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Performance Marketing Specialist, Rakuten Travel - Media Marketing Group, Marketing Department, Travel & Mobility Business(C&M)
full-timeTokyo

Summary

Location

Tokyo

Type

full-time

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About this role

Job Description:

Business Overview
Rakuten Travel is the core service of Rakuten Group, providing a wide range of travel experiences to travelers in Japan and around the world. The service has grown to become the number one online travel company in Japan, and continues to grow as it provides more travel experiences to travelers around the world.

Department Overview
Rakuten Travel, Japan's largest online travel agency, aims to enrich people's lives through travel. To this end, the mission of the Marketing Department is to communicate the value of Rakuten Travel's services to domestic and international travelers through the most appropriate means of marketing approach and to increase the number of Rakuten Travel fans. Our goal is to turn Japanese travelers as well as travelers from all over the world into Rakuten Travel fans.
   

Position:

Why We Hire

At Rakuten Travel, we are expanding our team to support the growth of our business and to meet the increasing demands of our expanding media presence. Through this hiring initiative, we aim to augment our workforce, filling essential vacancies and ensuring that we have the talent and capacity necessary to sustain our trajectory of growth and innovation.

Position Details

- Develop and execute SEM and Display campaigns to drive growth for hotels and ryokans in Japan and elsewhere as our product scope expands

- Conduct keyword research, create ad copy and optimize campaigns to improve performance
- Analyze performance metrics to identify opportunities for optimization and growth
- Manage budgets and bids to maximize ROI
- Collaborate with internal teams to ensure campaigns align with overall business objectives
- Stay up-to-date with industry trends and best practices

Work Environment

Media Marketing Group: 3 members
Marketing Department: around 70 members
We are a tightknit group of individuals from various cultural backgrounds, ranging in age from 20s to 40s. Our main language of communication is Japanese + English. 

Mandatory Qualifications:

- 2+ years of performance marketing experience(such as Google, Facebook, Criteo, metasearch)
 

Desired Qualifications:

- Experience in writing and using Python/SQL

Others Information:

Additional information on Location

Rakuten Crimson House 1-14-1 Tamagawa, Setagaya-ku, Tokyo

Additional information on English Qualification

TOEIC score of 800 or higher (or proof of equivalent English proficiency, or proof of a graduate degree or higher from an English-speaking university)
Proof of qualification is required by the time of notification of offer.
If you do not have a score or a certificate, we will guide you to the TOEIC IP test sponsored by our company during the selection process.

#business #marketing #PR #commerce #RakutenTravel 

Other facts

Tech stack
Performance Marketing,SEM,Display Campaigns,Keyword Research,Ad Copy,Campaign Optimization,Performance Metrics,Budget Management,ROI Maximization,Collaboration,Industry Trends,Python,SQL

About Rakuten

Rakuten Group, Inc. (TSE: 4755) is a global technology leader in services that empower individuals, communities, businesses and society. Founded in Tokyo in 1997 as an online marketplace, Rakuten has expanded to offer services in e-commerce, fintech, digital content and communications to 2 billion members around the world. The Rakuten Group has more than 30,000 employees, and operations in 30 countries and regions. For more information visit https://global.rakuten.com/corp/.

Team size: 10,001+ employees
LinkedIn: Visit
Industry: Software Development

What you'll do

  • Develop and execute SEM and Display campaigns to drive growth for hotels and ryokans. Analyze performance metrics to identify opportunities for optimization and growth.

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Frequently Asked Questions

What does a Performance Marketing Specialist, Rakuten Travel - Media Marketing Group, Marketing Department, Travel & Mobility Business(C&M) do at Rakuten?

As a Performance Marketing Specialist, Rakuten Travel - Media Marketing Group, Marketing Department, Travel & Mobility Business(C&M) at Rakuten, you will: develop and execute SEM and Display campaigns to drive growth for hotels and ryokans. Analyze performance metrics to identify opportunities for optimization and growth..

Why join Rakuten as a Performance Marketing Specialist, Rakuten Travel - Media Marketing Group, Marketing Department, Travel & Mobility Business(C&M)?

Rakuten is a leading Software Development company.

Is the Performance Marketing Specialist, Rakuten Travel - Media Marketing Group, Marketing Department, Travel & Mobility Business(C&M) position at Rakuten remote?

The Performance Marketing Specialist, Rakuten Travel - Media Marketing Group, Marketing Department, Travel & Mobility Business(C&M) position at Rakuten is based in Tokyo, Japan. Contact the company through Clera for specific work arrangement details.

How do I apply for the Performance Marketing Specialist, Rakuten Travel - Media Marketing Group, Marketing Department, Travel & Mobility Business(C&M) position at Rakuten?

You can apply for the Performance Marketing Specialist, Rakuten Travel - Media Marketing Group, Marketing Department, Travel & Mobility Business(C&M) position at Rakuten directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process. You can also learn more about Rakuten on their website.