CS

Field Marketing Manager - EMEA

full-timeLondon, Paris

Summary

Location

London, Paris

Type

full-time

Experience

5-10 years

About this role

About Centric Software:

Centric Software® is a global leader, providing an innovative and AI-enabled product-concept-to-commercialization platform for retailers, brands and manufacturers of all sizes. We equip retail, fashion, luxury, footwear, outdoor, home and consumer goods brands with pioneering best-of-breed solutions to plan, design, develop, source, comply, buy, make, price, allocate, sell and replenish products. Our technology powers brands to streamline processes, drive efficiency and operate with confidence in an ever-changing market.

 

Our story is one of rapid growth, bold ideas and extraordinary opportunities. We’re here to challenge the status quo—and we’re looking for brilliant people who want to do the same. No matter where you are in the world, this is your chance to be part of something exceptional.

 

 

Field Marketing Manager – EMEA - Euro Central

Location: Remote: Must be based in France or United Kingdom

Reporting to: EMEA Core Markets Marketing Manager

Centric Software, a fast-growing, innovation-driven enterprise software company, is on the lookout for a Field Marketing Manager to lead our Fashion, Outdoor and Sports, Retail, Home Markets strategy across the Euro Central region (DACH and Poland mainly). Centric Software provides product concept to commercialization solutions to all retail verticals.

Reporting to the EMEA Core Markets Marketing Manager, you will be responsible for planning and executing regional marketing initiatives aligned with our Core Markets strategy. This role requires a highly organized, strategic thinker and doer, capable of collaborating with both marketing and sales teams to drive regional growth and elevate Centric Software’s market presence.

It’s a 100% remote working position, based in EMEA, preferably in France or UK.

You have at least 4 years’ experience in managing marketing activities in IT/software companies, and are ultra-dynamic and creative. You are eager to work with some of the most well-known brands in the world and curious about how new technologies can support their challenges?

Do not wait any longer… Take your career in a new direction in the heart of a growing company and team — Apply!

Key Responsibilities:

  • Define and adapt local marketing strategy to support EMEA marketing goals and local sales objectives
  • Develop and execute targeted lead generation campaigns by account segments, vertical, and persona on multiple channels (LinkedIn, media, website, etc.)
  • Organize and coordinate tradeshows, conferences, 3rd party webinars and Centric events
  • Support large account conversion by developing targeted programs
  • Develop supporting campaign assets and collateral with the support of the content manager and copywriters
  • Analyze campaign results (Tableau, Google Analytics, LinkedIn Campaign Manager, etc.) and identify potential areas for improvement
  • Conduct market, database, and competition analysis
  • Explore data and define segmentation
  • Work with freelancers and external agencies
  • Manage budget & accounting

Requirements:

  • 4-5 years of experience in B2B SaaS marketing, with a focus on field marketing
  • Degree in Marketing (Business School or equivalent)
  • Proven track record in planning and executing successful regional marketing programs
  • Strong ability to work both independently and collaboratively within cross-functional teams
  • Adaptable, with the ability to thrive in a fast-paced, changing environment
  • A proactive problem-solver with a solution-oriented mindset
  • Proficiency in marketing automation tools and CRM systems (e.g., Pardot, Salesforce)
  • Strong collaboration skills, with the ability to work across international teams
  • Willingness to travel for events and activities
  • Experience managing vendor relationships and budgets
  • Languages: German (native) + English (Fluent)

Additional Information:

  • This is a home-office-based position. You must be comfortable working remotely and have a designated home office space with a reliable internet connection.
  • Depending on the country and city of residence, offices or co- working spaces are available
  • Occasional travel is required to support regional events and initiatives

 

 

Centric Software provides equal employment opportunities to all qualified applicants without regard to race, sex, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status or genetic information. 

What you'll do

  • The Field Marketing Manager will define and adapt local marketing strategies to support EMEA marketing goals and local sales objectives. They will also develop and execute targeted lead generation campaigns and organize regional events.

About Centric Software

From its headquarters in Silicon Valley, Centric Software provides an innovative and AI-enabled product concept-to-commercialization platform for retailers, brands and manufacturers of all sizes. As experts in fashion, luxury, footwear, outdoor, home, food & beverage, cosmetics & personal care as well as multi-category retail, Centric Software delivers best-of-breed solutions to plan, design, develop, source, comply, buy, make, price, allocate, market, sell and replenish products. · Centric PLM™, the leading PLM solution for fashion, outdoor, footwear and private label, optimizes product execution from ideation to development, sourcing and manufacture, realizing up to 50% improvement in productivity and a 60% decrease in time to market. · Centric Planning™ is an innovative, cloud-native, AI solution delivering end-to-end planning capabilities to maximize retail and wholesale business performance, including SKU optimization, resulting in an up to 110% increase in margins. · Centric Pricing & Inventory™ leverages AI to drive margins and boost revenues by up to 18% via price and inventory optimization from pre-season to in-season to season completion. · Centric Market Intelligence™ is an AI-driven platform delivering insights into consumer trends, competitor offers and pricing to boost competitivity and get closer to the consumer, with an up to 12% increase in average initial price point. · Centric Visual Boards™ pivot actionable data in a visual-first orientation to ensure robust, consumer-right assortments and product offers, dramatically decreasing assortment development cycle time. · Centric PXM™, AI-powered product experience management (PXM) encompasses PIM, DAM, content syndication and digital shelf analytics (DSA) to optimize the product commercialization lifecycle resulting in a transformed brand experience. Increase sales channels, boost sell through and drive margins. Learn more: https://www.centricsoftware.com/

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Frequently Asked Questions

What does a Field Marketing Manager - EMEA do at Centric Software?

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As a Field Marketing Manager - EMEA at Centric Software, you will: the Field Marketing Manager will define and adapt local marketing strategies to support EMEA marketing goals and local sales objectives. They will also develop and execute targeted lead generation campaigns and organize regional events..

Is the Field Marketing Manager - EMEA position at Centric Software remote?

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The Field Marketing Manager - EMEA position at Centric Software is based in London, United Kingdom and Paris, Ile-de-France, France. Contact the company through Clera for specific work arrangement details.

How do I apply for the Field Marketing Manager - EMEA position at Centric Software?

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You can apply for the Field Marketing Manager - EMEA position at Centric Software directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process.