About this role
Every day we engage with our customers through inspiring, impactful marketing. From show-stopping, above-the-line campaigns to the simplest POS designs in store, every step of the customer journey is crafted by our standout teams to build the very best experience, at every touchpoint. We explore the data and learn from our successes – constantly driving our Clothing & Home category to be the market leader. And we’re just getting started. There’s no better time to join our team as we continue to elevate our style, break boundaries and take the M&S brand to the next level.
Whether it is launching a 360-degree TV campaign to drive fame and shift brand perceptions, a one-off activation that drives talkability and relevance with new audiences or helping to shape the marketing plans of our overall brand and family of sub-brands to drive market growth; as a Brand Marketing Manager in the M&S Clothing & Home Marketing team, you will play a pivotal role in positively shaping the perceptions of our 130 year old brand M&S for today and the future
What’s in it for you
Being a part of M&S is exactly that – playing your part to bring the magic of M&S to our customers every day. We’re an inclusive, dynamic, exciting, and ever evolving business built on doing the right thing and bringing exceptional quality, value, service to every customer, whenever, wherever, and however they want to shop with us.
Here are some of the benefits we offer that make working for M&S just that little bit more special…
- After completing your probationary period, you’ll receive 20% colleague discount across all M&S products and many of our third-party brands for you and a member of your household.
- Competitive holiday entitlement with the potential to buy extra holiday days!
- Discretionary bonus schemes awarded based on how you achieve your personal objectives and our performance as a business.
- A generous Defined Contribution Pension Scheme and Life Assurance.
- A dedicated welcome to our teams with a tailored induction and a wide range of training programmes to develop your skills.
- Amazing perks and discounts via our M&S Choices portal to maximise your financial and personal wellbeing.
- Industry-leading parental, adoption, and neonatal policies, providing support and flexibility for your family.
- Access to a fantastic range of wellbeing support for all colleagues including access to our 24/7 Virtual GP and PAM Assist to support you and your family.
- A charity volunteer day to support a charity or cause you're passionate about through a dedicated day away from work.
What you'll do
- A strategic brand thinker with experience shaping and executing end-to-end marketing strategies that genuinely resonate with target audiences.
- Skilled at turning insights into action — confident working with data, research, and competitor analysis to inform clear positioning, messaging, and activation plans.
- A holistic campaign leader who can steer integrated, multi-channel campaigns from concept to delivery, ensuring consistency of voice and brand identity everywhere it shows up.
- A natural collaborator who builds strong relationships across product, sales, retail operations, creative teams, and international markets to keep work aligned and impactful.
- Adept at managing creative partners — in-house, agency, or hybrid — to produce compelling assets and customer journeys that elevate the brand.
- Comfortable using performance metrics, PIRs, and reporting to evaluate effectiveness, share insights with senior stakeholders, and drive continuous improvement.
Who you are
- Proven experience in brand marketing across retail, fashion, or consumer goods, with a deep understanding of market dynamics, consumer behaviour, and competitive landscapes.
- Strong strategic communicator, able to articulate creative concepts, influence stakeholders, and galvanise cross-functional teams around shared goals.
- Proven ability to lead and develop teams, providing clear guidance, coaching, and day-to-day support to drive high performance.
- Skilled in delivering integrated, multi-channel marketing campaigns, combining creative storytelling with strong brand-building instincts.
- Highly analytical and commercially minded, using data and insight to inform decisions while keeping sight of the bigger picture.
- Organised, detail-driven, and adaptable, with a proactive, hands-on approach that supports a fast-moving, evolving business.
Everyone's Welcome
We are ambitious about the future of retail. We’re disrupting, innovating, and leading the industry into a more conscientious, inspiring digital era. We’re transforming how we work together and offering our most exciting opportunities yet. Marks & Spencer strives to be an inclusive organisation, trusted, and admired by our colleagues, customers, and suppliers. Join us and make change happen.
We are committed to building diverse and representative teams, where everyone can bring their whole selves to work and be at their best. We support each other and work together to win together.
If you feel you'd benefit from any support or reasonable adjustments during any stage of the recruitment process, please don’t hesitate to let us know when completing your application. This information will be picked up by our team, so we can try and put steps in place to help you be at your best through this process.
Other facts
About Marks & Spencer
At M&S, we're dedicated to being the most trusted retailer, prioritising quality and delivering value. Every day, we bring the magic of M&S to our customers, whenever, wherever and however they want to shop with us.
For over a century, we've set the standard, doing the right thing and embracing innovation. Today, with over 65,000 colleagues serving 32 million customers globally, we're putting quality products at the heart of everything we do.
Tomorrow holds boundless opportunities with us. We're pioneering digital innovation and shaping the future of retail where our values drive every action.
We stay close to customers and colleagues, always curious and connected. Our decisions are bold, our actions ambitious. Transparency is paramount, with straightforward, honest communication. We're constantly innovating, always striving for the best. Our focus is on aiming higher and winning together, combined with wise financial decisions to secure our future.
Join us at M&S to shape the future of retail.
What you'll do
- The Marketing Manager will shape and execute end-to-end marketing strategies, leading integrated campaigns from concept to delivery. They will collaborate with various teams to ensure brand consistency and evaluate campaign effectiveness using performance metrics.
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