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PR & Communications Lead
full-timePetaling Jaya

Summary

Location

Petaling Jaya

Type

full-time

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About this role

Drive Narrative. Shape Reputation. Make Every Message Count.

At BJAK, we’re building Southeast Asia’s leading digital insurance platform - and our growth depends on strategic, consistent, and impactful communication.

The PR & Communications Lead is responsible for defining and protecting Bjak's corporate narrative across all external and internal channels. This highly visible role ensures all messaging - from media relations and corporate social responsibility (CSR) to employee communications - is strategically aligned, consistent, and effective in fostering a positive reputation among customers, stakeholders, and the media.

What You’ll Do:
• Oversee the comprehensive messaging strategy for Bjak across all public-facing and internal channels, shaping how the organization communicates with customers, media, investors, and employees.
• Lead external media relations by managing relationships with journalists, media outlets, and PR agencies to proactively identify opportunities for favorable coverage of Bjak’s products and growth milestones.
• Develop all key external communications assets, including press releases, media kits, executive talking points, and briefing materials, ensuring high-quality and consistent narrative delivery.
• Manage corporate reputation and crisis communications, proactively anticipating public perception issues and rapidly developing strategic responses to safeguard Bjak’s brand integrity and stakeholder trust.
• Oversee and execute internal communications (newsletters, memos, company-wide announcements) to align staff activities with organizational goals and foster a culture of transparency and accountability.
• Drive the communication strategy for Corporate Social Responsibility (CSR), sustainability, and social participation initiatives, enhancing the perception of Bjak’s role in the community.

The right fit has:
• 6+ years of progressive experience in Public Relations, Corporate Communications, or External Affairs, preferably within the Fintech, Tech, or Financial Services industries.
• Proven track record of success in proactively securing high-impact media coverage and managing relationships with top-tier business and trade journalists across the ASEAN region.
• Demonstrated experience in developing and executing crisis communication plans and managing media responses during high-pressure situations.
• Exceptional written and verbal communication skills, with the ability to translate complex business and technical information into clear, compelling public narratives.
• Experience serving as a company spokesperson or successfully preparing executives and subject matter experts for high-stakes media interviews and public appearances.
• Strong understanding of internal communications best practices and the use of digital channels (intranet, internal apps) to drive employee engagement and alignment.

Why Join BJAK:

• Lead communications for one of Southeast Asia’s fastest-growing digital platforms.
• Directly influence BJAK’s brand, reputation, and narrative across the region.
• Partner closely with senior leadership on high-impact initiatives.
• Be part of a dynamic, ambitious, and innovative team shaping the future of financial access
• Competitive compensation, hybrid work arrangement, and opportunities to scale your impact regionally.

About BJAK:

BJAK is Southeast Asia’s leading digital insurance platform, simplifying insurance and financial products for millions of users through Bjak.com. Our proprietary technologies - from AI-powered decision engines to advanced custom APIs - enable us to deliver transparent, accessible, and intuitive financial experiences. We are on a mission to transform how people discover, compare, and access financial products across the region.

Other facts

Tech stack
Public Relations,Corporate Communications,Media Relations,Crisis Communication,Internal Communications,Corporate Social Responsibility,Stakeholder Engagement,Narrative Development,Media Coverage,Executive Communication,Digital Channels,Employee Engagement,Reputation Management,Strategic Communication,Content Development,Journalism Relationships

About Bjak

Our mission is to develop technology based solutions to improve financial inclusion.

We develop new & innovative platforms & services globally. For example, we are the first platform to simplify and digitise comprehensive life and medical insurance, supported by AI agent. BJAK is the largest insurance platform in Southeast Asia.

If you enjoy building cutting edge platform-ecosystems that gives equal access to financial services to everyone at scale, join us.

Team size: 201-500 employees
LinkedIn: Visit
Industry: Software Development
Founding Year: 2019

What you'll do

  • The PR & Communications Lead oversees Bjak's messaging strategy across all channels, ensuring alignment and effectiveness in communication. This role includes managing media relations, developing external communication assets, and executing internal communications to foster a positive organizational culture.

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Frequently Asked Questions

What does a PR & Communications Lead do at Bjak?

As a PR & Communications Lead at Bjak, you will: the PR & Communications Lead oversees Bjak's messaging strategy across all channels, ensuring alignment and effectiveness in communication. This role includes managing media relations, developing external communication assets, and executing internal communications to foster a positive organizational culture..

Why join Bjak as a PR & Communications Lead?

Bjak is a leading Software Development company.

Is the PR & Communications Lead position at Bjak remote?

The PR & Communications Lead position at Bjak is based in Petaling Jaya, Malaysia. Contact the company through Clera for specific work arrangement details.

How do I apply for the PR & Communications Lead position at Bjak?

You can apply for the PR & Communications Lead position at Bjak directly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process. You can also learn more about Bjak on their website.