About this role
This role manages the development and delivery of "Market Insights & Strategy" that strengthens internal knowledge and enables accurate, data-driven decision making. The position partners closely with OEM's, Fleet Owners, Customers, and External Research agencies to develop long term Forecast, Market Insights by monitoring critical signposts that impact business performance. The role will also lead the Marketing Core Team for the Global 7 Kailash Program (B7.2) and provide market intelligence support to CES and CCS. An understanding of the Commercial Vehicle market is an added advantage for this role.
Key Responsibilities- Design, develop, and deploy effective methods to monitor relevant market trends, competitive threats, and overall market activity.
- Generate informed, unbiased, and credible market intelligence that improves market understanding and supports leadership decision making.
- Act as a strategic thought partner to business leaders, aligning insights with business priorities and decision-making needs.
- Lead and manage special projects, providing market inputs to support strategy development and informed business decisions.
- Leverage competitive research and market analysis to support ad hoc intelligence requests across assigned regions and market segments.
- Analyze market drivers and historical trends to develop segment-specific market forecasts in support of strategic planning and key initiatives.
- Build and maintain strong internal and external knowledge networks (e.g., vendors, industry experts, trade shows, conferences, and industry events) to develop a comprehensive market view.
- Champion a culture of intelligence gathering, insight generation, and value-added analytical support across the organization.
- May manage and mentor a small team of Market Insights analysts responsible for research, data analysis, forecasting, report writing, and project support.
Cummins is an equal opportunity employer. Our policy is to provide equal employment opportunities to all qualified persons without regard to race, sex, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity, or other status protected by law.
Other facts
About Cummins
At Cummins, we empower everyone to grow their careers through meaningful work, building inclusive and equitable teams, coaching, development and opportunities to make a difference. Across our entire organization, you'll find engineers, developers, and technicians who are innovating, designing, testing, and building. You'll also find accountants, marketers, as well as manufacturing, quality and supply chain specialists who are working with technology that's just as innovative and advanced.
From your first day at Cummins, we’re focused on understanding your talents, current skills and future goals – and creating a plan to get you there. Your journey begins with planning your development and connecting to diverse experiences designed to spur innovation. From our internships to our senior leadership roles, we attract, hire and reward the best and brightest from around the world and look to them for new ideas and fresh perspectives. Learn more about #LifeAtCummins at cummins.com/careers.
What you'll do
- The Market Intelligence Manager will design and deploy methods to monitor market trends and generate credible market intelligence. They will also lead special projects and provide strategic insights to support business decisions.
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