D
Account Director
full-time•Munich
About this role
About the Role
We are a growing German digital marketing agency looking for an experienced Account Director based in Munich to lead our most important client relationships and guide a small team of account professionals.
In this senior role, you will be responsible for the strategic direction, commercial success, and day-to-day excellence of our largest accounts, while also overseeing the performance and quality of delivery across additional client accounts. You will act as a trusted senior advisor to clients, a people leader internally, and a key contributor to the agency’s growth.
This position is ideal for someone with deep agency experience, strong leadership capabilities, and a forward-looking mindset — including interest or experience in AI- and LLM-driven marketing solutions.
What You’ll Do
Client & Account Leadership
Serve as senior strategic lead for our largest and most complex client accounts
Build trusted relationships with senior client stakeholders and act as the primary escalation point
Develop a deep understanding of clients’ industries, business models, and marketing objectives
Identify and drive opportunities for account growth, upselling, and long-term partnership development
Oversee account strategy and performance across a broader portfolio of accounts to ensure consistency and quality
Team Leadership & Collaboration
Lead and develop a small team of Account Managers
Set clear expectations, provide regular feedback, and support professional development
Work closely with internal teams (media, SEO, content, development, analytics, strategy) to ensure aligned and effective delivery
Foster a collaborative, high-performance culture focused on client impact and business results
Financial & Operational Ownership
Own the financial health of assigned accounts, including revenue delivery, growth, and profitability
Develop annual account plans that meet revenue and margin targets
Oversee budgeting, forecasting, reporting, and quality assurance
Monitor program KPIs and ensure performance meets agreed client objectives
Strategy, Innovation & New Business
Develop and present strategic marketing plans and recommendations to clients
Support major new business initiatives, including pitches, RFP responses, and presentations
Identify opportunities to integrate AI, automation, and LLM-powered tools into client strategies and internal workflows
Act as a thought leader internally and externally through knowledge sharing, presentations, or industry participation
What You’ll Bring
Experience & Skills
5+ years of experience in client services or account management within a digital, marketing, or advertising agency
3+ years of experience managing complex digital marketing programs (e.g. SEO, SEM, Paid Media, Social, Content, Web, Analytics)
2+ years of experience leading account teams, including budget and commercial responsibility
Proven experience managing large, complex enterprise or multi-market accounts
Strong strategic, project management, and problem-solving skills
Excellent presentation, communication, and stakeholder management abilities
High financial acumen with experience owning revenue, growth, and profitability
Language & Market Requirements
Native-level German (written and spoken) – mandatory
Proficient business English (written and spoken) – required
Strong understanding of the German (DACH) market and client expectations
Additional Qualifications (Preferred)
Experience or strong interest in AI-driven marketing solutions, automation, or LLM applications (e.g. content generation, analytics, personalization, workflow optimization)
Experience translating emerging technologies into tangible client value
Work Model
Hybrid role with three in-office days per week
During the first three months (onboarding period), three in-office days per week are required
Remote-only work is not available for this position
What You’ll Get
- Professional Growth: work and train with the Best Team in Performance Marketing (PMA awards, 2024)
- Collaborative Culture: Be part of a global organization that values enthusiasm, execution, curiosity, and courage.
- A supportive, collaborative, and dynamic work environment with a strong team culture.
What you'll do
- The Account Director will lead strategic direction and oversee the performance of the agency's largest client accounts while guiding a team of account professionals. They will also develop client relationships, drive account growth, and ensure the quality of service delivery.
About DAC
Founded in 1972, DAC is an international leader in full-funnel media, mastering the art of media application from enterprise to local. As a digital-first agency with expertise across the entire media landscape, we ensure that our clients stay ahead of the curve with innovative solutions that drive success.
We thrive in the evolving media environment, building on our core strengths while continuously seeking new, groundbreaking methods to serve our clients better. We help brands gain awareness and achieve performance both globally and locally through our comprehensive range of services, including paid media, SEO, content strategy, local presence management, reputation management, and data analytics. Our team of high-quality, knowledgeable professionals works in an integrated environment, leveraging unique expertise and technology to deliver powerful outcomes.
Our mission is to delight our clients with the development and delivery of top-tier solutions across all our services. At DAC, we partner with you to achieve exceptional success, driven by our dedication to your goals.
Ready to join DAC?
Take the next step in your career journey
Frequently Asked Questions
What does a Account Director do at DAC?
As a Account Director at DAC, you will: the Account Director will lead strategic direction and oversee the performance of the agency's largest client accounts while guiding a team of account professionals. They will also develop client relationships, drive account growth, and ensure the quality of service delivery..
Is the Account Director position at DAC remote?
The Account Director position at DAC is based in Munich, Bavaria, Germany. Contact the company through Clera for specific work arrangement details.
How do I apply for the Account Director position at DAC?
You can apply for the Account Director position at DAC directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process.