About this role
Keysight is at the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design, simulation, prototyping, test, manufacturing, and optimization. Our ~15,000 employees create world-class solutions in communications, 5G, automotive, energy, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries. Learn more about what we do.
Our award-winning culture embraces a bold vision of where technology can take us and a passion for tackling challenging problems with industry-first solutions. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers.
Responsibilities
- Lead & Pipeline Support: Manage lead processing within SFDC, ensuring accurate routing and progression through the funnel (Lead → MQL → SQL). Support lead nurturing activities and coordinate post-event follow-up actions in partnership with the MPM team. Perform basic data analysis, cleansing, and validation to ensure data accuracy and usability for reporting and campaign optimization.
- Event & Campaign Support: Support event and campaign logistics, including vendor coordination, order and PO support, and execution. Assist with campaign execution, post-event reporting, and performance analysis.
- Marketing Tools & Operations: Maintain HubSpot, BigMarker, and other MarCom platforms for campaigns, webinars, and lead capture. Support reporting, process standardization, and improvements in marketing operational efficiency.
- Data & Creative Support: Handle basic data processing and automation tasks; Python experience is a plus. Support marketing collateral and digital assets; Photoshop or graphic design experience is preferred.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- Experience with data processing, analysis, or automation (Python preferred)
- 3+ years’ experience in Marketing Operations, Field Marketing, or Marcom roles.
- Strong knowledge of marketing tools (HubSpot, webinar platforms, SFDC).
- Excellent organizational, communication, and project management skills.
- Detail-oriented with the ability to manage multiple priorities in a fast-paced environment.
- Experience in graphic design and visual content creation (Photoshop preferred)
Careers Privacy StatementKeysight is an Equal Opportunity Employer.
Other facts
About Keysight Technologies, Inc.
Keysight empowers innovators to explore, design, and bring world-changing technologies to life.
As the industry’s premier global innovation partner, Keysight’s software-centric solutions serve engineers across the design and development environment, enabling them to deliver tomorrow’s breakthroughs at speed and with reduced risk.
Keysight leverages its strength as the world’s leading test and measurement provider and today enables innovators to push the boundaries of engineering by quickly solving design, emulation, and test challenges to help create the best product experiences.
Whether you're looking to improve your design and development process, optimize and secure your network, or harness AI and digital twins to get a head start on technologies like 6G, AV and EV, IoT, or quantum computing — Keysight accelerates innovation across the workflow with intelligent insights built on the most accurate measurements. Our fusion of technology knowledge, measurement science expertise, and tailored solutions helps you forge ahead with confidence in our connected and dynamic world.
Keysight Technologies (NYSE: KEYS) is an S&P 500 technology company, headquartered in Santa Rosa, California, with offices and manufacturing worldwide. Keysight owns 2,000+ patents and our ~15,000 employees work with nearly 32,000 customers worldwide to start technology revolutions. Keysight customers span the communications, industrial automation, aerospace and defense, automotive, energy, semiconductor, and general electronics markets.
Join us! To accelerate innovation to connect and secure the world, innovators start here, with Keysight.
What you'll do
- The Marcom Sr Representative will manage lead processing and support event and campaign logistics. They will also maintain marketing tools and assist with data processing and creative support.
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