About this role
About us
At Dyson, we sell by demonstrating. Through our growing network of Dyson Demo Stores and retail spaces, we simply explain how our technology works, and why it's better. Our Experts, Stylists and Retail Strategy and Operations team are Dyson advocates who know our technology inside out, and are excited by it.
About the role
As our Indirect Retail Manager, you’ll drive outstanding consumer experiences in our indirect retail channels, focusing on the Central Region and supporting the West. You’ll lead fixture updates, manage new product launches, and champion brand standards to ensure Dyson remains front of mind—even outside our own stores.
- Oversee fixture refreshes and product launch execution for the Central Region, tailoring solutions for local markets.
- Serve as the primary point-of-contact for project coordination and troubleshooting with West Region teams.
- Manage end-to-end fixture projects—concept, planning, installation, and review.
- Coordinate the readiness and engagement of retail partners for new Dyson technology launches.
- Implement brand audit processes and drive corrective actions using findings.
- Track and analyse fixture, launch, and brand data, reporting on performance and recommending improvements.
- Build and nurture collaborative relationships with retail partners to drive mutual success.
- Champion process improvements and share best practices across regions and into our Singapore head office.
- Inspire teams and stakeholders through clear, approachable communication.
About you
- Experience in project management within retail environments—fixture or POS experience preferred.
- Successful track record launching new products and activating retail campaigns.
- Skilled in data monitoring and analysis; proficient with Excel and Tableau.
- Strong stakeholder management skills, with experience collaborating across multiple regions.
- Excellent communication and coordination abilities.
- Practical problem solver, comfortable with ambiguity and change.
- Willingness to take on projects outside your core responsibilities.
- Confident, collaborative mindset with a passion for challenging norms and driving innovation.
- Experience with Repsly or similar retail tracking platforms.
- Previous experience partnering with third-party agencies for brand audits.
Benefits
- Discount on Dyson products
- Company Pension scheme
- 29 days annual holiday plan
- Company Fitness plan
- EAP (Employee Assistance Programme)
- Life Assurance Plan
- Transportation allowance (0,23€/km regardless of the means of transport)
- Health Insurance – Medical Contribution
- Eye Examination & Computer Glasses Reimbursement
Please note: New employees to Dyson in the Netherlands commence employment on a 12-month, fixed-term basis
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Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.
Other facts
About Dyson
Dyson solves real-world problems and creates better products through the application of engineering, science, design and creativity. It is a family-owned, global technology company, founded by Sir James Dyson who remains at the helm alongside his son Jake.
Since inventing the first cyclonic bagless vacuum cleaner, the DC01, Dyson has consistently invested in research and development to improve its products and technologies radically. Dyson offers products across a growing range of areas: floorcare, air purification, robotics, haircare including formulations, lighting, hand drying, and most recently audio. Dyson continues to expand into new areas.
Today, Dyson sells products in more than 80 markets, has 450 Dyson stores worldwide and is available in all major technology and beauty retailers. Dyson has global headquarters in Singapore and major technology campuses in Singapore, the UK, Malaysia, and the Philippines. Its global team of engineers, scientists and software developers are focused on developing technology-enabled products which work better and which people love to use. Key areas of focus have included high-speed electric digital motors, sensing and vision systems, robotics, machine learning and aerodynamics.
Beyond products, to encourage an inventive future, Dyson is also inspiring the next generation of engineers and inventors through the Dyson Institute of Engineering and Technology, the James Dyson Foundation and the James Dyson Award.
The Dyson family applies its problem-solving approach in other fields, and established Dyson Farming in 2012. It is one of the largest farming businesses in the UK, extending to 36,000 acres across Lincolnshire, Oxfordshire, Gloucestershire and Somerset. It is a family-owned enterprise unlike any other, focussed on long-term investment in British farming and the countryside to grow tasty and nutritious food.
What you'll do
- The Indirect Retail Manager will drive consumer experiences in indirect retail channels, focusing on fixture updates and product launches. They will manage end-to-end fixture projects and coordinate with retail partners for new technology launches.
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