About this role
We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging. Consistent with this approach, we hire the best qualified candidates for all positions.
We’re looking for a Director, Creator Marketing (SAS) to help lead our growing team across integrated creator-led campaigns. This role serves as a senior partner and driver of both strategy and execution, owning workstreams, leading client conversations, and guiding teams to deliver smart, high-impact campaigns.
Ideal candidates are confident client leaders, culturally fluent, and deeply embedded in the creator ecosystem. You bring fluency across platforms and creator tiers, can brief and negotiate with creators or agents, and thrive when working across cross-functional teams to bring creator-led programs to life with insight, cultural relevance, and operational excellence.
Key Responsibilities
Serve as a senior leader across creator-led workstreams, owning client relationships, driving strategy, and ensuring flawless execution
Build and maintain relationships with creators, talent agencies, and managers across all tiers of talent
Advise clients on platform trends, creator strategy, content formats, and KPIs that drive performance
Partner with internal teams (account, strategy, creative, production, analytics, paid) to ensure programs are integrated and strategically sound
Lead creator sourcing, briefing, contracting, and content feedback/approvals in partnership with junior and mid-level team members
Ensure proper measurement planning and contribute to recap storytelling that shows campaign impact and ROI
Support new business and organic growth opportunities by identifying ways creator work can extend across clients
Mentor and manage team members, fostering development, setting goals, and guiding project prioritization
Lead or contribute to trend briefings, POVs, or internal workshops to inspire teams and elevate creator thinking across the agency
Basic Qualifications
8+ years of experience in creator marketing, influencer partnerships, talent representation, social content, or related digital marketing field
5+ years of experience working directly with creators, agents, and/or talent managers across verticals and tiers
Strong working knowledge of major social platforms (Instagram, TikTok, YouTube, etc.) and creator formats (video, livestream, static, branded content)
Proven success developing and presenting creator strategy to clients, backed by platform, audience, or performance insights
Experience managing or mentoring junior and mid-level staff
Excellent written and verbal communication skills—including professional client communication and internal collaboration
Demonstrated success working across matrixed teams and managing complex workflows with multiple stakeholders
Bachelor’s degree in marketing, communications, media, or related field (or equivalent work experience)
Experience using creator discovery, contracting, and reporting tools (e.g., CreatorIQ, Captiv8)
Ability to distill platform trends and translate them into actionable recommendations
Confident presenter with strong presence in client conversations and internal settings
Passionate about the creator economy, digital culture, and how pop culture shapes brand relevance
Preferred Qualifications
Direct experience leading creator campaigns within integrated earned, paid, and owned teams
Comfort managing both large-scale and nimble creator programs across sectors or brand categories
Understanding of how creator content can be leveraged across paid media (boosting, whitelisting, etc.) in collaboration with paid teams
$80,000 - $120,000 per year
#LI-IR1
An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.
DJEH offers a wide range of benefits: medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, travel assistance and wellness programing.
DJEH is proud to be an equal opportunity employer and believes in diversity, equity, and inclusion. We seek applications from all qualified candidates without regard to race, color, gender, sex, age, religion, physical or mental disability, military and veteran status, or any other basis protected by federal, state or local law. If you require a reasonable accommodation in any part of the employment process, please let us know.
Other facts
About Edelman
Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead, act with certainty and earn the lasting trust of their stakeholders.
We develop powerful ideas and tell magnetic stories that move at the speed of news, make an immediate impact, transform culture and spark movements.
Since our founding in 1952 by Dan Edelman, we have remained an independent, family-run company. We use our profits to strengthen our business, provide our employees with opportunities to grow, advance our industry, and serve as a responsible citizen of the world. Every day, we strive to live and work by a long-held set of core values: the pursuit of excellence, the freedom to be curious, the courage to do the right thing, and a commitment to improving society.
Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.
What you'll do
- The Director, Creator Marketing will lead creator-led workstreams, manage client relationships, and drive strategy and execution of high-impact campaigns. This role also involves mentoring team members and ensuring the integration of programs across various internal teams.
Ready to join Edelman?
Take the next step in your career journey