About this role
Position:
Marketing Campaign Manager, Semiconductor
Job Description:
The Marketing Campaign Manager, Semiconductor is responsible for planning, executing, and optimizing marketing campaigns that support Arrow’s Global Components business with a focus on Semiconductors. This role sits within Arrow’s Corporate Marketing organization and works in close partnership with cross-functional teams to drive aligned, effective go-to-market execution.
Highly collaborative by design, this role operates in a matrixed environment and is dedicated to supporting Semiconductor supplier management and Semiconductor product groups. The Marketing Campaign Manager partners across teams to translate business and product priorities into clear campaign plans, ensure coordinated execution across channels, and deliver measurable results.
What You’ll Be Doing:
Plan and manage marketing campaigns in support of Global Components, Semiconductor related priorities
Partner closely with supplier management and other internal stakeholders to align campaign objectives, messaging, and timing
Support field enablement activities by partnering across the business, including with the field and sales teams, to translate campaign objectives into clear enablement assets, guidance, and timelines that help the field understand what’s being promoted, why it matters, and how to engage customers effectively
Work cross-functionally with marketing teams to coordinate execution across channels and programs
Manage campaign timelines, budgets, and deliverables from intake through launch and post-campaign analysis
Ensure campaign plans are clearly defined, well-sequenced, and aligned to business goals
Track, analyze, and report on campaign performance, translating results into insights and recommendations
Use performance data and learnings to optimize in-flight campaigns and inform future planning
What We Are Looking For:
10+ years of experience in B2B marketing, ideally within electronics, components, industrial, or technology-driven environments
Direct experience managing integrated marketing campaigns supporting product portfolios, business units, or vertical markets—owning planning, execution, and performance measurement
Strong understanding of electronics or component-based businesses, including how product availability, lifecycle status, and technical differentiation influence go-to-market strategy and campaign performance
Proven ability to manage always-on and programmatic marketing efforts, balancing baseline demand generation with incremental campaign investments to support business priorities
Experience working in a highly collaborative, matrixed organization, partnering closely with product management, supplier management, sales, and marketing teams
Demonstrated success driving measurable outcomes, including demand generation, pipeline contribution, eCommerce revenue, or lead generation in B2B environments
Highly analytical and data-driven, with hands-on experience using performance data to evaluate effectiveness and inform optimization and planning decisions
Strong planning and budget management skills, including forecasting, pacing, and performance reporting
Experience coordinating with multiple internal teams or external partners, ensuring alignment, accountability, and timely execution
Preferred Qualifications:
Direct experience in electronics distribution, components, or B2B technology, particularly within Semiconductor or adjacent product categories
Experience supporting Semiconductor product groups or suppliers, including translating technical product positioning into effective marketing programs
Working knowledge of go-to-market planning and campaign measurement in complex, multi-stakeholder B2B environments
Experience collaborating across marketing, product, supplier, and sales teams to align priorities and drive execution
Work Arrangement:
Fully Remote: Must be able to travel to an Arrow office location as requested by Arrow leadership.
What’s In It For You?
At Arrow, we recognize that financial rewards and great benefits are important aspects of an ideal job. That’s why we offer competitive financial compensation, including various compensation plans, and a solid benefits package.
Medical, Dental, Vision Insurance
401k, With Matching Contributions
Short-Term/Long-Term Disability Insurance
Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options
Paid Time Off (including sick, holiday, vacation, etc.)
Tuition Reimbursement
Growth Opportunities
And more!
Annual Hiring Range/Hourly Rate:
Actual compensation offer to candidate may vary from posted hiring range based upon geographic location, work experience, education, and/or skill level. The pay ratio between base pay and target incentive (if applicable) will be finalized at offer.
Location:
US-CO-Colorado (Remote Employees)
Time Type:
Full time
Job Category:
Marketing and CommunicationsEEO Statement:
Arrow is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, gender, age, sexual orientation, gender identity, national origin, veteran or disability status. (Arrow EEO/AAP policy)
We anticipate this requisition will be open for a minimum of five days, though it may be open for a longer period of time. We encourage your prompt application.
In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.
Other facts
About Arrow Electronics
Arrow Electronics (NYSE:ARW) guides innovation forward for thousands of leading technology manufacturers and service providers. With 2024 sales of $27.9 billion, Arrow develops technology solutions that help improve business and daily life.
Our broad portfolio that spans the entire technology landscape, helps customers design, distribute and deploy forward-thinking products that make the benefits of technology accessible to as many people as possible. Learn more at arrow.com.
Are you thinking Five Years Out? Join us at careers.arrow.com.
What you'll do
- The Marketing Campaign Manager is responsible for planning, executing, and optimizing marketing campaigns for Arrow’s Global Components business with a focus on Semiconductors. This role involves collaborating with cross-functional teams to ensure effective go-to-market execution and measurable results.
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