Summary
About this role
- Develop the learning agendas to support progress on business goals
- Design and execute quantitative and qualitative research to support decision-making, strategic planning and shape marketing/brand strategies, campaign development, product development, retail/channel strategy
- Translate research findings into actionable insights with clear recommendations
- producing highly effective communication that motivates people to apply learnings in marketing and across the organization
- Research Expertise: 6+ years of research experience. High degree of qualitative and quantitative research expertise, with the ability to apply them in a business context to drive decision-making and raise salience of new opportunities
- Marketing Expertise: Proven expertise in shaping insights-driven marketing campaigns and product launches from definition to execution with a focus on shaping strategy, driving alignment, and delivering business outcomes
- Strategic skills: Adept at navigating ambiguity, identifying problems to solve, setting priorities, and driving learning agendas with minimal guidance
- Education: Bachelors degree required, MA or PhD preferred
- 3+ years experience working in the digital advertising landscape and specifically with Meta’s suite of advertising and measurement products
- Experience with marketing campaign analysis and measurement
- Experience influencing, and providing direction to cross-functional teams, including engineering, data science, sales, product, and creative to execute and evaluate marketing campaigns
$138,000/year to $188,000/year + bonus + equity + benefits
Other facts
About Meta
Meta's mission is to build the future of human connection and the technology that makes it possible.
Our technologies help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.
To help create a safe and respectful online space, we encourage constructive conversations on this page. Please note the following:
• Start with an open mind. Whether you agree or disagree, engage with empathy.
• Comments violating our Community Standards will be removed or hidden. Please treat everybody with respect.
• Keep it constructive. Use your interactions here to learn about and grow your understanding of others.
• Our moderators are here to uphold these guidelines for the benefit of everyone, every day.
• If you are seeking support for issues related to your Facebook account, please reference our Help Center (https://www.facebook.com/help) or Help Community (https://www.facebook.com/help/community).
For a full listing of our jobs, visit https://www.metacareers.com
Meta's mission is to build the future of human connection and the technology that makes it possible.
Our technologies help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.
To help create a safe and respectful online space, we encourage constructive conversations on this page. Please note the following:
• Start with an open mind. Whether you agree or disagree, engage with empathy.
• Comments violating our Community Standards will be removed or hidden. Please treat everybody with respect.
• Keep it constructive. Use your interactions here to learn about and grow your understanding of others.
• Our moderators are here to uphold these guidelines for the benefit of everyone, every day.
• If you are seeking support for issues related to your Facebook account, please reference our Help Center (https://www.facebook.com/help) or Help Community (https://www.facebook.com/help/community).
For a full listing of our jobs, visit https://www.metacareers.com
What you'll do
- Develop learning agendas to support business goals and design and execute research to inform marketing strategies. Translate research findings into actionable insights and effective communication.
Ready to join Meta?
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