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VP, Social Strategist
full-timeNew York$105k - $175k

Summary

Location

New York

Salary

$105k - $175k

Type

full-time

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About this role

We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging. Consistent with this approach, we hire the best qualified candidates for all positions.

We’re helping world-class brands move at the speed of culture and are looking for a Vice President (VP), Social Strategy to bring their passion for social media to some of Edelman's largest clients.

The VP, Social Strategy partners with clients and creatives to bring brand-enhancing work to market, across all social channels and stages of the customer journey. This individual should demonstrate experience working with other team leads, clients, and creatives to develop solutions through market intelligence and simple, meaningful consumer insight. They should be comfortable developing and presenting strategy to stakeholders. They are passionate advocates for the consumer/end-user throughout the creative process and should have an appreciation for how social media impacts the overall customer experience.
They are the practice expert, focused on unearthing and articulating cultural insights and digital truths. They must be a passionate consumer of digital and social media and infuse that knowledge into every aspect of the planning process. With a background in advertising, digital strategy, research, and/or account planning (not as a creative/content producer or community manager, but as a core strategist), this individual should be adept at identifying cultural trends that brands can tap into. They must have a demonstrated ability to develop, design, and conduct primary and secondary research, insights immersions, and stakeholder workshops. 
The VP, Social Strategy ensures precision thinking and smart strategy is provided to internal and external clients. They seek to inspire teams with insight-driven, actionable briefs and compelling briefings sessions – both reactive (responding to client briefs) and proactive (blue-sky thinking). 

Responsibilities may include, but are not limited to:

  • Articulates insights gleaned from social and conversational trends, artfully organizing information from observations and implications to strategic recommendations

  • Stay current on audiences, cultural trends, social media behaviors, and platform best practices

  • Work directly with clients, gaining their trust, and inspiring them to take the right risks so they may become known for digital 'firsts' that wow their consumers and audiences while ensuring their professional success

  • Collaborate with cross-functional project teams to motivate, create, and implement short and long-term online marketing strategies

Basic Qualifications:

  • At least 8 years of experience working in social media or digital advertising as a strategist

  • Bachelor’s Degree in marketing, communications, or a related field or equivalent work experience

Preferred Qualifications:

  • Experience in a digital, social, integrated marketing or communications agency

  • Proven experience in delivering effective digital/social campaigns for large, well-known consumer brands

  • Understanding best practices across social channels is a plus

  • Knowledge of influencers/ tastemakers is a plus 

  • Strong writing and presentation skills

  • A passion for social media, from both a branding and cultural perspective

  • Excellent organizational skills, attention to detail, and the ability to adapt to new conditions, assignments, and deadlines in a fast-paced environment

  • Ability to manage multiple tasks concurrently in a deadline-driven process

  • Fluency in data and analytics, and how data informs strategies and optimizations

  • Strong self-motivated and self-starting personality

#LI-KW1

$105,000-$175,000 per year

An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.

DJEH offers a wide range of benefits: medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, travel assistance and wellness programing.

DJEH is proud to be an equal opportunity employer and believes in diversity, equity, and inclusion. We seek applications from all qualified candidates without regard to race, color, gender, sex, age, religion, physical or mental disability, military and veteran status, or any other basis protected by federal, state or local law. If you require a reasonable accommodation in any part of the employment process, please let us know.

Other facts

Tech stack
Social Media,Digital Advertising,Strategic Thinking,Cultural Insights,Consumer Advocacy,Market Intelligence,Research,Presentation Skills,Collaboration,Campaign Development,Data Analysis,Trend Identification,Client Management,Organizational Skills,Attention to Detail,Adaptability

About Edelman

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead, act with certainty and earn the lasting trust of their stakeholders.

We develop powerful ideas and tell magnetic stories that move at the speed of news, make an immediate impact, transform culture and spark movements.

Since our founding in 1952 by Dan Edelman, we have remained an independent, family-run company. We use our profits to strengthen our business, provide our employees with opportunities to grow, advance our industry, and serve as a responsible citizen of the world. Every day, we strive to live and work by a long-held set of core values: the pursuit of excellence, the freedom to be curious, the courage to do the right thing, and a commitment to improving society.

Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.

Team size: 5,001-10,000 employees
LinkedIn: Visit
Industry: Public Relations and Communications Services

What you'll do

  • The VP, Social Strategy will articulate insights from social and conversational trends and collaborate with clients to inspire innovative digital strategies. They will ensure precision thinking and smart strategy is provided to both internal and external clients.

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Frequently Asked Questions

What does Edelman pay for a VP, Social Strategist?

Edelman offers a competitive compensation package for the VP, Social Strategist role. The salary range is USD 105k - 175k per year. Apply through Clera to learn more about the full compensation details.

What does a VP, Social Strategist do at Edelman?

As a VP, Social Strategist at Edelman, you will: the VP, Social Strategy will articulate insights from social and conversational trends and collaborate with clients to inspire innovative digital strategies. They will ensure precision thinking and smart strategy is provided to both internal and external clients..

Why join Edelman as a VP, Social Strategist?

Edelman is a leading Public Relations and Communications Services company. The VP, Social Strategist role offers competitive compensation.

Is the VP, Social Strategist position at Edelman remote?

The VP, Social Strategist position at Edelman is based in New York, United States. Contact the company through Clera for specific work arrangement details.

How do I apply for the VP, Social Strategist position at Edelman?

You can apply for the VP, Social Strategist position at Edelman directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process. You can also learn more about Edelman on their website.