Reward
- Conducive work environment
Other facts
Tech stack
Marketing Strategy,Digital Marketing,Lead Generation,Content Marketing,Public Relations,Stakeholder Management,Google Ads,Brand Positioning,Performance Metrics,Media Relations,Partnership Development,Campaign Management,Narrative Development,ESG Initiatives,Grant Positioning,Communication Skills,Design Skills
About Sproxil
Sproxil uses mobile technology and a proprietary fraud detection platform to launch secure, data-driven consumer engagement programs globally. Sproxil’s solutions are deployed by multinational manufacturers and brands across multiple industries to prevent supply chain fraud, amplify brand awareness, and optimize marketing spend. With teams of experts in Africa, Asia and America, Sproxil has executed projects across five continents and has the ability to offer services in over 100 countries worldwide.
Sproxil is ISO 9001 and ISO 27001 certified.
Team size: 51-200 employees
Website: http://www.sproxil.com
LinkedIn: Visit
Industry: IT Services and IT Consulting
Founding Year: 2009
What you'll do
- The Marketing Manager will develop and execute Sproxil’s marketing strategy to enhance lead generation and brand visibility. This role involves strategic leadership and hands-on execution across various marketing channels.
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Frequently Asked Questions
What does a Marketing Manager do at Sproxil?
As a Marketing Manager at Sproxil, you will: the Marketing Manager will develop and execute Sproxil’s marketing strategy to enhance lead generation and brand visibility. This role involves strategic leadership and hands-on execution across various marketing channels..
Why join Sproxil as a Marketing Manager?
Sproxil is a leading IT Services and IT Consulting company.
Is the Marketing Manager position at Sproxil remote?
The Marketing Manager position at Sproxil is based in Lagos, Portugal. Contact the company through Clera for specific work arrangement details.
How do I apply for the Marketing Manager position at Sproxil?
You can apply for the Marketing Manager position at Sproxil directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process. You can also learn more about Sproxil on their website.