Summary
Location
New York
Salary
$90k - $100k
Type
full-time
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About this role
The Maverick Creative team is seeking a savvy Associate Vice President for our growing travel and luxury lifestyle consumer business.
We are looking for someone who:
- Has big ideas and can manage a dynamic and growing team.
- Can provide strategic counsel to clients, develop and execute integrated PR plans that incorporate all forms of promotion from media relations, influencer marketing, organic social media, content creation and events.
- Has a strong executive presence and demonstrated leadership skills, and is eager for an opportunity to manage, mentor and inspire a vibrant team in productive and meaningful ways
- Is business savvy and knows the luxury and lifestyle travel and consumer industries intimately
- Has experience with high level client relations
- Is excited to collaborate across agency channels globally and nationwide
- Participates in all aspects of new business development including research, audits, proposal development and pitch presentations
- Maintains high-level editorial/journalistic/media contacts and influencer relationships
- Is an excellent writer/storyteller.
- Loves to share their knowledge internally and with clients to keep them on-trend and ahead of the curve
- Leads and develops best practices to implement and integrated social media into our core service offerings.
- Positions the agency as an innovator in the social media space, serving as an active spokesperson representing the firm on conferences/panels, develop bylined articles, blogs, etc., and identify award opportunities
- A person who is inclusive and supportive of others
- Can manage expectations of managers and manage compassionately to direct reports allowing for a productive and free flow of information to make the team and ultimately the entire agency better.
Qualifications:
- A degree and 7+ years of public relations and social media/influencer marketing strategy experience, or comparable employment experience.
- Strong client relations skills
- Proven media and influencer relationships
- Strong written communication skills
- Demonstrated track record of developing and executing successful client campaigns
- Past PR experience with the travel, hospitality and/or luxury lifestyle industries
- Photography and editing skills are a bonus but not a requirement.
We are seeking a seasoned pro. The ideal candidate will know how to craft, execute and manage integrated PR and social campaigns for an amazing portfolio of high-profile clients. They will have a firm grasp on how to integrate social media, influencer marketing, and content creation within public relations efforts for holistic, cross-channel communications.
Beyond skills in mastering client counsel, and designing creative integrated PR and social campaigns, this candidate will have an aptitude for spirited leadership and team engagement. There will be ample opportunities to lead, mentor and grow a savvy and collaborative team. As a natural networker with proven experience managing high-level client relationships, this candidate will be a true leader and an excellent communicator with a dynamic presence and innate passion for the integrated communications landscape and emerging industry trends.
A successful Associate Vice President will have a creative mind and a proven track record of executing PR campaigns, generating results, and cultivating media relationships, and experience with high-level management of influencer activations and social media campaigns. Effectively managing a small, growth-oriented team, along with excellent problem-solving, organizational, and client/team communication skills are vital to this role. We will look to this person to help the agency expand its offerings and help to grow the team.
About Maverick Creative:
Maverick Creative is a collaborative and fun place to work, but don’t take our word for it. We’ve been voted Best Travel PR Agency in PR Net’s Next Gen Awards for the past 3 years - recognized for our innovative and modern approach to storytelling for travel and hospitality brands. As part of FINN Partners, the Maverick Creative team enjoys global agency benefits and perks alongside Maverick’s boutique approach to client services and team culture.
The salary range for this role is $90,000-$100,000
#LI-DK1 #LI-Hybrid New York, NY
Other facts
About Finn Partners
1300+ People. 3 Continents. 35 Offices. We are a global integrated marketing agency transforming and inspiring the world of communications every day.
A LETTER FROM PETER FINN:
DECEMBER 2011. FINN PARTNERS WAS BORN. After 11 years serving as co-CEO of a historic agency that carried my father’s name— and mine!—and after 30+ years of working at the firm, I wanted to build something different, bold, meaningful and amazing for clients, our colleagues and the community. "Amazing" was, and is, for me an important word. I imagined we could be "amazing" every day, knowing this is a goal not always achieved but always pursued. A place where talented people could gather and do big things for clients as well as make a difference to the communities important to us.
WE LAUNCHED WITH A GROUP WHO SHARED A VISION. This was to be a "new" agency model, driven by a collaborative spirit. We asked, "Can we bind our 60-year legacy to the energy and speed of today’s hi-tech world?" We had $24 million in fees at our founding. Today, we have more than $85 million in fees, over 700 colleagues and 18 offices across three continents. Our Founding Managing Partners, highly respected colleagues who took the leap with me from our former agency, have been joined by the principals of other great agencies that became Finn Partner companies. So many other talented individuals are with us, too, intrigued by the idea of doing amazing things in an amazing workplace community.
WE’VE MADE OUR MARK QUICKLY. Finn Partners has been named “Best New Agency,” “Best PR Agency to Work for in North America” and“Best Mid-Sized Agency of the Year” three times. Now, we’re one of the world’s largest agencies.
WE ARE A YOUNG AGENCY. We share the genes of a respected agency that pioneered today’s integrated communications. But we are not them. We are unique. We are ourselves. We are focused on the future, building that future during each amazing day.
What you'll do
- The Associate Vice President will provide strategic counsel to clients and develop integrated PR plans that encompass various promotional forms. They will also lead and mentor a dynamic team while managing high-level client relationships.
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