About this role
Job Location
KUALA LUMPUR GENERAL OFFICEJob Description
Overview of the job
As the E-Commerce Manager, you will identify and capitalize on business opportunities while collaborating with a multi-functional team to develop cohesive commercial plans. Your role will focus on leading initiatives that leverage social media platforms, e-Commerce, and digital marketing strategies to enhance brand visibility and drive sales. You'll be expected to work closely with various subject matter experts to deliver comprehensive strategies that address consumer needs and shopping behaviors.
Your team
Collaboration will be key, as you will work extensively with colleagues from multi-functional team, Sales, Brand, Finance, and Media teams.
How success looks like
Driving Category Growth: Lead initiatives to enhance market penetration and attract new users through innovative social commerce strategies.
Creating Tailored Marketing Toolkits: Design effective marketing toolkits for social commerce channels, ensuring organizational enablement is embraced by brand squads and customer teams.
Building a Continuous Growth Engine: Implement strategies that integrate live-ops, creators, affiliates, UGC, and performance loops for sustained monthly growth.
Responsibilities of the role
E-commerce / Social Commerce Content Program
Work with brand team to translate brand guidelines / key message / vectors of superiority / value proposition to highly attractive content relevant to local consumers
Work with agencies to Develop & Mass Produce content / themes w/ high reach & engagement, awareness, consideration, and conversion across the targeted demographics by brand
Create fit-for-purpose toolkits that include copy, digital banners, social media content, eCommerce materials, sampling trials, and in-store activation strategies
Collaborate with local & brand teams to formulate effective promotion and pricing strategies, along with customer and distributor trade terms
Approving Contents for deployment to agencies (need to have a delegated authority from brands to approve)
Budget Tracking
Responsible for MCN & Affiliates Acquisition, Training, and Deployment
Ensuring Right Affiliates / MCN with the right capabilities & capacity are recruited / Acquired for the right brands
Develop the right affiliates / seller organization & incentive structure relevant to each of the brands’ KPIs to maximize affiliates’ ROI & efficiency to maximize sales
Develop capability & Train Affiliates / Sales Force on
Responsible for E-commerce / Social Commerce Governance (across all brands)
Agency, Affiliates, and Program Monitoring & Enforcement
Full Disclosure & Content Safety
Brand Stewardship / Safety / Content Requirements
Develop SOP & conducts training to affiliates / seller on stewardship guidelines
Job Qualifications
3-5 years of experience in E-Commerce, performance media background, performance marketing, or programmatics
Strong strategic thinking and problem-solving abilities, with a track record of driving innovation and brand growth.
Excellent leadership skills with the ability to communicate effectively and work collaboratively within a team environment
Comfortable with rapid experimentation, embracing new ideas and strategies to drive results
Job Schedule
Full timeJob Number
R000144174Job Segmentation
Experienced ProfessionalsOther facts
About PGBPGNGLOBAL
P&G was founded more than 185 years ago as a soap and candle company. Today, we’re one of the world’s largest consumer goods companies and home to iconic, trusted brands, including Always®, Charmin®, Braun®, Fairy®, Febreze®, Gillette®, Head & Shoulders®, Oral B®, Pantene®, Pampers®, Tide®, and Vicks®.
The design, development, growth and success of these products—and many more—is thanks to the innovative and insightful minds of our people. From Day 1, you’ll help make everyday life easier for our 5 billion consumers.
There is no single equation for success at P&G, because no two P&G people or careers are alike. Just as we strive to deliver a superior consumer experience, we aim to deliver a superior employee value equation as well. With our large global footprint, there are many opportunities to work with P&G in multiple locations. We offer opportunities in approximately 70 countries and continually aim to attract, reward and advance the finest people in the world.
Here, we want you to get your career off to a fast start. That's why we don't have any rotational development programs or gradual ramping-up periods: you’ll be able—and encouraged—to dive right in from Day 1. Join us and help make life better through meaningful work that makes an impact from Day 1.
What you'll do
- The E-Commerce Manager will lead initiatives to enhance market penetration and develop marketing toolkits for social commerce channels. They will also be responsible for budget tracking and managing affiliate relationships to maximize sales.
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