Summary
Location
Amsterdam
Type
full-time
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About this role
About Flora Food Group
We offer consumers a compelling choice in four growing categories: butters and spreads, creams, liquids and cheeses. We hold leadership positions in many of the 100 countries we operate in, with iconic brands including Flora, Becel+ProActiv, Blue Band, Country Crock, I Can’t Believe It’s Not Butter, Rama, and Violife, together with our local brands and Professional business.
Global branded food champion Flora Food Group, offers the next generation of delicious, natural, nutritious food. Our products are more affordable and more sustainable than their dairy equivalents.
About the position
As a Senior Key Account Manager at Flora, you will play a pivotal role in driving growth through strategic customer partnerships. You’ll own customer plans, build strong relationships, and deliver win-win strategies that align both Flora’s and your customer’s objectives. Your focus will be on growing the customer’s business through our portfolio, achieving ambitious growth and profitability targets, and outperforming the market.
Key Accountabilities
- Build and maintain strong, mutually beneficial relationships between Flora and key retail customers.
- Drive profitable sales growth with a triple win mindset (consumer, retailer, Flora).
- Lead the development and execution of Joint Business Plans with high-potential customers.
- Collaborate cross-functionally with marketing, category management, supply chain, and finance to optimize performance.
- Ensure successful launches and distribution of new products.
- Conduct promotional planning, including forecasting, execution, and post-evaluation.
- Perform promotional calculations to assess ROI and optimize promotional investments.
- Deliver financial analyses to support strategic decisions and improve customer profitability.
- Continuously monitor, evaluate, and improve business performance with your accounts.
- Apply deep category and consumer insights to influence customer strategies.
- Ensure accurate internal and external communication and administration.
- Share customer insights across the organization to inform broader business strategies.
So, what does it take to be successful in this role?
- Master’s degree or equivalent experience; a background in economics is a plus.
- Minimum 5 years of experience in account management, category management, or trade marketing within retail or FMCG.
- Strong knowledge of the Dutch retail market is essential.
- Proven ability in promotional strategy, financial analysis, and customer planning.
- Commercially driven with excellent negotiation skills and a hands-on, entrepreneurial mindset.
- Solid understanding of business financials (P&L, value chain) and strong analytical capabilities.
- Fluent in Dutch and English.
- Strong communication and presentation skills.
- Able to work independently and collaboratively in a team environment.
What’s next
If this position sounds interesting, please hit the apply button now!
If you have additional questions, you can send me, Alice Graca, TA Specialist SWE, an email to [email protected].
We understand your resume might not be up to date and recommend that you apply with what you have or your LinkedIn Profile. Flora Food Group is dedicated to building an inclusive and diverse workplace, we understand that you might not meet all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles.
Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias.
No personal characteristics should be a barrier to joining Flora Food Group. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.
Other facts
About Flora Food Group
The driving force behind our success are the circa 4,700 Flora Foodies who live our purpose every day and are engaged in our mission, delivering through our values of Performance, Care and Passion. Results Matter. With an ‘Always Day 1 mindset’. Always one step ahead, driven by data, with a finger on the pulse – our customers and consumers are at the heart. We identify the sweet spot; we relish challenge; we own it. We're agile decision-makers, with the courage to pivot, we sometimes fail fast - but learn even faster. Kindness wins. With a long-term focus on building a sustainable future, Flora Foodies show the 'Courage to Care' for each other, our communities, and the next generation. We believe in doing the right thing and 'Come As You Are' is not just a saying; it's an invitation to be authentic and bring your whole, true self to work. Difference brings angles and ideas to the party – we want you to be you. Passion fuels our Next Generation of the Food journey. Full of energy and possibility, Flora Foodies constantly raise the bar, driving the Flora Food Group and one another forwards. We're a team of food lovers and enthusiasts – our sum is truly greater than our parts, and we absolutely love what we do.
What you'll do
- As a Senior Key Account Manager, you will drive growth through strategic customer partnerships and own customer plans. You will build strong relationships and deliver strategies that align both Flora’s and the customer’s objectives.
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