OM
Director, Business Analytics
full-time•Burbank•$90k - $215k
About this role
<div class="content-intro"><p><span style="font-size: 10pt;"><strong><u>The Company:</u></strong></span></p>
<p><span style="font-size: 10pt;">Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real time to aggregate effective reach and deliver the right message at the right time.</span></p>
<p><span style="font-size: 10pt;">Designed to inform brand strategies with real-time insights, Hearts & Science is a data-driven marketing agency with expert media planning and buying capabilities, among other services that include shopper marketing, marketing innovation and content activation.</span></p>
<p> </p></div><p><span data-contrast="auto">The Business Analytics team is pivotal in the delivery of modern agency services. We are tightly integrated with planning and investment teams to deliver on and exceed our clients’ business goals.</span><span data-ccp-props="{"134233279":true,"201341983":0,"335559739":0,"335559740":240}"> </span></p>
<p><strong><span data-contrast="none"><span data-ccp-parastyle="heading 2">Responsibilities</span></span></strong><strong><span data-contrast="none"><span data-ccp-parastyle="heading 2"> </span></span></strong><span data-ccp-props="{"134245418":true,"201341983":2,"335559738":540,"335559739":160,"335559740":240}"> </span></p>
<p><span data-contrast="auto">External facing responsibilities:</span><span data-ccp-props="{"201341983":2,"335551550":6,"335551620":6,"335559739":160,"335559740":240}"> </span></p>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Build and develop a deep understanding of the client's strategic issues, initiatives and the competitive position.</span><span data-ccp-props="{"134233279":true,"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="2" data-aria-level="1"><span data-contrast="auto">Ensure that analytics efforts lead to clear, compelling and actionable insights; and insightful narratives are constructed through sophisticated analytics techniques.</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="3" data-aria-level="1"><span data-contrast="auto">Partner with the Planning, Investment, and Activation teams on annual budget setting, media plan development, and ongoing budget/plan optimization. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="4" data-aria-level="1"><span data-contrast="auto">Lead the measurement plan development and execution.</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="5" data-aria-level="1"><span data-contrast="auto">Anticipate client’s needs and proactively developing solutions to address them.</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="6" data-aria-level="1"><span data-contrast="auto">Ensure timely follow through on all scheduled and ad hoc deliverables.</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="7" data-aria-level="1"><span data-contrast="auto">Generate and communicate clear, compelling and actionable insights; constructing insightful narratives through sophisticated analytic techniques.</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="8" data-aria-level="1"><span data-contrast="auto">Recommend and implement research that will aid in the consumer insight gathering and strategic process.</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1"><span data-contrast="auto">Identify opportunities to continuously improve processes.</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="10" data-aria-level="1"><span data-contrast="auto">Lead, mentor and train managers and ADs.</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="11" data-aria-level="1"><span data-contrast="auto">Contribute to the consumer segmentation and audience identification/exploration processes. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="12" data-aria-level="1"><span data-contrast="auto">Design tests to measure the incremental impact of media on business outcomes.</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="13" data-aria-level="1"><span data-contrast="auto">Provide ad hoc support to the clients to solve broad strategic marketing problems.</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<p><span data-ccp-props="{"134233279":true,"201341983":0,"335559739":0,"335559740":240}"> </span></p>
<p><span data-contrast="auto">Internal facing responsibilities:</span><span data-ccp-props="{"134233279":true,"201341983":0,"335559739":0,"335559740":240}"> </span></p>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="37" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="none"><span data-ccp-parastyle="Normal (Web)">Provide methodological support, coaching, </span><span data-ccp-parastyle="Normal (Web)">training</span><span data-ccp-parastyle="Normal (Web)"> and advice to </span><span data-ccp-parastyle="Normal (Web)">your direct reports and to the broader </span><span data-ccp-parastyle="Normal (Web)">agency</span><span data-ccp-parastyle="Normal (Web)"> teams</span><span data-ccp-parastyle="Normal (Web)">.</span></span><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="37" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="2" data-aria-level="1"><span data-contrast="none"><span data-ccp-parastyle="Normal (Web)">Partner with the Planning and Investment teams on annual budget setting, media plan </span><span data-ccp-parastyle="Normal (Web)">development</span><span data-ccp-parastyle="Normal (Web)"> and ongoing budget / plan optimization.</span></span><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="37" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="3" data-aria-level="1"><span data-contrast="none"><span data-ccp-parastyle="Normal (Web)">Lead and mentor direct reports: continually assess capabilities, provide a roadmap for career growth and institute goals to build / expand skills.</span></span><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559739":0,"335559740":240}"> </span></li>
</ul>
<p><strong><span data-contrast="none"><span data-ccp-parastyle="heading 2">Required Skills</span></span></strong><span data-ccp-props="{"134245418":true,"201341983":0,"335559738":540,"335559739":0,"335559740":264}"> </span></p>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="38" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Industry Knowledge in marketing analytics and data (1</span><span data-contrast="auto"><span data-fontsize="11">st</span></span><span data-contrast="auto"> and 3</span><span data-contrast="auto"><span data-fontsize="11">rd</span></span><span data-contrast="auto"> party data solutions, data lakes, data clean rooms, aggregated and user level data)</span><span data-ccp-props="{"134233279":true,"201341983":2,"335551550":6,"335551620":6,"335559739":160,"335559740":240,"469777462":[810],"469777927":[0],"469777928":[1]}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="38" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="2" data-aria-level="1"><span data-contrast="auto">Experience in integrated marketing related to media and/or customer journey development, including budgeting, revenue forecasting, ROI development. </span><span data-ccp-props="{"134233279":true,"201341983":2,"335551550":6,"335551620":6,"335559739":160,"335559740":240,"469777462":[810],"469777927":[0],"469777928":[1]}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="38" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="3" data-aria-level="1"><span data-contrast="auto">Expertise in audience-based marketing and data-driven advertising</span><span data-ccp-props="{"134233279":true,"201341983":2,"335551550":6,"335551620":6,"335559739":160,"335559740":240,"469777462":[810],"469777927":[0],"469777928":[1]}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="38" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="4" data-aria-level="1"><span data-contrast="auto">Solution development: analytic skills, critical thinking and clarifying strategic & operational issues as relates to data and analytics. Problem-solving skills to drive issues to resolution.</span><span data-ccp-props="{"134233279":true,"201341983":2,"335551550":6,"335551620":6,"335559739":160,"335559740":240,"469777462":[810],"469777927":[0],"469777928":[1]}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="38" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="5" data-aria-level="1"><span data-contrast="auto">Proven leadership ability and strong, impactful client relationship experience</span><span data-ccp-props="{"134233279":true,"201341983":2,"335551550":6,"335551620":6,"335559739":160,"335559740":240,"469777462":[810],"469777927":[0],"469777928":[1]}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="38" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="6" data-aria-level="1"><span data-contrast="auto">Stellar communication and presentation skills: we need someone who is articulate, engaging and straightforward – and, above all, can effectively and convincingly translate unstructured business solutions into innovative customer marketing programs</span><span data-ccp-props="{"134233279":true,"201341983":2,"335551550":6,"335551620":6,"335559739":160,"335559740":240,"469777462":[810],"469777927":[0],"469777928":[1]}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="38" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="7" data-aria-level="1"><span data-contrast="auto">Ability to train and coach colleagues for growth: being organized and detail oriented, prioritizing work, business writing & presenting, conducting analysis, and project management (scope, budgeting, timing)</span><span data-ccp-props="{"134233279":true,"201341983":2,"335551550":6,"335551620":6,"335559739":160,"335559740":240,"469777462":[810],"469777927":[0],"469777928":[1]}"> </span></li>
</ul>
<p><strong><span data-contrast="none"><span data-ccp-parastyle="heading 2">Education and Experience</span></span></strong><span data-ccp-props="{"134245418":true,"201341983":0,"335559738":540,"335559739":0,"335559740":264,"469777462":[630],"469777927":[0],"469777928":[1]}"> </span></p>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="38" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="8" data-aria-level="1"><span data-contrast="auto">A university degree and 7+ years of data and analytics experience in advertising, management consulting, marketing or digital consulting</span><span data-ccp-props="{"134233279":true,"201341983":0,"335551550":6,"335551620":6,"335559739":0,"335559740":240}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="38" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1"><span data-contrast="auto">Knowledge of agency-side media campaign planning and execution process is desirable, but not required</span><span data-ccp-props="{"134233279":true,"201341983":0,"335551550":6,"335551620":6,"335559739":0,"335559740":240}"> </span></li>
</ul>
<p><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> #LI-GC1</span></p>
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</aside><div class="content-pay-transparency"><div class="pay-input"><div class="description"><p><span class="ui-provider ed bjb azk bjc bjd bje bjf bjg bjh bji bjj bjk bjl bjm bjn bjo bjp bjq bjr bjs bjt bju bjv bjw bjx bjy bjz bka bkb bkc bkd bke bkf bkg bkh">This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.</span></p></div><div class="title">Compensation Range</div><div class="pay-range"><span>$90,000</span><span class="divider">—</span><span>$215,000 USD</span></div></div></div><div class="content-conclusion"><p><span class="ui-provider ed azb bmt cuo cup cuq cur cus cut cuu cuv cuw cux cuy cuz cva cvb cvc cvd cve cvf cvg cvh cvi cvj cvk cvl cvm cvn cvo cvp cvq cvr cvs cvt" style="font-size: 10pt;"><em><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.</span></em></span></p>
<p> </p>
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<p> </p></div>
What you'll do
- The Director of Business Analytics will build a deep understanding of client strategic issues and ensure analytics efforts lead to actionable insights. They will partner with various teams for budget setting and media plan development while mentoring and training their direct reports.
About Omnicom Media Group US H&S
Hearts & Science, an Omnicom Media Group agency, transforms data signals into meaningful connections between brands and consumers that drive exponential growth.
Purpose-built for the world of personalized digital marketing and powered by the Omni marketing orchestration system, Hearts & Science draws on the vast expertise and resources of the OMG platform to deliver media solutions that enable brands to create and strengthen emotional connections with their consumers across all attention touchpoints, driving loyalty, share of mind and share of wallet. Launched in New York in 2016, Hearts & Science currently has 43 offices around the globe serving the world’s leading brands across a broad spectrum of categories - including automotive, biotech, beauty, CPG, entertainment, fashion, financial services, health & fitness, travel & hospitality, and telecom.
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Frequently Asked Questions
What does Omnicom Media Group US H&S pay for a Director, Business Analytics?
Omnicom Media Group US H&S offers a competitive compensation package for the Director, Business Analytics role. The salary range is USD 90k - 215k per year. Apply through Clera to learn more about the full compensation details.
What does a Director, Business Analytics do at Omnicom Media Group US H&S?
As a Director, Business Analytics at Omnicom Media Group US H&S, you will: the Director of Business Analytics will build a deep understanding of client strategic issues and ensure analytics efforts lead to actionable insights. They will partner with various teams for budget setting and media plan development while mentoring and training their direct reports..
Is the Director, Business Analytics position at Omnicom Media Group US H&S remote?
The Director, Business Analytics position at Omnicom Media Group US H&S is based in Burbank, California, United States. Contact the company through Clera for specific work arrangement details.
How do I apply for the Director, Business Analytics position at Omnicom Media Group US H&S?
You can apply for the Director, Business Analytics position at Omnicom Media Group US H&S directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process.