BH
Assistant Director of Marketing & Communication -Queensbury, NY
full-time
About this role
A Spanish version of this position is available upon request
La version de esta posicion esta disponible en Español si es requerida
BHSN, one of the fastest growing organizations providing whole person care in the region, is in search of passionate individuals to join our rapidly growing team.
The Assistant Director of Marketing and Communications will work closely with the Marketing Director in the creation and execution of marketing, PR and advertising needs for 25 programs across the organization. We are seeking a creative, strategic thinker and a hands-on content creator. Reporting to the Director of Marketing, this person plays a crucial role in shaping BHSN’s storytelling and community image.
Work Schedule: Monday through Friday, 8:00AM to 4:00PM - weekends and evenings when necessary
What’s in it for you?
- Generous benefits, including personalized health coverage, paid time off, and holiday pay
- Working within our community, making a real impact, working alongside passionate colleagues
- Accessible leadership team, coaching for your growth, and ample training opportunities
- As a rapidly growing organization, there are endless opportunities to grow within the organization
- Community discounts, loan forgiveness & more
What your day might look like:
- Content Strategy & Creation: Develop and produce content that reflects our brand—designed to perform well across platforms (email, website, socials, print, etc.) and resonate with modern audiences.
- Website: Help curate website content as well as find new and creative ways to leverage our online presence.
- Paid Advertising Management: Develop and oversee media plans to reach target audience, manage advertising contracts and budgets, and ensure timely delivery of ad creative.
- Brand & Visual Assets: Coordinate the ordering and creation of branded items from marketing fliers to uniforms and swag.
- Photography & Video: Capture and curate photography and video assets that elevate our visual storytelling.
- Social Media: Help create content for and monitor our social media platforms while creatively addressing overall messaging and organizational goals.
- Cross-Department Collaboration: Contribute to long-term campaign planning and storytelling themes in partnership with programs across the organization.
- Events: Creating, planning and running community and organization events.
Your skills and qualifications:
- Bachelor’s degree (or higher) in communications, journalism, marketing, or related field.
- 3-5 years of experience in marketing, communications, PR, or content strategy.
- A deep understanding of digital marketing and how to effectively leverage a variety of platforms for storytelling and audience engagement.
- Strong writing and editorial skills with a sharp eye for detail.
- Ability to analyze digital marketing performance and adjust strategies accordingly.
- Strong interpersonal skills and a passion for mental & behavioral health.
- Understanding of how to tailor content to diverse audiences.
- Ability to juggle multiple projects, meet deadlines, and occasionally work evenings/weekends for special events.
- Ability to lift up to 25 pounds (for helping with set up of events).
EEO Statement: BHSN is an Equal Opportunity Employer, and supports Diversity, Equity, and Inclusion in its hiring and employment practices so that every team member can feel like they belong and be their authentic self to thrive in their personal and professional lives. In order to do that, all applicants will receive consideration for employment without regard to age, race (including traits historically associated with race, including but not limited to, hair texture and protective hairstyles), creed, color, national origin, sexual orientation, military status, sex, disability, genetic predisposition or carrier status, marital status, arrest record or status as a victim of domestic violence, familial status, gender/gender expression, reproductive health decisions, citizenship or immigration status or any other factor prohibited by law.
What you'll do
- The Assistant Director of Marketing and Communications will collaborate with the Marketing Director to create and execute marketing, PR, and advertising strategies for 25 programs. This role involves content creation, managing advertising, and enhancing the organization's community image.
About Behavioral Health Services North Inc
Driven with a passion to create a meaningful impact in the lives of those we serve and the communities we live in, the BHSN team is leading the way in the transformation of the healthcare experience. As a leader in behavioral health services, we are committed to strengthening individuals, families, and community life by bringing treatment, rehabilitation and support to our community. Using our integrated healthcare model and innovative approaches to service delivery, we provide our clients with an unparalleled experience.
Our people are our difference. We are photographers, hikers, foodies, musicians, video game heroes, and every other type of individual. We embrace the unique talents and experiences each person brings to drive our mission of transforming care and enriching the lives of those around us.
Since our humble beginnings as an orphanage in 1874, BHSN has evolved to include 24 human services programs and 300+ team members under the BHSN umbrella. In addition to full complement of mental health services, BHSN provides addiction recovery, care management, services to victims of domestic violence, housing, employment/education support, peer and youth/family services.
Think you might be a good fit? Check out bhsn.org/careers to see all of our open positions!
Ready to join Behavioral Health Services North Inc?
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Frequently Asked Questions
What does a Assistant Director of Marketing & Communication -Queensbury, NY do at Behavioral Health Services North Inc?
As a Assistant Director of Marketing & Communication -Queensbury, NY at Behavioral Health Services North Inc, you will: the Assistant Director of Marketing and Communications will collaborate with the Marketing Director to create and execute marketing, PR, and advertising strategies for 25 programs. This role involves content creation, managing advertising, and enhancing the organization's community image..
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