Performance Marketing Manager
full-time•Calgary, Brampton•CA$95k - CA$115k
About this role
We’re hiring a Performance Marketing Manager to own paid acquisition across all major channels and manage a growing media budget. This role is responsible not just for ROAS, but for building a reliable demand engine that feeds both ecommerce and our internal sales teams.
You’ll work closely with lifecycle, sales, and leadership to manage the full funnel from first click through to conversion and recovery, while building the foundations for future B2B and wholesale demand generation.
What You’ll Do
- Own and scale paid performance across Meta, Google, Reddit, Pinterest, and TikTok
- Manage $3M in annual paid media spend with clear accountability for returns
- Oversee product catalogues and integrations across advertising platforms
- Drive ROAS and CAC performance through continuous optimization and testing
- Run A/B tests across creatives, audiences, landing pages, and offers to discover ways to scale with steady spend.
- Partner with lifecycle marketing to optimize abandoned cart and conversion recovery
- Build and maintain a high-quality inbound pipeline for five consumer sales reps
- Monitor the full funnel, flagging drop-offs or performance issues early
- Lead experimentation and growth initiatives as budgets and channels expand
- Support future outbound and demand generation efforts for wholesale and reseller channels
Who We’re Looking For
- 5+ years of hands-on performance marketing experience, with a strong ecommerce focus
- Proven experience managing large paid media budgets with accountability for results
- Background in smaller or scaling companies where you’ve owned the full performance stack
- Highly data-driven, comfortable working deeply with metrics and dashboards
- Strong experimentation mindset and comfort with rapid iteration
- Deep understanding of full-funnel acquisition and conversion dynamics
- Confident operator who can work independently and influence cross-functionally
What We Offer
- Ownership of one of SecondShop’s most critical growth levers
- The opportunity to scale spend in a business with proven unit economics
- A collaborative team with strong leadership across Growth, Ops, and Product
- Competitive compensation and benefits
- A fast-paced environment with real room to shape strategy, not just execute
- Competitive compensation (between $95,000 and $115,000 depending on experience) and benefits
What you'll do
- Own and scale paid performance across major channels while managing a significant media budget. Drive continuous optimization and testing to enhance ROAS and build a reliable demand engine.
About SecondShop
At SecondShop we are redefining how you shop – saving you money while making a real impact on the planet.
Why We Started
Every year, perfectly good products end up in landfills or gather dust in warehouses. We knew there had to be a better way. That’s why we set out to create an innovative marketplace that gives these products a second chance while offering you unbeatable value.
Our mission is simple: connect customers with high-quality open-box, overstocked, and scratch-and-dent products from the brands you love – at prices you’ll love even more. With discounts of up to 50%, shopping smarter has never been easier or more rewarding.
Why Choose SecondShop?
Unlike peer-to-peer platforms, SecondShop ensures a reliable and stress-free experience. No haggling, no meeting strangers, no guessing games. Every purchase comes with a 30-day product guarantee, complimentary warranties on major appliances, and optional delivery, haul-away, and installation services. We take care of the details so you can shop with confidence.
But SecondShop isn’t just about saving money; it’s about making a difference. By shopping with us, you’re reducing waste, supporting sustainability, and helping build a world where no product goes to waste.
Join the Movement
Thousands of customers have already discovered the smarter, more sustainable way to shop. Ready to join them? Start saving today and experience the joy of never paying full price again.
P.S. If you’re loving the savings, spread the word! Share your experience, leave a review, or tell your neighbours about SecondShop. Together, we can help more customers shop smarter and live sustainably.
Ready to join SecondShop?
Take the next step in your career journey
Frequently Asked Questions
What does SecondShop pay for a Performance Marketing Manager?
SecondShop offers a competitive compensation package for the Performance Marketing Manager role. The salary range is CAD 95k - 115k per year. Apply through Clera to learn more about the full compensation details.
What does a Performance Marketing Manager do at SecondShop?
As a Performance Marketing Manager at SecondShop, you will: own and scale paid performance across major channels while managing a significant media budget. Drive continuous optimization and testing to enhance ROAS and build a reliable demand engine..
Is the Performance Marketing Manager position at SecondShop remote?
The Performance Marketing Manager position at SecondShop is based in Calgary, Alberta, Canada and Brampton, Ontario, Canada. Contact the company through Clera for specific work arrangement details.
How do I apply for the Performance Marketing Manager position at SecondShop?
You can apply for the Performance Marketing Manager position at SecondShop directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process.