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Customer Marketing Specialist
full-timeLe Bourget-du-Lac

Summary

Location

Le Bourget-du-Lac

Type

full-time

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About this role

Out of Aisle, Displays & Retail Tools Execution (≈60%) Own and coordinate the end-to-end execution of Out of Aisle displays, secondary placements, and retail execution tools for the French market. Act as the main operational interface between Customer Marketing, customer service, Operations, Logistics, Sales, and Supply Chain to ensure feasibility, alignment, and on-time delivery. Manage timelines, critical paths, and dependencies for all retail activations, ensuring clarity and accountability across functions. Build, maintain, and continuously improve tracking tools, execution dashboards, and activation calendars to monitor status, risks, and delivery. Be an active contributor in cross-functional forums, proactively flagging issues, proposing solutions, and ensuring executional excellence. Ensure all retail tools and displays are delivered on time, in full, and in line with brand guidelines and retailer requirements. Support post-activation reviews, gathering executional learnings and best practices. Manage French corporate catalogue delivery. Support the execution of Customer Marketing plans aligned with brand priorities and commercial objectives. Coordinate with agencies and internal teams to deliver high-quality marketing materials. Support campaign effectiveness tracking and contribute to ROI analysis. Operate effectively in a matrix organization, flexing workload and priorities based on business needs. Work at pace, managing multiple projects simultaneously with a strong attention to detail. Confident working with Operations, Logistics, Sales, Supply Chain, and Marketing teams. Ability to coordinate and influence without direct authority in a matrix environment. Execution & Project Management - Strong project management skills, with proven ability to manage complex timelines and multiple stakeholders. Multitasking capability with a high level of organization, attention to detail and executional rigor. Experience using project management and tracking tools (e.g. trackers, timelines, dashboards). Ability to translate complexity into clear actions and next steps. 3-5 years of experience in Customer Marketing, Trade Marketing, Shopper Marketing or Retail Execution. Hands-on experience in in-store execution, displays, POS or Out of Aisle activations is a must. Experience working with retailers and customer-facing teams. Advanced/Fluent English; French required. SAP experience is a strong plus.

Other facts

Tech stack
Project Management,Customer Marketing,Retail Execution,Multitasking,Attention to Detail,Executional Rigor,Collaboration,Problem Solving,Tracking Tools,Activation Calendars,Communication,Influencing,Timelines Management,Stakeholder Management,Agency Coordination,Campaign Effectiveness

About Hasbro

Hasbro is a leading games, IP and toy company whose mission is to create joy and community through the magic of play. With over 164 years of expertise, Hasbro delivers groundbreaking play experiences and reaches over 500 million kids, families and fans around the world, through physical and digital games, video games, toys, licensed consumer products, location-based entertainment, film, TV and more.

Through its franchise-first approach, Hasbro unlocks value from both new and legacy IP, including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, MONOPOLY, HASBRO GAMES, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands. Powered by its portfolio of thousands of iconic marks and a diversified network of partners and subsidiary studios, Hasbro brings fans together wherever they are, from tabletop to screen.

For more than a decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media, a 2025 JUST Capital Industry Leader, one of the 50 Most Community-Minded Companies in the U.S. by the Civic 50, and a Brand that Matters by Fast Company. For more information, visit https://corporate.hasbro.com.

Team size: 5,001-10,000 employees
LinkedIn: Visit
Industry: Manufacturing
Founding Year: 1923

What you'll do

  • The Customer Marketing Specialist will coordinate the execution of Out of Aisle displays and retail tools for the French market, ensuring alignment and on-time delivery across various functions. They will also manage timelines and contribute to post-activation reviews to gather insights and best practices.

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Frequently Asked Questions

What does a Customer Marketing Specialist do at Hasbro?

As a Customer Marketing Specialist at Hasbro, you will: the Customer Marketing Specialist will coordinate the execution of Out of Aisle displays and retail tools for the French market, ensuring alignment and on-time delivery across various functions. They will also manage timelines and contribute to post-activation reviews to gather insights and best practices..

Why join Hasbro as a Customer Marketing Specialist?

Hasbro is a leading Manufacturing company.

Is the Customer Marketing Specialist position at Hasbro remote?

The Customer Marketing Specialist position at Hasbro is based in Le Bourget-du-Lac, Auvergne-Rhône-Alpes, France. Contact the company through Clera for specific work arrangement details.

How do I apply for the Customer Marketing Specialist position at Hasbro?

You can apply for the Customer Marketing Specialist position at Hasbro directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process. You can also learn more about Hasbro on their website.