About this role
The Content Manager is instrumental in shaping our brand's story, creating imaginative and impactful content that truly engages audiences across all digital platforms. This role plays an essential part in our storytelling efforts, supporting engagement through innovative campaigns and compelling content on our social media channels and websites to drive business growth and enhance staff recruitment. This position is based in Portsmouth, NH with a hybrid schedule.
Key Responsibilities:
- Develop, manage, and execute content strategies for social media, blogs, and websites.
- Oversee daily content creation and publishing to ensure brand consistency and audience engagement.
- Create and execute a winning editorial calendar and content mapping.
- Collaborate with cross-functional teams to align content with marketing strategies, campaigns, and business goals.
- Assist with public relations efforts and thought leadership opportunities.
- Amplify public relations initiatives by leveraging social media platforms to increase brand visibility.
- Blend high quality content with SEO to drive organic traffic.
- Monitor performance metrics to optimize content effectiveness.
- Write, edit, and proofread all content for clarity, style, and accuracy.
- Monitor, analyze, and report on competitor strategies and activity to inform cross-functional teams.
- Assist with event planning.
Requirements:
- Minimum 3 years of proven experience in content management, with a focus on social media, blogs, and web content.
- Degree in marketing, communications, business, or journalism.
- Proven ability to amplify public relations initiatives by leveraging social media platforms to increase brand visibility.
- Excellent writing, editing, and communication skills.
- Strong knowledge of social media platforms and content management systems (CMS), such as HubSpot and WordPress.
- Ability to work independently and as part of a team in a hybrid work environment.
- Attention to detail and a passion for storytelling.
Experience
- Minimum 3 years of proven experience in content management, with a focus on social media, blogs, and web content.
- Hands-on experience with AI technology for content generation, including familiarity with AI-powered writing and editing tools.
- Degree in marketing, communications, business, or journalism.
Preferred but not required:
- Aviation experience.
- Experience with luxury brands.
- Graphic design, photography, or video skills.
Work Environment:
The Content Manager role is primarily office-based but also involves participating in events and photo shoots at various offsite locations, including areas around aircraft both inside and outside the hangar. This position may occasionally require light lifting as part of these activities.
Other facts
About PlaneSense, Inc.
The PlaneSense, Inc. fractional aircraft ownership program provides all of the benefits of private aircraft ownership without any of the worries over maintenance requirements, crew hiring and payroll, scheduling, or hangar cost. With the PlaneSense program, owners know the costs upfront and they eliminate operational and management responsibilities. Tax and depreciation benefits are also available.
PlaneSense, Inc. is one of the most experienced and safest fractional aircraft ownership program managers in North America. Based in Portsmouth, N.H., and in continuous operation since 1995, PlaneSense, Inc. delivers the most cost effective solution to travel compared to chartering, owning your own aircraft, and to other fractional programs.
“Our success lies in delivering maximum freedom of movement, comfort and familiarity while ensuring that every single flight reaffirms our owners’ decision to join our program.” –George Antoniadis, President and CEO of PlaneSense, Inc.
What you'll do
- The Content Manager develops and executes content strategies for various digital platforms while ensuring brand consistency and audience engagement. This role also involves collaborating with cross-functional teams and monitoring performance metrics to optimize content effectiveness.
Ready to join PlaneSense, Inc.?
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