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Director, Media Outreach and Events
full-timeEdmonton$130k - $166k

Summary

Location

Edmonton

Salary

$130k - $166k (CAD)

Type

full-time

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About this role

Job Information
Job Title: Director, Media Outreach and Events 
Job Requisition ID: 79192
Ministry: Executive Council
Location: Edmonton
Full or Part-Time: Full Time
Hours of Work: 36.25 hours per week
Permanent/Temporary: Permanent
Scope: Open Competition

Closing Date: February 5, 2026
Classification: Senior Manager Zone 2
Salary: ​$5,018.84 to $6,373.20 bi-weekly ($130,991- $166,340/year)

Communications and Public Engagement (CPE) is the Government of Alberta’s full-service communications, public relations and marketing department. Its mandate is to enhance communications between Albertans and the Government of Alberta.

CPE’s expert staff provide specialized services across the spectrum of communications including writing, social media, media relations, event coordination, issues management, crisis communications, digital communications, advertising, marketing, graphic design, public engagement and translation services.

The department staffs communications branches in all government ministries of government, along with a central operations department. For information about CPE, visit our website at https://www.alberta.ca/cpe.

Role Responsibilities

Your strong media relations, client consulting and leadership skills will guide the strategic advice and oversight you bring to the Director, Media Outreach and Supports role at Communications and Public Engagement (CPE).

As the director, you’ll provide strategic direction on media outreach and support that align with the corporate communications plan, branch communications plans and government priorities. You’ll provide advice, ensure media interviews are confirmed, tracked and evaluated in key multicultural, rural and urban Alberta, speciality publications, and national and international media markets. By working closely with branch communications directors, Premier’s office communications, government press secretaries and Alberta’s international offices, you’ll oversee the delivery of media roundtables, one-on-one interviews with government officials, media reporting, metrics and analysis.

The role also oversees translation services of key government communications materials, including news releases, to support reaching broader Albertan and international audiences.

You will also lead an event delivery team that provides on-site event supports for Premier and Minister media and stakeholder events as well as video, livestreaming, reporter teleconference and audio-visual services for government news conferences.

You’ll be a key team lead for government communications during major events like emergencies and dignitary events.

Please click on this link to view the job description for this position.

APS Competencies

Competencies are behaviors that are essential to reach our goals in serving Albertans. We encourage you to have an in depth understanding of the competencies that are required for this opportunity and to be prepared to demonstrate them during the recruitment process.

This link will assist you with understanding competencies:
https://www.alberta.ca/system/files/custom_downloaded_images/psc-alberta-public-service-competency-model.pdf.

The successful candidate for this role will have the following competencies: 

  • Systems Thinking - Considers the whole system and recognizes links between everything from the complex network of global to departmental priorities. Sets goals within the context of long-term outcomes and broad perspectives.

  • Creative Problem Solving – Creates a safe environment for others to voice and try out new ideas or methods. Creates space for people to think creatively.

  • Agility - Maintains awareness of changing organizational priorities and proactively shifts strategic focus and activities as appropriate.

  • Drive For Results - Removes barriers to collaboration and achievement of outcomes.

  • Develop Networks - Gives service beyond stakeholders’ expectations by seeking information about underlying needs, providing insights and recommending actions to address these needs.

  • Build Collaborative Environments - Promotes positive conflict resolution by identifying issues and facilitating discussion and/or coaching others to constructively resolve conflict.

  • Develop Self And Others - Finds ways to leverage strengths through on the job assignments, career moves or further developing strengths through formal training, volunteers for “stretch” assignments and taking on increase responsibilities.

Qualifications

University graduation in a related field to the position, ideally in public relations, communications or journalism supplemented by 7 years progressive media relations and team management experience.

Equivalencies: 

  • Considered on the basis of 1 year of education for 1 year of experience; or
  • 1 year of experience for 1 year of education 


Assets: 

  • Extensive and expert knowledge and experience in media relations, with a proven track record of successfully delivering effective media outreach.
  • Extensive and expert knowledge of communications planning, implementation, and measurement.
  • Strong understanding of communications and marketing practices, both within government and industry best practices.
  • Strong understanding of emergency management communications.
  • Excellent political acumen.


Minimum recruitment standards outline the minimum education and experience required for appointment to a job classification.

Refer to https://www.alberta.ca/alberta-public-service-minimum-recruitment-standards.

Notes

The successful candidates will be evaluated on a combination of experience and education.

Please ensure your resume highlights how your previous work experience is related to the qualifications and requirements for this position. Please clearly state the employment dates on your resume with the month and the year.

For employment: Please indicate whether your work experience is casual, part-time or full-time. Example: Receptionist, Jan 2018 - June 2021, Part-time (three 8 hour shifts/week).

Other information:

This competition may be used to fill current and future vacancies at equal or lesser classifications across the Government of Alberta. Final candidates for this position will be required to undergo a security screening.

Any costs associated with obtaining the required documents/checks as noted or interview travel expenses, will be the responsibility of the candidate. Out-of-province applicants can obtain the required documents/checks from the province they currently reside in.

Links and information on what the GoA has to offer to prospective employees:

How To Apply
Applicants are advised to provide information that clearly and concisely demonstrates how their qualifications meet the advertised requirements, including education, experience, and relevant examples of required competencies.

Candidates are required to apply for a job online. Please visit https://www.alberta.ca/job-application-resources#before for more information. Please visit Recruitment Principles, for more information.

In your resume, please include dates (including months and years) associated with all education and work experience. For example, January 2006 - June 2009 (part-time). This example is provided for illustrative purposes only. Applicants are encouraged to present their information clearly and thoroughly, using a format that best conveys their experience.

It is recommended applicants who have completed post-secondary studies from outside of Canada obtain an evaluation of their credentials from the International Qualifications Assessment Service (IQAS)(https://www.alberta.ca/international-qualifications-assessment.aspx) or from a recognized Canadian Credential Evaluator; please visit the Alliance of Credential Evaluation Services of Canada for more information (https://canalliance.org/en/default.html).

It is recommended that applicants include the assessment certificate from IQAS or any other educational assessment service as part of their application.

Closing Statement
This competition may be used to fill future vacancies, across the Government of Alberta, at the same or lower classification level.

We thank all applicants for their interest. All applications will be reviewed to determine which candidates' qualifications most closely match the advertised requirements. Only individuals selected for interviews will be contacted.

If you require any further information on this job posting or require an accommodation during the recruitment process, please contact Annie Ostopowich at [email protected].

Other facts

Tech stack
Media Relations,Client Consulting,Leadership,Strategic Direction,Event Coordination,Crisis Communications,Digital Communications,Translation Services,Communications Planning,Emergency Management Communications,Political Acumen,Creative Problem Solving,Agility,Drive For Results,Develop Networks,Build Collaborative Environments

About Government of Alberta

Work with the Alberta government to build a stronger province for current and future generations. We offer diverse and rewarding employment opportunities in an environment that encourages continuous learning and career growth.

We are one of the largest employers in Alberta with over 27,000 employees throughout the province. We are an award winning organization that values respect, accountability, integrity, and excellence. Our employees share a common vision of proudly working together to build a stronger province and make a positive and lasting difference in the lives of Albertans.

The people of Alberta enjoy a very high quality of life, including the lowest overall taxes in Canada.

www.jobs.alberta.ca

Please see our comment policy: https://www.alberta.ca/social-media-comment-policy.aspx

Team size: 10,001+ employees
LinkedIn: Visit
Industry: Government Administration
Founding Year: 1905

What you'll do

  • The Director will provide strategic direction on media outreach and oversee the delivery of media roundtables and interviews. Additionally, the role includes leading an event delivery team for government media and stakeholder events.

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Frequently Asked Questions

What does Government of Alberta pay for a Director, Media Outreach and Events?

Government of Alberta offers a competitive compensation package for the Director, Media Outreach and Events role. The salary range is CAD 131k - 166k per year. Apply through Clera to learn more about the full compensation details.

What does a Director, Media Outreach and Events do at Government of Alberta?

As a Director, Media Outreach and Events at Government of Alberta, you will: the Director will provide strategic direction on media outreach and oversee the delivery of media roundtables and interviews. Additionally, the role includes leading an event delivery team for government media and stakeholder events..

Why join Government of Alberta as a Director, Media Outreach and Events?

Government of Alberta is a leading Government Administration company. The Director, Media Outreach and Events role offers competitive compensation.

Is the Director, Media Outreach and Events position at Government of Alberta remote?

The Director, Media Outreach and Events position at Government of Alberta is based in Edmonton, Alberta, Canada. Contact the company through Clera for specific work arrangement details.

How do I apply for the Director, Media Outreach and Events position at Government of Alberta?

You can apply for the Director, Media Outreach and Events position at Government of Alberta directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process. You can also learn more about Government of Alberta on their website.