About this role
Description
The ideal Digital Marketing Specialist candidate will assist in all areas of marketing lead generation and marketing support. They will be comfortable in maintaining various marketing campaigns and have a creative skillset which enables them to brainstorm new initiatives. The Digital Marketing Specialist provides web design, marketing and public relations support across E.V. Bishoff Company’s four markets – Columbus, Cleveland, Cincinnati and Pittsburgh.
Requirements
The Digital Marketing Specialist's Duties and Responsibilities include the following. Other duties may be assigned.
Ability to create and edit floor plans.
Creates and maintains a monthly marketing calendar.
Maintains and creates Google Ads/follows analytics
Creates, implements and maintains monthly marketing campaigns for numerous company properties and office space.
Tracks monthly leads for each campaign and reports information to the president.
Creates and distributes monthly marketing collateral including but not limited to newsletters, email blasts, direct mailers, brochures.
Creates databases and updates sales board.
Coordinates the writing and distribution of press releases and press kits
Maintains media contacts and builds and relationships with important media and blogger contacts.
Produces/designs/creates leasing and event-related marketing materials including brochures, advertisements, postcards/mailers, mass e-mails, custom maps, invitations, and additional graphic productions as required.
Maintains the company's websites using WIX.
Utilizes contact database to prospect sales and assist in event planning.
Coordinates and manages administrative functions related to special events.
Coordinates company social media presence (Twitter, Linkedin, Facebook, Instagram, Youtube)
Create training videos using Adobe Audition or comparable program and adding to Youtube channel
Establishes leasing leads while marketing property amenities
Background in technical / desktop support beneficial
Working knowledge of HTML and CSS
The Digital Marketing Specialist's Knowledge, Skills, and Other Abilities:
Adobe Creative Cloud
Canva
Wix
Time management
Oral and written communication skills
Interpersonal skills
Organizational skills
Multi-tasking skills
Analytical and problem-solving skills
SEO/SEM
Google Analytics
Mailchimp
Microsoft Office Suite
Google Suite
Budget Management
The Digital Marketing Specialist's salary:
$45,000-$50,000.00 per year.
The Digital Marketing Specialist's benefits package includes:
401(k)
401(k) matching
Dental insurance
Employee assistance program
Health insurance
Life insurance
Paid time off
Referral program
Retirement plan
Vision insurance
Other facts
About E V Bishoff Company
E. V. Bishoff Company is a real estate Portfolio Owner/Operator that purchases distressed real estate with the intention of holding it well into the next generation. Operating its own Management, Leasing, Engineering and HVAC divisions, our company is vertically integrated and views its real estate holdings with an eye towards what’s in the long-term best interests of the real estate and our clients.
Recognizing the simple fact that real estate is a business, not simply an investment, E. V. Bishoff Company not only invests in state-of-the-art technology to simplify the working life of our clients, but we also maintain Account Executives on staff whose job it is to handle the Account Management needs of all of our clients. Delivering office packages through our various office divisions such as: Superior Office Suites, The Club Level, The Lofts, The Business Class Floor, Lab Shells, and Creative Minds Studios, the E. V. Bishoff Company has taken the lead in the development of different office environments to service the differing needs of our clients in each marketplace that we do business.
What you'll do
- The Digital Marketing Specialist will assist in lead generation and marketing support, maintaining various marketing campaigns. They will also provide web design and public relations support across multiple markets.
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