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Vice President, Mary Free Bed Kids Hospital Initiatives & Partnerships
full-timeGrand Rapids

Summary

Location

Grand Rapids

Type

full-time

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About this role

Vice President, Mary Free Bed Kids Hospital Initiatives & Partnerships

Employment Value Proposition

At Mary Free Bed, we take pride in our values-based culture:

  • Focus on Patient Care. A selfless drive to serve and heal connects all MFB employees.

  • Clinical Variety and Challenge. An inter-disciplinary approach and a top team of professionals create ever-changing opportunities and activities.

  • Family Culture. We offer the stability of a large organization while nurturing the family/team atmosphere of a small organization.

  • Trust in Each Other. Each employee knows that co-workers can be trusted to make the right decision for our family, patients, staff, and community.

  • A Proud Tradition. Years of dedicated, quality service to our patients and community have yielded a reputation that fills our employees with pride.

Summary     

The Vice President will lead with purpose, aligning clinical and operational leaders with strategic growth strategies, marketing, and business development. This role will be responsible for launching and sustaining a pediatric hospital that sets the national standard in rehabilitation care. The Vice President will champion Mary Free Bed Kids as a destination for specialized rehabilitation care, driving innovation, brand awareness, and market expansion across Michigan, the Midwest, and the nation. The Vice President will report to the Mary Free Bed Chief Operating Officer, with additional reporting to the Joint Operating Agreement Advisory Board comprised of leaders from Mary Free Bed and Corewell Health.

Essential Job Responsibilities                                                              

Strategic Leadership & Hospital Launch

  • Leads the successful launch, opening, and long-term growth of the new pediatric hospital, ensuring alignment with Mary Free Bed’s mission and strategic goals.

  • Develops and executes a multi-year strategic plan focused on market positioning, service line expansion, and national reputation.

  • Collaborates with executive leadership to pursue strategic partnerships, and innovative care models.

Marketing, Brand, & Business Development

  • Serves as the chief driver of the hospital’s brand strategy, working closely with external communications and marketing teams to elevate Mary Free Bed Kids’ visibility and reputation.

  • Cultivates and maintains relationships with regional and national providers, health systems, pediatricians, and specialists to build referral pipelines.

  • Partners with business development and clinical outreach teams to design and implement high-impact marketing campaigns that promote services to families, referring providers, and health systems nationwide.

  • Partners with business development and outreach teams to grow patient volumes, enhance referral experiences, and expand geographic reach.

  • Represents the hospital at national conferences, media engagements, and industry forums to build thought leadership and brand equity.

Referral Strategy & Market Engagement

  • Owns and drives the hospital’s referral strategy, collaborating with access teams to ensure seamless intake and coordination.

  • Builds and nurtures relationships with pediatricians, specialists, health systems, and referral coordinators across Michigan and beyond.

  • Analyzes referral trends, market data, and competitive intelligence to inform outreach strategies and identify.

Clinical & Operational Collaboration

  • Supports operational leaders in areas such as staffing, budgeting, facilities, and workflow optimization.

  • Promotes a culture of continuous improvement, clinical research, and innovation in pediatric rehabilitation growth opportunities.

  • Fosters a collaborative, interdisciplinary culture that prioritizes patient safety, quality outcomes, and family engagement.

  • Supports clinical education programs, including residencies and fellowships, to attract and retain top pediatric talent.

Community & Philanthropy

  • Serves as a passionate ambassador for Mary Free Bed Kids, engaging families, donors, community partners, and referring providers.

  • Partners with the Mary Free Bed Foundation, Corewell Health Foundation, and community leaders to drive philanthropic support and awareness.

  • Ensures the voice of children and families informs hospital policies, programs, and services.

Governance & Compliance

  • Oversees hospital budgeting, financial performance, and resource stewardship.

  • Ensures compliance with state, federal, and accreditation standards for pediatric hospitals.

  • Establishes and maintains strong relationships with community groups, donors, volunteers, and media.

Leadership Must-Haves will be followed for patient and staff interactions

  • We’ll embrace all people by:

    • Treating everyone with dignity and respect.

    • Opening more doors to opportunity for others to succeed.

    • Growing talent and people.

    • Ensuring a welcoming experience for all we serve, regardless of origin, race, religion, disability, sexual orientation, or socioeconomic status.

    • Taking action against discrimination.

    • Honoring our differences and how we collaborate.

    • Educating staff, patients, and the communities we care for.

    • Restoring hope and freedom, together

  • Rounding

  • Thank You Notes

  • Employee Selection/Peer Interviewing

  • Key Words at Key Times

  • AIDET® + Promise

  • Standards of Behavior

Customer Service Responsibilities                                

Demonstrate excellent customer service and standards of behaviors as well as encourages, coaches, and monitors the same in team members. This individual should consistently promote teamwork and direct communication with co-workers and deal discretely and sensitively with confidential information.

Responsibilities in Quality Improvement   

Contribute by identifying problems and seeking solutions. Promote patient/family satisfaction where possible; participates in departmental efforts to monitor and report customer service.

Essential Job Qualifications                     

  • Bachelor's degree with ten years of progressive experience in hospital operations at the administrative leadership level.

  • Graduate level degree is preferred.

  • 8+ years of pediatric healthcare experience is preferred.

  • Demonstrated success in operational leadership, team development, and strategic implementation.

  • Strong communication, collaboration, and relationship-building skills.

  • A passion for child development, family-centered care, and innovation in pediatric rehabilitation.

  • Excellent written/verbal communication, interpersonal, time management and organizational skills.

Physical Requirements for Essential Job Qualification

Levels:

  • None (No specific requirements)

  • Occasionally (Less than 1/3)

  • Frequently (1/3 to 2/3)

  • Majority (More than 2/3)

Remain in a stationary position: Majority

Traverse or move around work location: Occasionally

Use keyboard:  Frequently

Operate or use department specific equipment:  None

Ascend/Descend equipment or ladder: None

Position self to accomplish the Essential Functions of the role: None

Receive and communicate information and ideas for understanding: Frequently

Transport, position, and/or exert force:

Up to 10 pounds:   Occasionally

Up to 25 pounds: Occasionally

Up to 50 pounds: None

Up to 75 pounds:  None

More than 100 pounds:  

 Other weight: Up to pounds  _

       Other:  ___

Consistent with the Americans with Disabilities Act (ADA), it is the policy of Mary Free Bed Rehabilitation Hospital to provide reasonable accommodation when requested by a qualified applicant or employee with a disability, unless such accommodation would cause an undue hardship. The policy regarding requests for reasonable accommodation applies to all aspects of employment, including the application process. If reasonable accommodation is needed, please contact the Talent Acquisition team at [email protected]. 

Mary Free Bed is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, age, genetic information, veteran status, disability or other legally protected characteristic. 

Other facts

Tech stack
Strategic Leadership,Operational Leadership,Team Development,Communication,Collaboration,Relationship Building,Pediatric Healthcare,Marketing,Business Development,Referral Strategy,Community Engagement,Philanthropy,Budgeting,Compliance,Patient Care,Innovation

About Mary Free Bed Rehabilitation Hospital

Home Health and Rehabilitation Home Health and Rehabilitation Home Health and Rehabilitation Home Health and Rehabilitation

Team size: 201-500 employees
LinkedIn: Visit
Industry: Hospitals and Health Care
Founding Year: 2016

What you'll do

  • The Vice President will lead the launch and growth of a new pediatric hospital, aligning clinical and operational leaders with strategic goals. This role includes driving brand awareness, market expansion, and fostering partnerships to enhance pediatric rehabilitation services.

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Frequently Asked Questions

What does a Vice President, Mary Free Bed Kids Hospital Initiatives & Partnerships do at Mary Free Bed Rehabilitation Hospital?

As a Vice President, Mary Free Bed Kids Hospital Initiatives & Partnerships at Mary Free Bed Rehabilitation Hospital, you will: the Vice President will lead the launch and growth of a new pediatric hospital, aligning clinical and operational leaders with strategic goals. This role includes driving brand awareness, market expansion, and fostering partnerships to enhance pediatric rehabilitation services..

Why join Mary Free Bed Rehabilitation Hospital as a Vice President, Mary Free Bed Kids Hospital Initiatives & Partnerships?

Mary Free Bed Rehabilitation Hospital is a leading Hospitals and Health Care company.

Is the Vice President, Mary Free Bed Kids Hospital Initiatives & Partnerships position at Mary Free Bed Rehabilitation Hospital remote?

The Vice President, Mary Free Bed Kids Hospital Initiatives & Partnerships position at Mary Free Bed Rehabilitation Hospital is based in Grand Rapids, Michigan, United States. Contact the company through Clera for specific work arrangement details.

How do I apply for the Vice President, Mary Free Bed Kids Hospital Initiatives & Partnerships position at Mary Free Bed Rehabilitation Hospital?

You can apply for the Vice President, Mary Free Bed Kids Hospital Initiatives & Partnerships position at Mary Free Bed Rehabilitation Hospital directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process. You can also learn more about Mary Free Bed Rehabilitation Hospital on their website.