About this role
Kadence is on a hypergrowth path, building the category-defining workplace operations platform of the future. We’re hiring a Director of Product Marketing to lead the Product Marketing team while staying hands-on, owning positioning, launches, competitive strategy, and enterprise-ready GTM execution.
What you’ll do
Own category-leading positioning & messaging that resonates & converts with decision makers in the upper mid-market/enterprise.
Collaborate with the wider Kadence teams on product launches and related messaging end-to-end
Lead competitive strategy: intel, battlecards, win themes, deal debriefs, and sales plays.
Expand Sales & CX enablement (pitch/demo narrative, ROI stories, objection handling, training) and build content based on real customer insights.
Partner deeply with Engineering, CX, and Leadership to influence the product roadmap and align on execution.
Collaborate with PR/Comms, analysts, and social/content to amplify POV, launches, and customer proof.
Qualifications
6–10+ years in B2B SaaS marketing with 3+ years in Product Marketing, including ownership of positioning, messaging, launches, and enablement.
Proven success marketing to upper mid-market / enterprise buyers (multi-stakeholder deals, longer cycles, procurement/security/IT considerations).
Demonstrated competitive, category-leader mindset: you’ve built competitive intel, battlecards, uncovered win/loss themes, and improved win rates in head-to-head deals.
Strong cross-functional collaboration with Product + Engineering, Sales, CX/CS, and Executive Leadership; able to influence without heavy process or authority.
Exceptional communication: crisp storytelling, strong executive presence, and high-quality writing for internal enablement and external narratives.
Metrics-driven operator: can define success metrics (pipeline influence, conversion, win rate, adoption/activation, retention/expansion) and iterate based on results.
Preferred
Experience in workplace tech (space/desk/room booking, workplace ops, IT/CRE/Facilities/HR tech) or adjacent enterprise SaaS categories.
Experience partnering with or running Analyst Relations and PR/Comms motions (briefings, narratives, launch coverage).
Experience collaborating closely with Social Media/Content to turn product POV and launches into consistent market visibility.
Other facts
About Kadence
Today’s workforce demands the seamless integration of digital and in-office experiences. That's where Kadence comes in.
Kadence optimizes the workplace for hybrid setups by coordinating the dynamic schedules of distributed teams.
Using Kadence as the platform for work increases productivity, improves employee retention and significantly reduces office real estate costs.
Get in touch with us to hear more.
What you'll do
- The Director of Product Marketing will own category-leading positioning and messaging, collaborate on product launches, and lead competitive strategy. They will also expand sales and customer experience enablement and partner with various teams to influence the product roadmap.
Ready to join Kadence?
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