About this role
- Implement Strategy to grow top line & drive Consumer Engagement in L3F with Accounts managed
- Perform sales calls on contracted outlets assigned.
- Actively Prospect new outlets with a view to contract in the channel sub-segment assigned.
- Support contracts negotiations, within investment guidelines to optimize profitability for PRS.
- Drive sell-through with on-going promotions (volume, net sales, contributive margin)
- Onboard new outlets on Easy24 and ensure Easy24 adoption by all current outlets.
- Assist Channel Sales Lead to process backend sales claims for contracted outlets
Specific Focus on Accounts:
- Review performance and develop bespoke action plans with identified gaps/risks/ opportunities.
- Support Driving of L3F excellence: responsible for execution of PVA plans in identified outlets through negotiations with outlets and implementation in the L3F.
- Evaluate the effectiveness of activities carried on with Accounts and provide recommendations on future improvements of ROI.
- Actively drive new business growth & market share gain through identifying new consumer trends and competitor sales in Accounts managed and co-developing consumer conversion tactics & strategy to PR brands with the Accounts.
- Be the Internal expert of the channel sub-segment enabling planning & analysis activities
- Consolidate market intelligence on key competitors’ activities, consumer consumption trends in outlets, outlet opening/closing and trade news.
- Key point of liaison internally for marketing on the roll-out of brand activities: identify outlets targets for nationwide consumer promotions, key branding activities, etc.
- Key point of liaison internally with Trade Marketing on Trade Marketing Calendar of brand activities: plot promotional Calendar with the Trade and Marketing team, etc.
- Assist Channel Sales Lead in actively planning and managing A&D linked to the contracts in the channel (Cash sponsorship)
Job Posting End Date:
Target Hire Date:
2025-08-09Target End Date:
Other facts
About Pernod Ricard
Pernod Ricard is a convivial, responsible and successful global wine and spirits group and the #1 premium spirits organisation in the world. The Group represents 240 premium brands available in more than 160 countries. We are 18,500 exceptionally talented people worldwide with our own salesforce in 73 countries.
Our portfolio is one of the most comprehensive in the market with every major category of wine and spirits, providing Pernod Ricard with a unique competitive advantage. To keep growing our business, transforming our industry and making a positive impact on the world, we believe in the power of human connection. Creating ‘convivialité’ is our business and our raison d’être.
As ‘créateurs de convivialité’, our purpose is to turn every social interaction into a genuine, friendly and responsible experience of sharing. We believe there can be no convivialité with excess and strive to be sustainable and responsible at every step, from grain to glass.
You must be of legal drinking age to follow and only share with others of age. Enjoy our brands responsibly.
UGC policy: https://bit.ly/41XEYbx
What you'll do
- The Customer Development Partner is responsible for implementing strategies to grow sales and drive consumer engagement within managed accounts. This includes performing sales calls, onboarding new outlets, and evaluating the effectiveness of activities to optimize profitability.
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