About this role
WBAL NewsRadio 1090 and FM 101.5 and 98 Rock, the Hearst-owned radio stations in Baltimore, Maryland are looking for a multi-platform journalist to execute our stations’ digital strategy and multimedia content initiatives. The Digital Content Manager is responsible for overall management and direction for all digital content efforts, including our website and social media pages. The Digital Content Manager helps craft and execute the strategy and tactics to achieve our journalistic, content and business goals. This is done under the direction of the Digital and Creative Services Director alongside the stations’ Program Directors and by working closely with fellow newsroom staff, show producers, as well as promotion and sales staff. The ideal candidate will have a working knowledge of digital technology as well as strong writing and editorial skills. The salary range is 50K-55K.
Job Responsibilities:
- Manages online content and operations including selecting and writing material for all our digital platforms.
- Manages team of Digital Content Producers
- Develops and guides execution of strategies to meet digital goals
- Creatively develops unique content, event coverage and project ideas for web, mobile and social media
- Works to develop content during breaking news
- Works closely with news crews and producers coordinating and producing content for digital platforms
- Coordinates consistent training of news personnel to contribute to all digital platforms (field gathering and presentation); maximize best practices to involve the whole station as regular contributors
- Staff leader in leveraging social networks like Facebook, Twitter/X, Instagram, TikTok and YouTube to provide superior coverage and marketing of news.
- Uses analytics and performance data to shape editorial strategy, strengthen coverage and grow audience engagement.
- Helps in executing digital sales initiatives
Experience Requirements:
- Team leadership experience
- Knowledge and experience with Adobe Premiere, Photoshop, and Audition preferred
- Broadcasting degree or equivalent preferred
- Knowledge of best practices for Facebook, Twitter/X, Instagram, TikTok and YouTube
Qualifications Requirements:
- Highly organized
- Skillful Writer
- Aggressive content gatherer
- Detail-Oriented
- Social Media savvy
- Works well in stressful situations and with deadlines
- Good news judgment
- Desire to win, especially in breaking news situations
- Team player
- Be willing to have a flexible schedule
- Related experience and/or training considered as well as a combination of education and experience
- Military training from Defense Information School with experience will be considered
- Hearst Television is a proud supporter of military veterans. Related military training and experience will be considered
Values in Action
At Hearst Television we tell stories everyday. Stories about people all backgrounds, perspectives and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communications, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.
Benefits
Hearst's benefits programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.
- Medical | Dental | Vision
- 401(k) Matching
- Emotional Wellness Support
- Paid Time Off
- LGBTQ+ Health Services
- Additional benefits to meet your and your family's needs
We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.
Other facts
About Hearst
As one of the nation’s largest global, diversified information, services and media companies, Hearst has been leading with purpose and integrity and innovating for more than a century. With a mission to inform audiences and improve lives, the company’s portfolio includes global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; Hearst Transportation, which includes CAMP Systems International, a major provider of software-as-a-service solutions for managing the maintenance of jets and helicopters; 35 television stations; 24 daily and 52 weekly newspapers; more than 200 magazine editions around the world and ownership in cable television networks A&E, HISTORY, Lifetime and ESPN.
Leading with purpose, Hearst is always moving forward. With a commitment to the highest quality in our products and services, we’re investing in healthcare solutions to help improve patient outcomes and technology that curbs emissions. Our brands are providing vital analysis, data and software to the global financial services industry; delivering important service and investigative journalism; and inspiring audiences with sports and entertainment programming. And we are dedicated to serving the communities it operates in, both civically and philanthropically.
What you'll do
- The Digital Content Manager oversees all digital content efforts, managing online content and operations across various platforms. They develop strategies to meet digital goals and work closely with newsroom staff to produce content.
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