About this role
Job Title
Assistant Consumer Marketing Manager, Sleep & Respiratory CareJob Description
In this role, you are responsible for
Manage home products of Sleep & Respiratory Care business and build up self-influence cross function, working with EC platform (JD Tmall )help potential customer better understand product features & benefits and service to their particular needs which make difference among competitors.
You are responsible for
- Develop winning and effective portfolio strategy and innovation roadmap for home product portfolio in EC and off-line market.
- Be responsible for home product concept creation and validation in EC market to ensure its focus consumer & competition set & business relevancy
- Be responsible for new product strategy development (target, positioning, product, pricing, channel)Work with Home marketing team on home products proposition/concept/pricing consumer validation.
- Work with sales team to drive both in-site(EC) and out site(Douyin, Red etc) business.
- Penetrate and maintain relationships with key opinion leaders together with sales team.
You are a part of
You will report to Senior Business Marketing Manager and collaborate with many other teams including Trade Marketing, Digital marketing, PR, E-commerce, Sales, Finance etc.
To succeed in this role, you should have the following skills and experience.
- Minimum 3 years of experience in EC(JD Tmall) marketing role with a proven track record on delivering top- and bottom-line business results
- University degree is must and with Business/ Strategic Marketing direction is prefer.
- Experience with marketing activation, and strong understanding of consumer motivations and insights.
- Ability to understand and manage a full Profit & Loss account.
- An organizer with excellent planning & organizational skills, being able to prioritize and manage both short term and long term tasks/priorities and stress resistant.
- An outgoing personality who is persuasive in communication, has ability to collaborate effective with and manage stakeholders and agency partners.
- Good fluency in written/spoken Chinese and English.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
• Learn more about our business.
• Discover our rich and exciting history.
• Learn more about our purpose.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.
Other facts
About Philips
Over the past decade we have transformed into a focused leader in health technology.
At Philips, our purpose is to improve people’s health and well-being through meaningful innovation. We aim to improve 2.5 billion lives per year by 2030, including 400 million in underserved communities.
We see healthcare as a connected whole. Helping people to live healthily and prevent disease. Giving clinicians the tools they need to make a precision diagnosis and deliver personalized treatment. Aiding the patient's recovery at home in the community. All supported by a seamless flow of data.
As a technology company, we – and our brand licensees – innovate for people with one consistent belief: there’s always a way to make life better.
Visit our website: http://www.philips.com/
Follow our social media house rules https://www.philips.com/a-w/about-philips/social-media.html
What you'll do
- Manage home products for the Sleep & Respiratory Care business and develop effective portfolio strategies. Collaborate with various teams to drive marketing initiatives and maintain relationships with key opinion leaders.
Ready to join Philips?
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