Director of Growth Marketing — $0 Healthcare for You and Your Entire Family
full-time•Phoenix
About this role
About This Role
Director of Growth Marketing exists to scale awareness, acquisition, and engagement so more people can access affordable, high-quality healthcare.
In this role, you will:
- Serve members, prospective members, and internal teams by driving sustainable growth through data-driven marketing
- Be responsible for paid acquisition performance, full-funnel optimization, and marketing efficiency
- Directly impact Redirect Health’s mission by increasing access to healthcare while improving cost transparency and ROI
This is a strategic and hands-on role for someone who:
- Enjoys analyzing data, testing ideas, and turning insights into action
- Takes ownership and follows through
- Wants their work to have real-world impact on people’s health and financial well-being
What You’ll Do
In this role, you will:
- Own: Paid acquisition strategy across Meta, Google, and emerging platforms, managing a ~$100K/month budget
- Support: Full-funnel growth initiatives across traffic, conversion, nurture, and sales enablement
- Collaborate with: Product, Sales, Customer Success, and Marketing Operations to ensure aligned messaging and accurate attribution
- Improve: Visibility into CAC, LTV, ROAS, and funnel performance through clear, actionable dashboards
- Advocate for: A data-driven, customer-first approach that balances growth, efficiency, and long-term value
A strong performer in this role is known for:
- Making data approachable and actionable for stakeholders
- Testing, learning, and iterating quickly while staying focused on outcomes
- Consistently delivering measurable growth and ROI
How Success Is Measured
Success in this role is measured by:
- Improved CAC/LTV clarity and performance
- Increased qualified lead volume and conversion rates
- Leadership confidence in dashboards and reporting
- Strong cross-functional collaboration and reduced reliance on external agencies
What We’re Looking For
We’re looking for someone who:
- 7+ years of experience in performance marketing, growth, or demand generation (B2C or B2B2C preferred).
- Proven success scaling paid acquisition at $100K+/month spend.
- Expertise with Meta and Google Ads, funnel analytics, and marketing automation (HubSpot preferred).
- Deep understanding of attribution, ROAS modeling, and data-driven decision-making.
- Experience leading cross-functional teams and collaborating across departments.
- Strong communication, analytical, and leadership skills.
- Experience in healthcare, insurance, or subscription models is a plus.
Why Join Redirect Health
What “Free Healthcare” Actually Means
When we say free, we mean $0 out of your paycheck and $0 when you need care:
- $0 monthly premiums
- $0 to add your spouse or children
- $0 deductibles (we reimburse them)
- $0 out-of-pocket maximums
This benefit alone can save families tens of thousands of dollars.
What You’ll Earn
- Starting Salary: $100,000 per year
- FREE healthcare for you and your entire family
- Dental & Vision insurance
- Paid time off & sick time
- 401(k) access
- A mission-driven team that believes in doing the right thing
Ready to Make a Difference?
If you’re looking for more than just a job—and want to help reshape how healthcare works for families—we’d love to hear from you.
What you'll do
- The Director of Growth Marketing will drive sustainable growth through data-driven marketing, focusing on paid acquisition performance and full-funnel optimization. This role directly impacts the mission of increasing access to healthcare while improving cost transparency and ROI.
About Redirect Health
Redirect Health is transforming the way small and medium-sized businesses approach healthcare. By offering innovative, cost-effective healthcare plans, we empower employers to save up to 40% on their healthcare costs over two years while improving employee satisfaction and well-being.
Our healthcare solutions are designed to provide accessible, affordable care that doesn’t sacrifice quality. With services like 24/7 virtual care, access to over 700,000 providers nationwide, and fair out-of-pocket costs, Redirect Health ensures that employees have access to the care they need, when they need it.
We pride ourselves on delivering flexible options ranging from basic care to more comprehensive packages, including virtual primary care, urgent care, chiropractic services, mental health tele-counseling, and hospitalization benefits. Our plans also come with a goal of predictable, fair annual increases of no more than 4.5%, helping businesses manage their budgets without unexpected cost spikes.
At Redirect Health, our mission is simple: to reduce healthcare costs while improving employee well-being and retention. Our personalized approach ensures businesses get the right care at the right price, helping them thrive in today’s competitive environment.
Let us show you how to save money and improve your healthcare offerings. Get in touch with us today to learn more about our innovative healthcare solutions.
Ready to join Redirect Health?
Take the next step in your career journey
Frequently Asked Questions
What does a Director of Growth Marketing — $0 Healthcare for You and Your Entire Family do at Redirect Health?
As a Director of Growth Marketing — $0 Healthcare for You and Your Entire Family at Redirect Health, you will: the Director of Growth Marketing will drive sustainable growth through data-driven marketing, focusing on paid acquisition performance and full-funnel optimization. This role directly impacts the mission of increasing access to healthcare while improving cost transparency and ROI..
Is the Director of Growth Marketing — $0 Healthcare for You and Your Entire Family position at Redirect Health remote?
The Director of Growth Marketing — $0 Healthcare for You and Your Entire Family position at Redirect Health is based in Phoenix, Arizona, United States. Contact the company through Clera for specific work arrangement details.
How do I apply for the Director of Growth Marketing — $0 Healthcare for You and Your Entire Family position at Redirect Health?
You can apply for the Director of Growth Marketing — $0 Healthcare for You and Your Entire Family position at Redirect Healthdirectly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process.