EI
Digital Marketing Specialist (SEO, SEM & Paid Media)
full-time•Tampa•$80k - $110k
About this role
Digital Marketing Specialist (SEO, SEM & Paid Media)
Location: In Office- Tampa Florida
Salary: $80,000- $110,000
Company: Elite Insurance Partners (EIP)
Compensation: Competitive salary based on experience + 401(k) match + full benefits
Company: Elite Insurance Partners (EIP)
Compensation: Competitive salary based on experience + 401(k) match + full benefits
About Elite Insurance Partners (EIP)
Elite Insurance Partners (EIP) is a nationally recognized, technology-driven insurance brokerage consistently ranked among the Top Workplaces in the U.S..
We help families across the country protect their future through life insurance, annuities, Medicare, and wealth-focused solutions.
We help families across the country protect their future through life insurance, annuities, Medicare, and wealth-focused solutions.
Our marketing team is a cornerstone of our success—leveraging data, creativity, and innovation to drive growth. We’re expanding and seeking a Digital Marketing Strategist (SEO & SEM) who can elevate our online presence and deliver measurable results.
Position Overview
We’re looking for a data-driven Growth Marketing Strategist with deep expertise in both SEO and SEM/PPC.
This is a high-impact, cross-functional role focused on driving qualified traffic, improving ROI, and maximizing lead generation.
You’ll take full ownership of strategy and execution across paid and organic channels, collaborating closely with our creative and analytics teams.
This is a high-impact, cross-functional role focused on driving qualified traffic, improving ROI, and maximizing lead generation.
You’ll take full ownership of strategy and execution across paid and organic channels, collaborating closely with our creative and analytics teams.
Key Responsibilities
Search Engine Optimization (SEO) – 50%
- Develop and execute advanced SEO strategies to grow organic traffic and conversions.
- Perform technical SEO audits and implement improvements for site speed, crawlability, and Core Web Vitals.
- Lead keyword research, content optimization, and competitive analysis to strengthen domain authority.
- Build and manage a high-quality backlink profile through targeted outreach.
- Monitor search performance and KPIs using Google Analytics, Search Console, SEMrush, and Ahrefs.
- Stay current with algorithm updates and industry best practices to sustain growth.
Search Engine Marketing (SEM/PPC) – 50%
- Plan, launch, and optimize multi-channel paid campaigns across Google Ads, Microsoft Ads, Meta, and TikTok.
- Manage budgets, analyze performance, and report on metrics such as CPA, CTR, and ROAS.
- Conduct A/B testing on ad copy, landing pages, and targeting to increase conversions.
- Collaborate with our CRO Specialist and creative team for data-backed improvements.
- Align paid and organic strategies to create a unified, high-performing digital presence.
Qualifications
- 5+ years of experience in digital marketing with proven success in SEO and SEM/PPC strategy and execution.
- Advanced understanding of technical SEO, keyword optimization, and content strategy.
- Hands-on experience managing significant ad budgets and performance-driven campaigns.
- Proficiency with Google Analytics, Google Search Console, SEMrush, Ahrefs, and Screaming Frog.
- Strong analytical skills with the ability to translate data into actionable insights.
- Excellent communication, organization, and time-management skills.
- Ability to commute to our office in Tampa Florida
What We Offer
- 401(k) with Company Match: Up to 3.5% after one year of employment.
- Paid Time Off: Generous PTO, paid holidays, and incentive-based time off.
- Comprehensive Health Insurance: Medical, dental, vision, life, and disability coverage.
- Professional Growth: Work alongside a high-performing team that values innovation and measurable success.
Why Join EIP
This role offers the freedom to innovate, the resources to execute, and the opportunity to make a measurable impact.
At EIP, you’ll have the autonomy to lead digital strategy while collaborating with an award-winning team that values data, creativity, and forward thinking.
At EIP, you’ll have the autonomy to lead digital strategy while collaborating with an award-winning team that values data, creativity, and forward thinking.
If you’re a marketing strategist ready to drive growth and deliver real results, we want to meet you.
What you'll do
- The Digital Marketing Specialist will develop and execute SEO strategies to increase organic traffic and manage SEM campaigns to optimize paid advertising. This role involves collaborating with creative and analytics teams to drive qualified traffic and improve ROI.
About Elite Insurance Partners
Elite Insurance Partners (EIP) is a premier insurance brokerage representing over 30 carriers nationwide. Our expertise spans across a wide array of insurance products including Medicare, Life, Health, Dental, Vision, Cancer, Heart Attack, Stroke, Accident, Long/Short Term Care, and Disability insurance.
At EIP, we serve clients regardless of their location, ensuring that every individual can make well-informed decisions about their insurance needs. Our dedicated team of licensed agents, renowned as some of the best in the industry, provides personalized service to help clients navigate their insurance options and find the perfect plans for their unique requirements and budgets.
Ranked among the top brokerages in the country, EIP has upheld a simple yet powerful mission since our inception in 2014: to educate and empower our clients with the knowledge to choose the best insurance solutions tailored to their needs.
Ready to join Elite Insurance Partners?
Take the next step in your career journey
Frequently Asked Questions
What does Elite Insurance Partners pay for a Digital Marketing Specialist (SEO, SEM & Paid Media)?
Elite Insurance Partners offers a competitive compensation package for the Digital Marketing Specialist (SEO, SEM & Paid Media) role. The salary range is USD 80k - 110k per year. Apply through Clera to learn more about the full compensation details.
What does a Digital Marketing Specialist (SEO, SEM & Paid Media) do at Elite Insurance Partners?
As a Digital Marketing Specialist (SEO, SEM & Paid Media) at Elite Insurance Partners, you will: the Digital Marketing Specialist will develop and execute SEO strategies to increase organic traffic and manage SEM campaigns to optimize paid advertising. This role involves collaborating with creative and analytics teams to drive qualified traffic and improve ROI..
Is the Digital Marketing Specialist (SEO, SEM & Paid Media) position at Elite Insurance Partners remote?
The Digital Marketing Specialist (SEO, SEM & Paid Media) position at Elite Insurance Partners is based in Tampa, Florida, United States. Contact the company through Clera for specific work arrangement details.
How do I apply for the Digital Marketing Specialist (SEO, SEM & Paid Media) position at Elite Insurance Partners?
You can apply for the Digital Marketing Specialist (SEO, SEM & Paid Media) position at Elite Insurance Partners directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process.