Summary
Location
Philippines
Type
full-time
Are you the employer? Manage your company page directly.
About this role
Do you want to take the first step in making Filipinos’ lives better everyday? Here in GCash we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation! G ka ba? Join the G Nation today!
Does the following:
Owns the development, implementation, and monitoring of direct marketing campaigns to maximize customer value throughout the customer life cycle
Optimizes CRM metrics such as user activation, transaction frequency, transaction value, and customer profitability
Conducts A/B testing and multivariate testing for marketing communications and targeted promos
Implements and continually improves CRM processes (e.g., scaling up campaign development and testing)
Works closely with Product and Marketing teams to understand goals and support them with CRM campaigns and solutions
Collaborates with stakeholders to identify process optimization and CRM capability enhancements
What We Offer
Opportunity for career growth and development in the #1 FinTech company in the country Working with a dynamic and highly collaborative team who want to change the game A company that values their people with highly competitive and flexible compensation and benefits package
Other facts
About Mynt
Mynt is the first and only duacorn in the Philippines. It's a leader in mobile financial services focused on accelerating financial inclusion through mobile money, financial services, and technology. Mynt operates two fintech companies: GXI, the mobile wallet operator of GCash — the #1 Finance App in the Philippines, and Fuse Lending, a tech-based lending company that gives Filipinos access to microloans and business loans.
Mynt, through its fintech operations, is a staunch supporter of the United Nations Sustainable Development Goals (SDGs), particularly UN SDGs 5,8,10, and 13, which focus on safety & security, financial inclusion, diversity, equity, and inclusion as well as taking urgent action to combat climate change and its impacts, respectively.
What you'll do
- The Enterprise CRM Business Partner will develop, implement, and monitor direct marketing campaigns to maximize customer value throughout the customer life cycle. They will also optimize CRM metrics and collaborate with product and marketing teams to support their goals with CRM solutions.
Join Clera's Talent Pool
Get matched with similar opportunities at top startups
This role is hosted on Mynt's careers site.
Join our talent pool first to get notified about similar roles that match your profile.