This isn't just managing a category; it's leading a cultural phenomenon. As the strategic owner of Old El Paso, you will drive the commercial vision and P&L for Australia's most iconic fiesta brand. We're looking for a commercial heavyweight to shape the future of flavour and accelerate our market leadership.

If you're ready to leverage insights and take ownership of a critical category, we want to hear from you!

About General Mills Australia: Join a global food company that makes food the world loves! Do Old El Paso, Latina Fresh Pasta, and Häagen-Dazs ring a bell? At General Mills, we're committed to innovation, growth, and making a positive impact. Be part of a team that values collaboration, strategic thinking, and empowering its people to thrive, these are just some of the reasons why we have been certified as a Great Place to Work for 6 consecutive years; and one of the Best Workplaces in Australia for Women for the second time in 2025!

What's in it for YOU? (Discover the Great Stuff First!)

We believe in empowering our people to thrive, both professionally and personally. When you join General Mills Australia, you'll benefit from:

• Flexible Working: Enjoy a balanced 50/50 working model, home/office split.

• Wellbeing Focus: Reclaim your Fridays with a dedicated half-day Friday every week for your personal wellbeing and work-life balance.

• Convenience: Benefit from free on-site parking at our vibrant Melbourne office.

• Growth & Development: Access world-class learning & development programs designed to elevate your skills and career trajectory as well as in house mentoring.

• Inclusive Environment: Experience best-practice workplace flexibility and inclusivity, where you are truly seen, heard, and belong.

What You'll Do:

As our Senior Category Manager for Mexican/World Foods, you will be instrumental in shaping the future of flavour by:

• Leading Category Strategy & Insight: You'll leverage cutting-edge syndicated and bespoke research to provide actionable insights, influencing business decisions and guiding range, portfolio, and innovation planning for the Mexican/World Foods category. This includes developing and refreshing our Category Vision and collaborating on critical range reviews.

• Driving External Customer Engagement: Partner with National Account Managers to co-lead the externalisation of strategic plans, presenting to and influencing key customers like Woolworths, Coles, and Independents, as well as new channels.

• Building Category Capability: You'll be a leader and coach, building best-practice category capability within the ANZ team, fostering connections with the EUAU category community, and developing a high-performing and engaged team.

• Optimising E-Commerce & POP: Collaborate with the E-Commerce Lead to develop and execute World Foods E-Commerce Category Strategy and Initiatives and lead the development of Point of Purchase (POP) strategies for internal and external deployment.

• Ensuring Data Integrity: Maintain scan/Homescan data integrity and supplier relationships, aligning with business needs for Mexican and total business.

• Strategic Leadership: Act as a key member of the ANZ Sales Leadership Team and the World Foods Market Acceleration Team (MAT), contributing to broader business strategy.

The suitable degree qualified candidate will bring the following recipe for success!

• Proven Category Expertise: Demonstrated experience at a Manager level in Category, from within FMCG or blue-chip organisation, with a strong understanding of the retail landscape.

• Strategic & Analytical Mindset: A natural strategic thinker with strong storytelling capabilities, underpinned by robust analytical grounding and high proficiency in problem-solving.

• Influential Leadership: Exceptional leadership and influencing skills, capable of driving internal and external impact and advocating for the voice of category and customer.

• Commercial Acumen: A solid understanding of core financial principles, P&L, and the ability to influence revenue growth levers through key initiatives.

• Data Savvy: Strong capability in utilising IRI/Nielsen scan/ Homescan, Quantium/ Circana, and other shopper/consumer research tools to extract actionable insights.

Ready to Make Your Mark? If you're a dynamic Category Manager ready to drive significant growth in a high-impact role, we want to hear from you! Apply now and let's create the future of flavour together.