MC
Lead Brand & Communications Manager
full-time•Bellevue•$109k - $164k
About this role
About MN Custom Homes
Founded in 2011 by two Bellevue locals, we have grown to become the preeminent Eastside luxury home builder today. Since Day 1 we have been driven by innovation and obsessed with setting our homes apart through their overall design and functionality. We truly get a thrill doing what we love most: building thoughtful homes that inspire community. Learn more about us and see our work at: https://mncustom.com
Why MN?
We pride ourselves on our empowered team environment and dedication to taking care of our people. We believe in setting you up to succeed with clear career progression, learning opportunities, and ownership of your role from the get-go. Accountability is huge for us, and we place a lot of trust in our employees to do the right thing. We believe that a supportive and inclusive culture yields happy people, and happy people are the most successful at what they do.
About This Role
MN Custom Homes is a premier luxury homebuilder dedicated to crafting residences of distinction, blending timeless architecture, modern innovation, and exceptional craftsmanship. As a Lead, Brand and Communications Manager with MN Custom Homes, you will elevate our brand presence, strengthen relationships with media and stakeholders, and ensure consistent messaging across all internal and external channels. In this role, you will be responsible for developing and executing brand messaging, plus overseeing our brand identity, brand values, and brand positioning. You will own our public relations strategy, focusing on driving high-quality and engaging communications with both internal and external partners. Additionally, you will oversee market research to drive customer insights, using both qualitative and quantitative methods. This individual contributor role requires a strategic thinker with a passion for brand marketing and a proven ability to create and drive effective, strong communications.
On a Given Day, Your Work Might Include
- Brand Strategy – Shape and protect the company’s brand identity and values, ensuring a consistent and elevated presence across all communications and marketing channels.
- Public Relations – Build and maintain media relationships, oversee press releases and award submissions, and drive positive coverage that enhances the company’s reputation.
- Communications – Lead internal and external communications, including executive messaging, employee updates, and community relations, ensuring clarity and alignment with company values.
- Market Research & Insights – Conduct market research and analyze customer insights to inform strategy, strengthen positioning, and identify opportunities for growth. Drive market research to understand consumer preferences, NPS scores, target audiences, industry trends, and competitive landscapes.
- Collaboration & Leadership – Manage agency partners, align cross-department initiatives, monitor results, and provide recommendations for continuous improvement.
- Expansion – Work with company leadership to drive marketing and brand strategy as the company expands into new markets.
- Models and reinforces actions and behaviors consistent with the MN Custom Homes’ values, mission, and culture.
Preferred Qualifications
- Brand management experience, including working with brand agencies, creating brand identity, developing brand values/promise, and driving brand positioning.
- Demonstrated history of managing internal and external communications for a medium-sized company. This includes PR strategy/efforts/campaigns, press releases, and overseeing PR agency.
- Demonstrated experience in driving qualified traffic and leads through marketing campaigns, both online and offline, is a plus.
- Exceptional organizational skills and the ability to manage multiple deadlines and priorities effectively. Clear and professional communication skills, both written and verbal.
- Experience launching a company’s brand into a new market/geography is a strong plus.
- Strong analytical and problem-solving skills with the ability to interpret data and provide actionable insights. Strong understanding of data analysis and marketing performance metrics such as CTR, ROI, CPA, LTV, is a plus.
- Proficiency with marketing tools such as HubSpot, WordPress, Canva, Google Analytics, Asana, Survey Monkey, SalesForce, and others is a strong plus.
- Possesses a growth mindset, innovative thinking, and collaborative spirit.
- Proficiency in MS Office Suite.
What You Bring to MN Custom Homes
- Bachelor’s degree required.
- 10 years of marketing experience, specifically in Brand and/or Communications roles. Experience in ecommerce/digital marketing a plus.
- Experience working for a homebuilder is a plus.
Working Environment & Physical Requirements
- This position requires frequent use of a computer, including keyboard functions and visual acuity of 20 inches or fewer on a daily basis.
- Must be able to work in the HQ office five days a week, Monday – Friday, core business hours of 8 hours on workdays, within the time frame of 8 am – 5 pm.
Travel & Vehicle Requirements
- Minimal to occasional local travel within the Bellevue and Eastside region.
Employee Benefits
- 100% covered employee premiums for medical and dental self-coverage
- 100% employer-paid life insurance
- 100 % employer-paid long term disability insurance
- Paid medical and family leave
- Critical illness insurance
- 401(K) with generous company match, no vesting schedule, and access to professional financial advisors
- Lifestyle reimbursement account
- 20 days of PTO & 9 holidays
- New iPhone for your personal and business use
- Free onsite parking
- Company paid events
- Complimentary snacks & beverages
Hours & Compensation
This is a full-time position paying $109,843 - $164,761. The base salary range represents the anticipated low and high end of the salary range for this position. Individual placement within a salary range will vary based upon factors including but not limited to candidate experience, knowledge, individual, skills, and organizational performance.
Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At MN Custom Homes we are dedicated to building a diverse, inclusive, and authentic workplace, so if you are excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.
MN Custom Homes is an equal opportunity employer
What you'll do
- The Lead Brand & Communications Manager will elevate the brand presence and strengthen relationships with media and stakeholders. Responsibilities include developing brand messaging, overseeing public relations strategy, and conducting market research for customer insights.
About MN Custom Homes
Founded in 2011 by Bellevue locals Shaun McFadden and Joe Naeseth, MN Custom Homes was founded on a shared vision: to create exceptional homes in the most sought-after neighborhoods. What began as a partnership between two lifelong friends has grown into a company recognized for its craftsmanship, innovation, and deep respect for the communities we serve.
Our work is guided by three core values: Growth Mindset—continuously learning and refining our craft; Innovation—pushing the boundaries of design and construction; and Collaboration—working seamlessly with partners, clients, and communities. These values shape every home we build, from thoughtful architecture and quality construction to interior details that stand the test of time.
At MN Custom Homes, we are more than builders—we are stewards of our people and the communities we serve, committed to elevating the neighborhoods we call home and creating homes that inspire for generations to come.
Ready to join MN Custom Homes?
Take the next step in your career journey
Frequently Asked Questions
What does MN Custom Homes pay for a Lead Brand & Communications Manager?
MN Custom Homes offers a competitive compensation package for the Lead Brand & Communications Manager role. The salary range is USD 110k - 165k per year. Apply through Clera to learn more about the full compensation details.
What does a Lead Brand & Communications Manager do at MN Custom Homes?
As a Lead Brand & Communications Manager at MN Custom Homes, you will: the Lead Brand & Communications Manager will elevate the brand presence and strengthen relationships with media and stakeholders. Responsibilities include developing brand messaging, overseeing public relations strategy, and conducting market research for customer insights..
Is the Lead Brand & Communications Manager position at MN Custom Homes remote?
The Lead Brand & Communications Manager position at MN Custom Homes is based in Bellevue, Washington, United States. Contact the company through Clera for specific work arrangement details.
How do I apply for the Lead Brand & Communications Manager position at MN Custom Homes?
You can apply for the Lead Brand & Communications Manager position at MN Custom Homesdirectly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process.