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La-Z-Boy

Regional Sales Manager - Wisconsin & Minnesota

full-time•Wisconsin, Appleton, Greenfield, Green Bay, Kenosha, Monroe•$128k - $198k

Summary

Location

Wisconsin, Appleton, Greenfield, Green Bay, Kenosha, Monroe

Salary

$128k - $198k

Type

full-time

Experience

5-10 years

Company links

WebsiteLinkedInLinkedIn

About this role

Comfort starts with our 10,000+ team members across the globe, who are transforming the power of comfort every day. Our employees have the power to change lives, in our homes, work and communities. We foster an inclusive environment while honoring a legacy built on family, where everyone can be themselves.
 
If you are ready to join an industry leading organization where our people are the most important asset, and innovation propels us into the future, you’re ready to take your seat at La-Z-Boy Incorporated. 
 
WE BELIEVE IN THE TRANSFORMATIONAL POWER OF COMFORT

Job Summary:

Regional Sales Manager - Lead, Inspire, Elevate with La-Z-Boy!

Are you ready to take your leadership and sales expertise to the next level? Are you a master at driving sales and delivering results? As a Regional Sales Manager (MSM) in the Wisconsin and Minnesota Markets of La-Z-Boy, you’ll be the driving force behind a high-performing team, shaping customer experiences, and fueling business success. This isn’t just a job—it’s a chance to own your market, build unstoppable teams, and create a lasting impact on a brand that stands for comfort and style.

With 9-15 stores under your leadership and annual revenue ranging from $25-55 million, you’ll be responsible for steering your region toward record-breaking success. Your ability to inspire, strategize, and execute will be the key to achieving sales excellence, team growth, and superior customer engagement.

Job Description:

KEY RESPONSIBILITIES:
• Routinely visits stores within the market. These visits consist of store standards review, metric review and assessment and evaluation of store personnel.
• Involved in all hiring and firing within the market. The MSM interviews all Management level store personnel
• Acts as the point person for driving company initiatives within the market. Helps to drive adherence to the company business plan and develops strategies to address opportunities within in their market, even if it’s not part of the Division-wide business plan.
• Holds meetings and calls to evaluate and drive the core company sales metrics. Works with the store teams to make sure they understand how to drive growth in each metric and routinely coach on improvement.
• Responsible for the P&L performance for all stores in the market. Reviews each statement with store leadership team and coaches for improvement.
• Works with store team on company sales process and product knowledge. Helps to train on different programs within the store.

SCOPE & IMPACT: Executive in charge of 10-18 stores with an annual revenue of $20-40 million. There are typically 10-18 direct reports and a total of 50-150 employees that are within their scope of responsibility. Accountable for meeting budgets and sales goals and driving business metrics (i.e. increased average ticket, improved conversion, higher sales volume) to reach goals.

MINIMUM REQUIREMENTS:
• Bachelor’s Degree in Science/Arts or Business Administration with 8-10 years of relevant experience or equivalent.
• 5+ years supervisory/leadership experience
• Up to 80% Travel

PREFERRED REQUIREMENTS:
• Highly developed interpersonal and communication skills and track record of experience in building effective and productive working relationships with cross-functional teams
• Proven analytical ability utilizing information technologies in managing the business to translate into strategic plans.
• Proven history of managing a team, improving team’s performance and productivity

SUPERVISORY RESPONSIBILITIES: Responsible for directing 10-15 other employees’ daily work activities and to undertake the following employment actions: hiring, termination, corrective action and performance reviews.

PHYSICAL DEMANDS/WORK ENVIRONMENT:
Office environment / no specific or unusual physical or environmental demands.

OTHER DUTIES: Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the incumbent for this job. Duties, responsibilities and activities may change at any time with or without notice.

Base Compensation Range: $128,100 - $198,950

This job is eligible for annual short- and long-term incentives and a quarterly incentive

Weekly Hours:

40

Benefits for Employees in the US:

Benefit offerings to employees and their families include: Medical, Vision, Dental and Basic Life Insurance, available 401k retirement plan with company match of up to 6%. Paid time off includes: 9-11 paid holidays each year, two weeks’ prorated vacation as a new hire and either personal time (non-exempt only) or state mandated sick time.

More information can be found via: https://learn.bswift.com/la-z-boy

If this role requires travel / driving in order to perform the key responsibilities outlined above, candidates must be able to meet the qualifications noted in the company’s Driver Management Program to be considered for the role.

At La-Z-Boy Incorporated, we're an equal opportunity employer. We understand that our employees’ diverse backgrounds, experiences, perspectives, and viewpoints add value to our ability to create and deliver the best possible service, quality products, and is of utmost importance as we work together to build comfort. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

We are committed to fostering an environment in which all employees feel valued, included, and empowered to do their best work and bring great ideas to the table. If you are a qualified individual that may need a change or adjustment to the application/interviewing/hiring process as a result of your disability, you may request a reasonable accommodations by emailing our recruiting team at [email protected] or by calling 734-242-1444.

What you'll do

  • The Regional Sales Manager is responsible for leading a team across multiple stores, driving sales performance, and ensuring adherence to company initiatives. This includes regular store visits, coaching on sales metrics, and managing P&L performance.

About La-Z-Boy

La-Z-Boy Incorporated brings the transformational power of comfort to people, homes, and communities around the world—a mission that began when our founders invented the iconic recliner in 1927. Today, we operate as a vertically integrated furniture manufacturer and retailer, committed to uncompromising quality and compassion for our consumers. Our Retail segment consists of 200 company-owned La-Z-Boy Furniture Galleries® stores and is part of a broader network of nearly 370 La-Z-Boy Furniture Galleries®, serving customers nationwide when coupled with La-Z-Boy.com. Joybird®, an ecommerce retailer and manufacturer of modern upholstered furniture, has 13 stores in the U.S. In our Wholesale segment, we manufacture comfortable, custom furniture for our Furniture Galleries® and a variety of retail channels: England Furniture Co., which offers custom upholstered furniture, and casegoods brands Kincaid®, American Drew®, and Hammary®, which provide pieces that make every room feel like home. The La-Z-Boy Incorporated state-of-the-art, LEED-certified world headquarters is located in Monroe, Michigan. This location along with our Innovation Center in Dayton, Tennessee, and all our North American manufacturing locations all represent our commitment to the environment—we integrate sustainable business practices to reduce the impact of our operations. Being a great employer isn’t limited to our sustainability or record-breaking safety performance; it also means being a good corporate citizen. In FY 2024, La-Z-Boy Incorporated and the La-Z-Boy Foundation granted more than $2.8 million to non-profit organizations through monetary and in-kind donations. Our signature partnership with Ronald McDonald House Charities® (RMHC®) helps give families a comfortable home away from home while their children receive much-needed medical care, as we’ve donated more than 15,000 pieces of furniture to RMHC® homes. Join our team to impact the world through comfort.

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Frequently Asked Questions

What does La-Z-Boy pay for a Regional Sales Manager - Wisconsin & Minnesota?

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La-Z-Boy offers a competitive compensation package for the Regional Sales Manager - Wisconsin & Minnesota role. The salary range is USD 128k - 199k per year. Apply through Clera to learn more about the full compensation details.

What does a Regional Sales Manager - Wisconsin & Minnesota do at La-Z-Boy?

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As a Regional Sales Manager - Wisconsin & Minnesota at La-Z-Boy, you will: the Regional Sales Manager is responsible for leading a team across multiple stores, driving sales performance, and ensuring adherence to company initiatives. This includes regular store visits, coaching on sales metrics, and managing P&L performance..

Is the Regional Sales Manager - Wisconsin & Minnesota position at La-Z-Boy remote?

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The Regional Sales Manager - Wisconsin & Minnesota position at La-Z-Boy is based in Wisconsin, United States and Appleton, Wisconsin, United States. Contact the company through Clera for specific work arrangement details.

How do I apply for the Regional Sales Manager - Wisconsin & Minnesota position at La-Z-Boy?

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You can apply for the Regional Sales Manager - Wisconsin & Minnesota position at La-Z-Boydirectly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process.
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