Flora Food Group logo
Innovation Marketing Manager
full-timeHackensack$130k - $150k

Summary

Location

Hackensack

Salary

$130k - $150k

Type

full-time

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About this role

About Flora Food Group


We offer consumers a compelling choice in four growing categories: butters and spreads, creams, liquids and cheeses. We hold leadership positions in many of the 100 countries we operate in, with iconic brands including Flora, Becel+ProActiv, Blue Band, Country Crock, I Can’t Believe It’s Not Butter, Rama, and Violife, together with our local brands and Professional business.  


Global branded food champion Flora Food Group, offers the next generation of delicious, natural, nutritious food. Our products are more affordable and more sustainable than their dairy equivalents.  


 


 


Location: 2–3 days a week in-office in Hackensack, NJ, with shuttle support for NYC-based employees


Reports to: Head of Innovation, North America


Compensation: $130,000 - $150,000 Base Salary


About the Role


We’re hiring a Marketing Innovation Manager to drive new product development and lead breakthrough innovation across our portfolio. This role is central to our growth strategy—managing everything from concept to shelf, launching new products, improving existing ones, and identifying whitespace opportunities in the dynamic plant-based category.


You’ll lead cross-functional teams across R&D, Supply Chain, Packaging, Finance, and Sales, and play a key role in shaping Flora’s 3-year innovation pipeline. From crafting compelling product propositions to developing pricing strategies and business cases, you’ll be a driving force behind our next generation of products.


What You’ll Do



  • Own innovation projects end-to-end: from ideation to launch, ensuring on-time, in-full delivery.

  • Lead cross-functional teams to bring products to life—collaborating across R&D, Packaging, Sales, and more.

  • Shape the future of food by identifying emerging trends, attending expos, and translating insights into innovation.

  • Drive packaging development aligned with Flora’s sustainability goals.

  • Develop business cases and P&Ls, working closely with Finance and Sales to ensure commercial viability.

  • Collaborate with R&D to organize tastings and recipe development, ensuring products delight consumers.

  • Support strategic planning for the innovation pipeline alongside senior leaders.

  • Travel to food conferences, production runs, and sales meetings to stay close to the action.


About You



  • Bachelor’s degree required; MBA preferred.

  • Ability to live within the "gray" and think outside of the box with a start-up mentality

  • Min of 3+ years of experience in FOOD white space Innovation 

  • Must have owned the stage gate process

  • Passion for food and deep knowledge of food trends.

  • Strong project management and organizational skills.

  • Entrepreneurial mindset with a bias for action.

  • Excellent interpersonal and influencing skills.

  • Strong analytical skills and acumen in building business cases and P&Ls.

  • Proficient in Excel and PowerPoint; experience with Nielsen, Circana (formerly IRI), or SPINS is required.

  • Willingness to travel and immerse yourself in the food world.


Why Flora Food Group?


At Flora, we give you the freedom to own your work and the flexibility to grow your career. You’ll be part of a passionate team driving real change in the food industry. We value performance, passion, and care—and we’re looking for people who do too.


Bring your ideas. Bring your energy. Bring your love of food.


Let’s shape the future together.


What’s next 


If this position sounds interesting, please hit the apply button now! 


#LI-AM1


#LI-Hybrid


 


 


 


 


 


 


 



 


So, what does it take to be successful in this role? 


 


 


What’s next 


If this position sounds interesting, please hit the apply button now!


 


 


 


 


 


 


 


 


 

We understand your resume might not be up to date and recommend that you apply with what you have or your LinkedIn Profile. Flora Food Group is dedicated to building an inclusive and diverse workplace, we understand that you might not meet all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles.  


Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias.  


No personal characteristics should be a barrier to joining Flora Food Group. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics. 


 

Other facts

Tech stack
Project Management,Organizational Skills,Analytical Skills,Interpersonal Skills,Influencing Skills,Food Trends Knowledge,Entrepreneurial Mindset,Business Case Development,P&L Management,Innovation Management,Cross-Functional Collaboration,Sustainability Goals Alignment,Market Research,Product Development,Pricing Strategy,Consumer Insights

About Flora Food Group

The driving force behind our success are the circa 4,700 Flora Foodies who live our purpose every day and are engaged in our mission, delivering through our values of Performance, Care and Passion. Results Matter. With an ‘Always Day 1 mindset’. Always one step ahead, driven by data, with a finger on the pulse – our customers and consumers are at the heart. We identify the sweet spot; we relish challenge; we own it. We're agile decision-makers, with the courage to pivot, we sometimes fail fast - but learn even faster. Kindness wins. With a long-term focus on building a sustainable future, Flora Foodies show the 'Courage to Care' for each other, our communities, and the next generation. We believe in doing the right thing and 'Come As You Are' is not just a saying; it's an invitation to be authentic and bring your whole, true self to work. Difference brings angles and ideas to the party – we want you to be you. Passion fuels our Next Generation of the Food journey. Full of energy and possibility, Flora Foodies constantly raise the bar, driving the Flora Food Group and one another forwards. We're a team of food lovers and enthusiasts – our sum is truly greater than our parts, and we absolutely love what we do.

Team size: 1,001-5,000 employees
LinkedIn: Visit
Industry: Manufacturing
Founding Year: 2018

What you'll do

  • The Innovation Marketing Manager will drive new product development and lead innovation across the portfolio, managing projects from concept to shelf. This role involves collaborating with cross-functional teams and shaping the innovation pipeline for Flora Food Group.

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Frequently Asked Questions

What does Flora Food Group pay for a Innovation Marketing Manager?

Flora Food Group offers a competitive compensation package for the Innovation Marketing Manager role. The salary range is USD 130k - 150k per year. Apply through Clera to learn more about the full compensation details.

What does a Innovation Marketing Manager do at Flora Food Group?

As a Innovation Marketing Manager at Flora Food Group, you will: the Innovation Marketing Manager will drive new product development and lead innovation across the portfolio, managing projects from concept to shelf. This role involves collaborating with cross-functional teams and shaping the innovation pipeline for Flora Food Group..

Why join Flora Food Group as a Innovation Marketing Manager?

Flora Food Group is a leading Manufacturing company. The Innovation Marketing Manager role offers competitive compensation.

Is the Innovation Marketing Manager position at Flora Food Group remote?

The Innovation Marketing Manager position at Flora Food Group is based in Hackensack, New Jersey, United States. Contact the company through Clera for specific work arrangement details.

How do I apply for the Innovation Marketing Manager position at Flora Food Group?

You can apply for the Innovation Marketing Manager position at Flora Food Group directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process. You can also learn more about Flora Food Group on their website.