Deerfield
part-time
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As Interim Project Manager Loyalty, you will lead the end-to-end delivery of the revamped loyalty program. The loyalty concept with benefits and tiers is defined. Your mission is to ensure successful execution across four core workstreams: Tech development, Web & App, Communication/Marketing & Activation. You will manage activities, planning, dependencies, stakeholders, scope and delivery to ensure a smooth go-live across all European markets.
Key Responsibilities
Project Management & Governance
Lead the end-to-end implementation across the four workstreams
Own project planning, milestones, priorities, risks, and dependencies
Define and guard scope, deliverables, and acceptance criteria
Assign tasks, monitor progress, and ensure deadlines are met
Report progress and decisions to stakeholders and SteerCo
Support and manage go-live activities
Cross functional collaboration
Workstream Tech development: align with Business Transformation, New Black (EVA) and BI about member migration (cards, tiers, historical data), reallocation of members to new tiers, and integrations with systems like POS, Bloomreach and BQ
Workstream Web & App: coordinate & support visibility of the member program, and improved communication via web, app, account and other changes
Workstream Communication: coordinate & support with development of digital assets with Design, updates to T&Cs, privacy policies, legal compliance & coordinate (internal) communication with MKT, store engagement plan & training, & VM
Workstream Activation: Align with CRM to optimize multichannel loyalty journeys via Bloomreach and oversee implementations of promotions & vouchers in these campaigns.
Success Metrics
Timely and accurate delivery of the revamped loyalty program
Consistent implementation across all touchpoints
Successful go-live across all countries by June/July
A solution for operational scalability and maintenance
Requirements
Experience: 7+ years in project management, preferably in loyalty, retail, or e-commerce
Skillset: Strong project management, stakeholder management, omnichannel mindset & cross-functional collaboration
Mindset: Structured, proactive, detail-oriented, able to manage complex environments
Communication: Excellent in English (written & spoken); Dutch is a plus
Availability: Interim role, ~4 days per week
Welcome to Hunkemöller, Europe’s leading lingerie brand with a proud history dating back to 1886. With over 900 stores across 19 countries, our mission is simple: to make every woman feel her most beautiful and authentic self. From life’s everyday moments to its most significant occasions, we believe lingerie plays an essential role in expressing individuality, style, and confidence. Every day is filled with new possibilities, and at Hunkemöller, we embrace each one.
Our story is more than just about lingerie — it’s about our passionate teams who work together to create memorable moments for our customers. Whether it’s providing everyday essentials or celebrating special occasions, our employees are at the heart of everything we do.
At Hunkemöller, we live in the moment and make every day count. Our values — Empowering, Playful, In-touch, Inclusive, Inspiring, and Responsible — guide our actions and shape our company culture. We are dedicated to fostering an inclusive, dynamic, and supportive work environment where every individual can thrive. From team bonding activities and social events to professional development opportunities, we ensure that our employees feel valued, supported, and part of something special.
We are also proud to be recognized as a Top Employer in the Netherlands for 2025, marking eight consecutive years of recognition. With similar accolades in Germany and Denmark, this reflects our unwavering commitment to our people and our focus on creating an exceptional workplace.
Curious to learn more about the Hunkemöller lifestyle? Discover how we’re creating moments that matter — together.
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