The Director of Integrated Marketing Communications (IMC) is a bold, visionary leader who elevates the KFC U.S. brand through world-class storytelling, culturally resonant engagement, and fully integrated, results-driving campaigns. This role oversees the entire IMC ecosystem—including paid, owned, earned, social, influencer, experiential, and in-restaurant communications—ensuring a unified brand narrative that drives sales overnight and builds brand over time.
As a key member of the Marketing Leadership Team, this leader sets the vision for breakthrough communications, inspires internal and agency partners, and ensures flawless execution across all consumer touchpoints. This includes serving as the senior strategic partner for PR, social, and influencer marketing, embedding those earned-first disciplines into the heart of the IMC model.
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This role is hosted on KFC Europe's careers site.
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