Team Head Sports Marketing
full-time•São Paulo
About this role
YOUR MISSION
- Guide the elaboration and implementation the Local Strategy aligned with Regional Sports Marketing to assure the strategy and for the direct management of Marketing Assets for football and running (clubs, confederations, F1, players, influencers, athletes, properties, events, etc.)
- Operationalize and execute the local strategy for sports marketing segment align with Regional Sports Marketing strategy in order to guarantee, maintain and plan a brand relevant portfolio that builds brand & business.
- Drive cross-functionally to ensure that strategies are understood by everyone and plans are implemented.
- Drive the identification & activation opportunities for Sports Marketing BUs through analytics skills to secure deep insights into consumers and market.
- Lead the agenda to maximize the partnerships beyond sales to secure strategic plannings, executions and reports.
- Organize with legal advisors (in-house or external) to secure those rights (contracts).
- Control budget, rights and benefits overview, to assure decision making transparency and accountability as well as any needed information in relation to the asset (e.g. product customization).
YOUR TALENT
- Education: University bachelor’s degree in business administration with some legal understanding (alternatively in select cases: legal degree with proven business understanding)
- Experience: 3-4 years professional work with business experience and management.
- Analytical thinker.
- Organized process management.
- Strong negotiation skills (including strong written expression).
- Strong presentation skills.
- Deep sports understanding.
- Business (including legal) fluent in English.
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.
Other facts
Tech stack
Strategy Elaboration,Strategy Implementation,Marketing Asset Management,Cross-functional Leadership,Analytics,Consumer Insights,Market Insights,Partnership Maximization,Contract Negotiation,Budget Control,Rights Management,Business Acumen,Legal Understanding,Negotiation,Presentation Skills,Sports Understanding
About PUMA
PUMA is one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. For more than 75 years, PUMA has relentlessly pushed sport and culture forward by creating fast products for the world’s fastest athletes. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, Golf, and Motorsports. It collaborates with renowned designers and brands to bring sport influences into street culture and fashion. The PUMA Group owns the brands PUMA, Cobra Golf and stichd. The company operates in more than 120 countries, employs around 22,000 people worldwide, and is headquartered in Herzogenaurach/Germany.
Team size: 10,001+ employees
Website: http://about.puma.com/en/careers
LinkedIn: Visit
Industry: Retail
Founding Year: 1948
What you'll do
- The main mission involves guiding the elaboration and implementation of the Local Strategy, aligned with Regional Sports Marketing, focusing on the direct management of Marketing Assets for football and running properties. This includes operationalizing the local strategy to maintain a relevant brand portfolio and driving cross-functionally to ensure strategies are understood and executed.
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Frequently Asked Questions
What does a Team Head Sports Marketing do at PUMA?
As a Team Head Sports Marketing at PUMA, you will: the main mission involves guiding the elaboration and implementation of the Local Strategy, aligned with Regional Sports Marketing, focusing on the direct management of Marketing Assets for football and running properties. This includes operationalizing the local strategy to maintain a relevant brand portfolio and driving cross-functionally to ensure strategies are understood and executed..
Why join PUMA as a Team Head Sports Marketing?
PUMA is a leading Retail company.
Is the Team Head Sports Marketing position at PUMA remote?
The Team Head Sports Marketing position at PUMA is based in São Paulo, São Paulo, Brazil. Contact the company through Clera for specific work arrangement details.
How do I apply for the Team Head Sports Marketing position at PUMA?
You can apply for the Team Head Sports Marketing position at PUMA directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process. You can also learn more about PUMA on their website.