About this role
Job Summary
Company: Falcon Farms Inc.
Direct Report to: Regional DSD Operations Manager
About Us:
Falcon Farms is one of the leading fresh cut-flower distributors in the United States. Since 1987, the company has grown in production and commercialization, to 10 flower production farms in Colombia and Ecuador, with more than 700 acres of land and a team of over 5,000 people. The organization's commercial and distribution footprint in Miami, Atlanta, Phoenix, Dallas and Long Beach allows us to service national wholesale and mass market accounts. Current business prospects, and the incorporation of new clients have embarked Falcon on an aggressive path to deepen our regional footprint in the Texas region.
Falcon thrives on a highly entrepreneurial culture and a flat organization that fosters strong collaboration and calculated risk-taking. The nature of an agricultural product like flowers, with high seasonality and subject to variability in factors affecting production, requires high flexibility and the ability to make decisions and adapt to changing circumstances in very short term, while remaining firm on strategy execution.
Position Overview:
Duties include managing 5-9 merchandisers within a specific territory effectively and efficiently delivering our products. Training, developing and evaluating drivers, ensuring that each one of them maintains our "Picture of Success" in every serviced retail location. The Regional Merchandising Supervisor is a hands-on mentor, passionate about selling flowers and providing customer service to Falcon's customers and theirs. Supervisor must be able to adapt, and be flexible to changing business priorities, capable of shifting business resources as needed so business priorities are met. The Regional Merchandising Supervisor will spend around 80% of his/her time in the field, monitoring merchandiser performance and actively engaging with Falcon Farms' customers' teams.
Responsibilities and expectations:
Supervise and monitor an assigned geographic region at various Falcon Farms Customers' points of sale. Responsible for evaluating merchandiser performance, assigning resources as required, covering merchandisers absences, auditing store displays and maintaining a strong relationship with floral buyers.
- Prioritize daily routine based on business needs and short-term requirements.
- Provide business-related data to merchandisers to help them execute their functions better
- Analyze region and store-specific data to propose courses of action that improve business profitability
- Responsible for route operational/sales activity, including ordering and distribution, merchandising, promotional activity, holiday planning, and meeting customer expectations.
- Ensure the proper upkeep and personal presentation of the merchandising team
- Train and provide feedback to merchandisers on an ongoing basis
- Liaise with Falcon Farms' HR team to ensure staffing needs and compliance are met
- Engage with customers' store management teams to strengthen Falcon Farms' representation
- Cover merchandising routes as needed.
Required Skills
- Bilingual (English – Spanish), written and spoken, Desirable.
- Able to regularly lift up to 20 lbs. on an ongoing basis throughout each shift.
- Able to stand on an ongoing basis throughout each shift.
- Able to consistently work assigned schedule.
- Able to drive to stores, check product and audit work done by merchandisers.
- Ability to read and follow merchandising schematics.
- Good communication skills.
- Self-disciplined.
- Goal and detail oriented.
- Strong people skills.
- Flexible schedule – Able to work variable schedules especially during floral holidays
- Strong self‐management skills Ability to complete daily procedures and responsibilities without direct supervision
- Ability to lead holiday merchandise teams during peak holiday seasons with set‐up and tear down process
Qualifications:
- Valid Driver License
- High School Diploma, GED, or equivalent work experience
Potential Career Path
- Operations Manager
Other facts
About Falcon Farms Inc.
Falcon Farms was founded in 1987 as a distribution company for Colombian and Ecuadorian flower growers.
In 1989, Falcon Farms began implementing a strategy to become a totally integrated flower company by opening its first farm in Colombia. In 1990s Falcon started its first farm in Ecuador. This enabled Falcon to produce, market and distribute flowers to all major markets from farm to retail.
Additional acquisitions of farms in Colombia and Ecuador, as well as building new farms from the ground up are key to maintaining a competitive edge and to sustain and grow the business.
In 2001, Falcon Farms acquired Petals Distributing (Cumming, GA) to further improve distribution capacity.
In 2003, Falcon opened a West Coast Operation under the name of Pacifica Farms to service the West Coast marketplace.
During the mid and late 2000’s Falcon’s strategy was concentrated in increasing farms land to achieve economies of scale.
From the late 2000’s to date, Falcon’s strategy changed to maximizing productivity and overall consistency in its operations. All our farms have been Rainforest, BASC and C-TPAT Certified, positioning Falcon in a long term sustainable agricultural model.
What you'll do
- The Regional Merchandising Supervisor is responsible for managing a team of merchandisers, ensuring effective delivery of products and maintaining relationships with customers. They will evaluate performance, provide training, and adapt to changing business priorities.
Ready to join Falcon Farms Inc.?
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