Content Marketing Specialist

Welcome to Pioneer Square Brands, a dynamic and innovative company at the forefront of the consumer goods industry. Committed to delivering high-quality products, we take pride in our dedication to excellence, creativity, and customer satisfaction. With a diverse portfolio featuring renowned brands (Brenthaven, Gumdrop, and VAULT), our mobile technology accessories ensure our customers achieve successful technology deployments. Our team comprises passionate individuals united by a shared vision to shape the future of our industry. If you are seeking a challenging and rewarding position in a fast-paced environment where your ideas are highly valued, join us at Pioneer Square Brands and become an integral part of our exciting journey.

Our Core Purpose:
We ensure technology works so that people can focus on what matters

Our Core Values:

• Genuine and Respectful
• Pride in Everything We Do
• Excellence through Innovation
• Obsessed with Customer Success

Pioneer Square Brands has a global footprint with office locations in High Point, North Carolina, and Manila, Philippines.

We are actively looking for a highly motivated and energetic professional with a positive attitude who desires to be part of our growing team. Competitive salaries and benefits, including profit sharing, await the successful candidate.

Content Marketing Specialist

Location: High Point, North Carolina

About the Role:

The Content Marketing Specialist will work closely with cross-functional teams to plan, create, execute, and optimize content marketing initiatives across multiple channels. This role is responsible for developing high-quality content that drives engagement, supports product marketing efforts, and delivers measurable results.

Key Responsibilities:

• Collaborate with the marketing team to plan and execute effective content marketing campaigns aligned with business goals
• Ensure consistent, on-brand, cohesive marketing communications across the company website, digital platforms, print materials, and advertising channels
• Oversee the creation, writing, editing, and approval of marketing content for both paid and organic channels
• Manage and maintain the content calendar, ensuring all content is published on schedule.
• Optimize content using current SEO best practices, including keyword research and on-page optimization
• Execute content strategies to support existing products and marketing initiatives
• Track, analyze, and report on campaign performance, using insights to optimize future content and measure success against KPIs
• Collaborate closely with cross functional teams on strategy and execution
• Analyze consumer behavior and develop data-driven optimization strategies
• Support additional marketing-related tasks as needed

Qualifications:

• At least 5 years of experience in content marketing or content management
• Background in Journalism, Marketing, Communications, or a related field
• Solid experience with digital marketing tools such as Google Analytics, HubSpot, Mailchimp, Domo, Facebook Business Manager, or similar platforms
• Demonstrated experience in SEO copywriting and content optimization
• Strong understanding of social media platforms and content best practices
• Exceptional written English skills with strong attention to detail
• Highly organized with excellent time-management skills
• Experience with Salesforce and Pardot is highly preferred
• Experience using Asana is preferred

Success Factors:

• Consistently meets quarterly and annual content and campaign KPIs
• Drives measurable improvements in engagement, traffic, and lead performance year over year
• Delivers on-time, on-brand content across all channels
• Improves organic performance through effective SEO and content optimization
• Maintains strong cross-functional alignment and positive stakeholder feedback
• Ensures accurate reporting, clean data, and reliable use of marketing systems